This MindEspresso is about “not doing” so that you can focus on the things that matter. I’ll be looking at the brand new book The Not Doing List by Alexander Bant (He/Him), in it he shares his unique philosophy of creating a Not Doing List to guide your focus. As Steve Jobs said “Deciding what not to do is as important as deciding what to do,” which is the advice he gave to the CEO of Nike “Just get rid of the crappy stuff and focus on the good stuff.”

And of course what you don’t do is the essence of strategy — eliminating the things that don’t give you leverage or strategic advantage to focus on the unique things that create leverage is the whole point of strategy.

As Bant says;

“So how do some leaders accomplish so much more? They are simply better at saying no. They appear to do it all, when in reality they are laser focused on what they won’t do. Their yes-to-no ratio is radically different from yours. “

#mindset #focus #goals
#strategyexecution #strategicplanning