How do small firms compete with global corporations on a playing field that’s simply not level? Impossible, right? Wrong!
In this episode of Mind Your Own Business, I share what I have learned about competing with some of the biggest businesses on the planet, who have significantly deeper pockets and wider reach than I do.
You might link it back to the story of David and Goliath, either way, just because a business is so much bigger than yours it doesn’t mean that the battle for customers is lost, you just have to find what your way in is.
I enjoyed looking back on how we’ve done this over the years, the mistakes that we’ve made and how we managed to find our way as a smaller British hosting provider in a market saturated by huge American tech firms.
Are British entrepreneurs ambitious enough?
How to compete with multinational corporations
How to find your niche.
Innovation not just to make, but to save money.
Host: Lawrence Jones MBE 
Listening time: 32 mins
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