Apple Search Ads has become an indispensable User Acquisition channel with the latest iOS 14.5 update. In the very first episode of our Mobile Growth Podcast series, the founder of App Masters, Steve Young shares his secret insights about this channel and leads your app to success on its growth journey.

(00:00)  -  Introduction

(01:19)  -  Get to know Steve Young

(03:22)  -  What tactics have changed in the mobile app industry in the past 10 years?

(05:22)  -  What would be the best channel to utilize and optimize your User Acquisition efforts?

(07:21)  -  How to structure a winning campaign on Apple Search Ads with a budget of $10K or less?

(09:44)  -  Potential User Acquisition channels to look out in 2021 besides Apple Search Ads

(12:44)  -  What you need to know if you have a $100K monthly budget on Apple Search Ads?

(15:43)  -  How to measure your campaigns to success?

(20:28)  -  One last piece of advice!

(21:55)  -  Closure 

Here are some of the blogs that are related to this topic you can be interested in:

• Optimize Apple Search Ads: 5 Important Tips
• Apple Search Ads Campaign Structure: Best Practices
• Apple Search Ads Optimization Based On User Acquisition Funnel

Speakers:

Taha Karslı - [email protected]

Steve Young - https://twitter.com/stevepyoung

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Schedule a free demo with our dedicated Apple Search Ads experts to see how you can customize your user acquisition and how to optimize your campaigns with the help of our best practices.