In this episode of our mobile growth podcast series, Josh Lloyd, Managing Director at Envision Digital joined us to shine a light on your app growth and delved into the fast data movement happening right now and how apps can leverage it to provide sustainable growth.

(00:00) - Introduction

(01:00) - Get to know Josh Lloyd

(04:39) - Misconceptions of scaling paid user acquisition

(11:23) - What is fast data and how to apply it?

(16:18) - Reliable fast data infrastructure

(21:14) - Funnel optimization

(31:52) - Change in CPI performances compared to previous years

(37:00) - Intent vs Non-intent ad platforms

(42:22) - App idea?

(55:58) - Closure