We’ve discussed Facebook, customer service, Twitter, Instagram, Pinterest, Snapchat and more in previous shows. Now let’s talk about putting it all together. You set up your social media accounts: Facebook, maybe Twitter, Instagram, Pinterest …. Whatever combination you want to try… you can always remove one if it fails to gain traction or add one or another later on. That’s the good thing about social media marketing. It’s a low cost, low risk way of experimenting …Now, plan your posting calendar by writing a list of the 20 or so most important things you want to post about.