Collaboration between manufacturers and distributors will be key to the success of the industry.

The manufacturer and distributor of the future will be collaborators. The new normal will be far more technology-driven than it is today. In fact, distributors are already collaborating with suppliers on new products and services that they can offer their customers. This trend will only accelerate as the market becomes increasingly competitive. As we have seen in recent years, there is no shortage of ideas.

I invited Andrew Schwarz to talk about his company and how collaboration across the full value chain is key to the success of the industry.