Consumer expectations. It’s the one factor that stands in the way of having a marketing campaign that will work.
We address:
Today, Karen speaks with Erica Newell, a client success leader, entrepreneur, and product/marketing strategist who has worked for years developing leadership, mentorship, and retention strategies at Wells Fargo. Today, she consults, writes copy, and leads the Client Strategy Team at Instructure.
3 MAJOR POINTS DISCUSSED
RESOURCES
Erica Newell is a client success leader, entrepreneur, and product/marketing strategist. She has worked for years developing leadership, mentorship, and retention strategies at Wells Fargo. She has also grown her own small businesses. Now she consults, writes copy, and leads the Client Strategy Team at Instructure.
Karen Morales is founder and brand champion atMarketing Magnet.
Marketing Magnet was founded by Karen and her lean team of Fortune 500 marketing and advertising talent. We’re a world-class marketing department that has decided to take our big brand experience and direct it at the clients we want to serve: purpose-driven enterprises. Our secret sauce is our ability to focus companies on three marketing pillars to create great impact.
If you are looking for a solution to a marketing challenge, a specific project to be completed or a team to drive marketing on your behalf, we can help.
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