Part 3 of our Small Business Survival Guide series speaks to keeping the focus on our customers:

• What is at the heart of your business?
• Before making changes, consider how they will affect your customers experience.
• When making changes that will directly affect your customers, communicate those changes clearly.
• During times of financial crisis, it's especially important to keep the focus on your customers.

For more details, or to grab a copy of the Small Business Survival Guide and Cost Cutting Checklist, visit me at ShannonSHayes.com!