Episode Transcript
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0:00
Yo yo . What's going on , guys ? Welcome to another
0:02
episode of the More Than A Sidehouse
0:05
Show , where we help non-none of farmers create more impact
0:07
, income and influence outside their jobs
0:09
, and hopefully today is no different . We
0:11
dive into a specific topic where we're talking
0:14
about things that most brand
0:16
new entrepreneurs dive too deep into
0:18
before they start . So we're talking about
0:20
all the fancy things you don't need to launch
0:22
your business . So if you are brand
0:24
new here or if you're a returning listener , we thank you
0:26
. Please like , subscribe , share this episode . We
0:29
took some gems from it . Now let's get to the
0:31
show .
0:32
If you're having meetings , if you're having interviews
0:34
in person , or they're picking up their supplies
0:37
every day or you have a car for them , whatever it
0:39
is , you're going to have to have some type of space
0:41
at some point . But with this business you don't need
0:43
that office space at
0:45
all , unless you just want to rent out of rework to go work
0:47
there for yourself .
0:48
But that's not necessary at all . Yeah , Another
0:51
thing about the office space is that when you are working with
0:53
people who are always in the field , they don't
0:55
need there's no check-in points , right
0:57
? So I want to also make it clear too , because we don't
0:59
know where these videos go on YouTube , so we may hit
1:01
a bunch of people who are just looking to start a cleaning business in
1:03
a Mayfond YouTube video . If
1:05
you guys don't follow us on YouTube , make sure you like and subscribe
1:08
and also stay up to date on our content too
1:10
. Comment Very important and
1:12
while we're here , we're going to take a quick break . If you guys are
1:14
interested in starting a six or seven-figure cleaning business
1:17
, check out Clean your Business University . We'll
1:19
give you the ADZ curriculum on how you could do that how to start
1:21
a remote cleaning business without cleaning any houses . Because
1:26
I know that , like the back of my hands are kind of like yeah
1:28
yeah , yeah .
1:28
No , I'm not saying anything . We both speak fast , but
1:30
just sitting listening I'm like you got to slow down
1:32
.
1:32
No , I may do , I may just
1:34
start taking the clips of that and just posting it
1:36
in episodes . I don't have to repeat it . Repeat it every time . I mean
1:39
that's totally fine . You see how we
1:41
learn and grow along with you guys .
1:42
That's totally fine . Oh , I mean , that's a great
1:44
example about growing and learning . Just even with
1:46
the podcast . Yeah , if you've been watching
1:48
with us since day one , we're on episode 40 plus
1:51
Things have
1:53
changed . If you're watching visually , things have
1:55
changed . Maybe our audio has changed . I don't know
1:57
how it sounds different for you guys , but
1:59
things have changed . Just talking about you know , not
2:02
knowing it all and growing , different
2:04
cameras , different sound , different background
2:06
, all of that , yeah , so
2:09
you don't have to start in a major
2:11
metropolitan city or you don't
2:13
have to start in your backyard too .
2:16
So we recommend you starting . We do recommend
2:18
you starting in your backyard , though , because
2:20
we feel like you would know your backyard
2:22
better than most than any other area
2:24
, than any other area . So there's
2:27
two nuances of this . Yes , you can start
2:29
in other cities and states and you don't
2:31
have to start in your own city or state , meaning the one that
2:33
you reside in currently . But we do
2:35
recommend you started in your backyard because
2:37
, like , let's say , for Dallas
2:39
, we live in Dallas , texas , right , and we were started
2:42
in Oklahoma . Yes , we could
2:44
start another business . We , yes , we could have started there
2:46
, but we know the areas that
2:48
our cleaners are going to go to . We know the areas that they don't
2:50
want to go to . We know the areas that are most affluent
2:52
when it comes to money . We know the areas that
2:54
are too far from the metropolitan
2:57
area of . Dallas . So there's nuances
2:59
, starting you know where you are locally
3:01
and also starting in different states , and
3:04
both are definitely possible , since we
3:06
said you don't need to be in a state you
3:08
start into .
3:09
Yeah , and especially for us , this was
3:11
our first business , so we
3:13
wanted it close , close , very close
3:15
to us . So you know , there's some people that
3:17
are investors and they , you
3:20
know , they may have properties in different states and they have
3:22
different , so they may know areas and are comfortable with
3:24
. I don't need to be at that place to know anything . That's
3:27
fine too . But , yeah , most of us
3:29
, most people or most of our students , that are getting started
3:31
maybe this is your first business as well
3:33
and you have just a better understanding
3:35
of the areas that you're in . Yeah , yeah
3:39
, knowing how to . So , small city , big city
3:41
this is another big one that people access . About
3:44
a business plan , and I'm like I
3:46
never even seen a business plan , to be quite honest
3:49
. So now I will
3:51
say it does depend on the business
3:53
, obviously , that you know . I guess
3:55
if it's a tech company or certain things that you're
3:57
starting , you probably need a business plan , but
4:00
for the cleaning business , you do not need a business
4:02
plan . You can simply write things
4:04
out and bullet it to say like I'm going
4:06
to do this , I'm going to do this , I'm going to do this , and that's exactly
4:08
how we did it when we started and
4:10
that's your business plan If , down the line
4:12
, you eventually want to write something . Or but
4:14
that is another thing that I feel like
4:17
is people procrastinating and
4:19
giving an excuse but like
4:21
, oh , I need to write this business plan before I get started . Why
4:23
, mm , hmm , what
4:26
is the business plan providing for your customers , for
4:28
your clients , for your contractors ? What
4:30
is it ? Well , now it is up to you
4:32
to decide how often you want to do this , and then how many times Are you ?
4:34
waiting .
4:35
Haha , not the real good response , but I'm just
4:37
saying a business plan is not
4:39
something that is necessary for
4:41
the cleaning business . Like I said , they
4:43
may be certain businesses that it is
4:46
, but for this specific one we would say
4:48
no .
4:49
So we started . We actually did have
4:51
a business plan for the cleaning business .
4:52
What was it when ?
4:53
is it , and we threw it away
4:55
because it wasn't necessary .
4:58
It was because you thought that we thought this is what you needed for
5:00
.
5:01
We thought it was necessary , and even
5:03
when we go back to things you don't need to start any business
5:06
like a business plan , is just you
5:08
another form of procrastination . So
5:10
we were spending time . You don't remember how we
5:12
said oh , we want to do $10,000 in revenue
5:14
. Here's how many clients we need . Here's
5:16
how many houses we need to clean . We wrote this whole
5:18
elaborate . But we do that
5:20
now and just like write the number . That's what
5:22
I'm saying . So we wrote this whole . But we did that . But
5:25
to start , remember , we said you don't need this to start
5:27
a business . So we wrote this plan out before
5:29
we started a business on how we're doing it 10,000
5:31
clients , how we're going to $10,000 in
5:33
revenue , hiring it , you know , 200 clients
5:35
, whatever the number was and we sat there
5:37
and we were trying to figure it out based on this , this
5:40
plan , and I always say that
5:42
I would rather you take the action , the
5:44
sitting down being motivated by papers
5:47
or reading or books or whatever because you're going
5:49
to learn more from that action . You're
5:51
going to learn more from going out and actually getting the work done . You're going to learn
5:53
more from your client base . You're going to learn from your mistakes
5:55
more than , more importantly , than your wins . And
5:57
you're going to learn like , all right , that business plan didn't make sense because
6:00
you're going to use that as a crutch to not
6:02
get started . So you're going to sit down and write this I
6:04
went to this . What was it ? I'm
6:07
trying to remember . I went to
6:10
this class . You do remember when I sat down before we
6:12
started the business and I drove
6:14
to this spot in the morning and it was like
6:16
a business class . No , I don't know
6:19
I was sitting down with this guy . What was
6:21
it called ? I can't remember the name of it , but I
6:23
signed up for this free class
6:25
and they teach you how to start a business from people who've been
6:27
in business for decades . Right , Okay , and
6:30
I went to this class . I took off for work , actually
6:32
, I went to this class and it was like
6:34
a one-on-one , setting me and this
6:36
older white guy who ran a marketing business
6:38
decades ago and
6:41
I was talking about how to market my business and
6:43
social media wasn't in his plan , I'm assuming
6:45
.
6:46
Oh my God .
6:47
Yeah , he had no idea . He had no
6:49
idea how we were running this cleaning business online
6:52
and I'm sitting and that was in probably
6:55
besides 2018 probably
6:57
. Might have been 20s . Yeah , it was 2018 . And
6:59
I'm sitting and explaining to him how we run our cleaning business online and
7:01
he's like , wow , you got a good idea going
7:03
here .
7:04
You're like I'm not the first . I'm like you're supposed to be
7:06
sitting .
7:06
I'm not the first and I won't be the last , but I'm
7:08
sitting here trying to figure out how you can help me and
7:10
I'm explaining my business model to you . So you're like
7:12
uh , it was , it was an
7:14
. I don't want to say it was a waste of time , but he
7:17
learned a lot . Okay , I want to say he
7:19
learned a lot , but it also made me realize that me
7:22
sitting there trying to write it down , trying to get all the advice in
7:24
the world , versus just doing the business , can actually
7:26
be a performer procrastination as well . Doing
7:28
the work , yeah , and I was like me , doing the work . I learned
7:31
a lot more from doing the work than actually sitting down talking
7:33
to somebody about doing the work . So that's
7:35
another thing too . You want to make sure you're actually doing the work versus
7:37
sitting around trying to procrastinate , and
7:40
you're talking about the work versus actually doing
7:42
it . So that's another big point .
7:45
Another one that we speak about is like
7:47
having a nice logo , and if you're listening
7:49
, you're probably like what or ? A nice one . You're like
7:52
what are you talking about ? Let me tell
7:54
you . Oh , I can tell you firsthand , cause when we
7:56
first started first business , we
7:58
were stuck on the logo , the color
8:01
of the logo , how does it look
8:03
? We were stuck on that Like asking other people
8:06
. Now that we are five
8:08
years in the business and have had multiple businesses
8:10
, maybe see how foolish it is . But when you're
8:12
first starting out it doesn't sound foolish Cause you're
8:14
like someone needs to see this , they're going to love
8:16
it Once again for this specific business
8:18
. Because if you're a graphic designer , maybe
8:21
your logo matters right . Or if you're , there's
8:23
certain things that it may need to stand out
8:25
. But for this ain't nobody checking , for that
8:27
Ain't nobody checking to say , oh
8:29
, your logo does not have a broom in it , so I'm not
8:31
going with that cleaning business . Nobody's saying
8:33
like oh well , why is your logo purple
8:36
? Or if it's pink , it may look sus , but why is
8:38
your logo purple ? Why is it
8:40
not green ? Like , no one is saying
8:42
that . Trust me , Okay
8:45
, Trust me as someone that's done this firsthand
8:47
. Spending time on your logo don't
8:49
do it . Spending too much money on your logo Don't
8:52
do it . I know people that they say like
8:54
well , I'm going to have my graphic designer friend do it , We'll give
8:56
them $300 . Ciao , Spend
8:58
20 to $50 on Fiverr and call it
9:00
a day , Okay .
9:02
Call it a day . And
9:04
that's another thing too . Yes , there are certain
9:06
colors that that scream emotion
9:08
and psychology and all of that stuff , and
9:10
we'll sit there trying to figure that out all day , but
9:12
at the end of the day , that's not going to bring you more clients
9:15
. It's not going to bring you more customers and , more importantly , it's
9:17
not going to make you any money . So you sit there trying to
9:19
figure out does blue , is blue
9:21
a cleaning color , or is blue ? a you
9:23
need to figure out , get something done , and
9:25
we did this like change it if it doesn't work
9:28
, like that's another thing .
9:29
Yeah , you guys , like you married to it . You're
9:31
literally acting like you can't change the logo
9:33
. It came down to it . You can
9:35
, if it's that bad
9:37
or is bothering you that much , you can change it . But I
9:39
promise you people don't care , we don't
9:41
care .
9:42
The most important thing is to get it out there , get it done so that
9:44
you could revise it . Like you said , make those changes
9:46
, come back . You know what ? I have to go along and
9:48
going back to just everything that we're doing . We're literally
9:51
telling you things that we did when we started , that
9:53
we don't do anymore that we're learning . Yeah
9:55
, In business , entrepreneurship life
9:57
.
9:57
It helps you for the other business .
9:59
It's everything that we've gone through . We're only talking
10:01
about our experiences . So we
10:03
go back to the podcast . You guys , if you've been here long
10:05
, you can see the trends , you can see the changes . And they're saying
10:08
to Jenoca oh yeah , in a couple of months maybe we
10:10
get another camera so we have another angle for
10:12
the podcast , but until we get the other camera
10:14
, you gonna get this straight ahead camera right
10:16
here . And if you listen to the audio we
10:18
may get better mics . You may hit a
10:20
long guy outside , but we're not paying
10:22
the $400 on the individual mics yet . But
10:25
we know down the line . All right , this is where
10:27
we're going to go . We can make these
10:29
changes , like we'll sit here in front of three lights . Right
10:31
now If you watch on YouTube you can't see the lights , but we
10:33
got three different lights . And then I know all right , the
10:35
more expensive light is one big I
10:38
forgot what it's called , but it's a big overhead light . But
10:40
we not there yet . We it's okay
10:42
to make changes , make iterations as you go along . The
10:44
most important things to get out there start making money , put
10:47
the product out there , because your first product won't be your last
10:49
and your last product won't probably
10:52
won't be your first .
10:53
Freakin . Apple brings out a phone every
10:55
year and they change one
10:58
little thing .
11:00
And they are trillion dollar company .
11:01
They change one little thing and keep it
11:03
pushing . And people buy and keep it pushing
11:05
. Either buy or you don't , right , so
11:08
they make the tweaks as they go along . There's no way
11:10
they could have had an Apple iPhone
11:12
14 15 years ago . They would just want
11:14
that advanced . And that's the same thing for your company
11:16
. You won't be that advanced at the beginning . You're
11:19
chapter one to my chapter 20 and vice versa
11:21
, right , and so growing it as you go
11:23
along . Any business will be important . Different
11:26
things change . People change , social
11:28
media changes , technology changes
11:30
. So many things change , so many things change
11:32
for your business , that you're going to have to adapt
11:35
and move on . And that's essentially what we're saying
11:37
with some of these things that we're listing .
11:38
Yeah , so startup capital you
11:41
don't need a lot of money , a lot of money , to
11:43
start , especially your cleaning business . Especially
11:45
, we started our . We
11:47
started cleaning business . We said it was all the time less than $1500
11:49
and we've grown into over a million dollars in revenue . Mm
11:51
, hmm , and that's that
11:53
.
11:54
ROI , and that's not even at one point . What
11:56
am I trying to say
11:58
? What ?
11:59
Not in one city . You know we didn't come
12:01
out and say you know , that's right away .
12:03
It's like , gradually to get things done your LLC
12:06
, your website to market to clients online
12:08
. Maybe you decide to go free . Maybe you don't do any market
12:10
online , you know to find , you know that's what
12:12
that is .
12:14
Yeah . So you don't need a lot of money to start up , and
12:16
especially in a business like this where your
12:18
overhead is low , your capital is low , you don't have any office
12:20
. You don't have any offices , any supplies , any employees
12:23
. Your overhead capital is going to be a lot
12:25
lower than actually starting a physical location or
12:27
physical business . Our
12:29
businesses ran completely online , so that's
12:31
something else to be mindful of too .
12:33
So yeah , the money .
12:34
It's not a lot of money when you think about
12:36
a business , so yeah , so , unless
12:39
you go into like even , even if you
12:41
go into like something like real estate or
12:43
something that's heavy capital
12:45
to start in growing scale . But
12:48
if you are let's say you are your stricter on money or
12:50
your title money or you don't have the funds right now , think
12:52
about something that's a low cost startup that
12:54
you could have . You could put more time and
12:56
effort in than money up front and you can grow
12:58
that thing . When
13:01
we started our clean the business , we put more time and effort up front . Yes
13:03
, so that we didn't have to come out of the pie Because
13:05
, remember , if you guys may or may not know , we started our clean
13:07
the business . The goal was to pay off $114,000
13:09
of debt . Yeah , so
13:12
we didn't have a lot of money to go out and put into this business . So we put
13:14
more time and effort into the business that we
13:16
did money . Now we put more money into
13:19
the business than effort to continue to grow and scale
13:21
it because we have the , we have the capital , we have the
13:23
investment , we have the , we have the funds to do so . Well
13:26
, especially when you're starting something , you can put
13:28
more time and effort up front . It will save you
13:30
capital and then eventually you could grow to the point where
13:33
you're just reinvesting money back into the business and I could take that
13:35
, that investment and then capital to grow
13:38
it on its own . So time is money . You're going
13:40
to pay in time You're going to pay in money
13:42
, absolutely .
13:44
So just to recap some of the things you do not need to start a clean
13:46
in business we mentioned cleaning
13:48
supplies , office spaces . You don't need employees . We use
13:50
contractors . You don't need to know how to clean , you
13:52
don't need to know everything about the business
13:54
, you don't need to be in a big city , you
13:57
don't need a business plan , you don't need a nice
13:59
logo and you don't need a lot of money . Okay
14:02
, those
14:04
are the things that you don't need for
14:06
the cleaning business .
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