Episode Transcript
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0:00
[Trailer] EO: I… I'll
0:04
say American Pie. “My, my, Miss American Pie OF: Eric, it's beautiful, what’s wrong with you?
0:13
EO: I mean, I'll be on that front line podcasting, but not singing.
0:16
[Intro] OF: Welcome to
0:21
Mosaic of China, a podcast about people who are making their mark in China. When all of
0:25
their stories are pieced together, they form a Mosaic of China. I'm your host, Oscar Fuchs.
0:30
Firstly, in case you haven’t already, please do join the groups on Facebook at @mosaicofchina and
0:34
Instagram at @mosaicofchina_. And for WeChat, please send me a note directly
0:41
on my ID: mosaicofchina and I’ll you to that group myself. Thanks to everyone who
0:47
commented on all the photos that I posted from last week’s interview with Maple. The
0:51
photo of the beautiful lake in Tibet seems to have got the most attention. And I did
0:56
hear from many of you that I forgot to explain 相声 [Xiàngsheng] in my outro. Sorry about that,
1:00
I totally missed it out. Maple brought it up, it’s sometimes translated as ‘crosstalk’,
1:05
in which usually two performers act out a dialogue between them, and it’s full of
1:10
comedic puns in Chinese. It reminds me a little bit of 落語 [rakugo] in Japanese. Because somehow
1:17
I always need to talk about Japan in this China podcast. Anyway, both those art forms
1:21
are similar to Western stand-up comedy, but as Maple pointed out, they’re not personal, they’re
1:27
heavily scripted and rehearsed, and most of the comedy just comes from wordplay, nothing else.
1:32
Anyway, today’s episode is with Eric Olander. Eric has been a journalist in China off and on
1:38
since 1989. His most recent incarnation has been with the China Africa Project,
1:44
which he explains early in the podcast. But you’ll quite quickly hear afterwards that his knowledge
1:49
goes way beyond this niche area. He talks very eloquently about journalism issues in general,
1:55
such as bias, censorship, his relationship with the public online, and the relationship between
2:01
officials and the online media, including the way in which China’s soft power is being
2:06
felt in places like Africa and beyond. Since Eric has so many interesting things to say,
2:12
it was very difficult to keep the interview short. So apologies for going a bit long on
2:17
this episode, I hope you’ll agree that it was worth the few extra minutes.
2:19
[Part 1] OF: Well, thank you so much,
2:23
Eric. I know it's a busy time, so I appreciate your time today. Eric is the co-founder of the
2:28
China Africa project. And you've been in China now, on and off, for how many years?
2:33
EO: Since 1989. I started studying Chinese in 1985, long before most of your audience was even
2:41
born. Long before Chinese was cool and hip. You know, there were no skinny white people walking
2:48
through the French Concession back when I was here the first time. It was rough and tumble,
2:52
there's no doubt about it. And so for me, the journey from the 1980s till today has been just…
2:59
You know, I feel like it's been an honour and a privilege for me to have the opportunity of
3:03
seeing this. This journey that they've gone on, from being one of the poorest countries
3:08
in the world in the 80s, to now being the second largest economy in the world, is remarkable. And
3:13
when you you see that trajectory… I walk around Shanghai and Beijing just mouth agape all the
3:20
time going “I remember when this was nothing". OF: Well, before we go too far down that road,
3:25
what is the object that you've bought today? EO: So my object is my moleskin book.
3:30
OF: Right. EO: It’s one of those notebooks. And OK,
3:33
it doesn't have to be a branded book. But it's a notepad. And for me as a recovering
3:38
journalist and still a journalist, but also as someone who is hopelessly neurotic with lists,
3:43
it's how I organise and structure my life, it's how I keep things going forwards, how I keep my
3:48
head clear. I find that even in this digital world - and I'm extraordinarily digitally oriented,
3:54
I am connected to everything - being analogue is to me far more effective in many ways,
4:00
in terms of getting ideas out of my brain and into the real world. They go on paper first,
4:07
oftentimes. And lists and things like that. So my object is that notebook,
4:12
and you will almost never see me without it. OF: And this is what iteration of this book,
4:17
how many of these books do you have at home now? EO: Hundreds now. Because this is something that I
4:21
actually started way back as a teenager, making my to-do lists for the next day before I go to bed.
4:27
That was a habit I picked up. It was a habit that was not taught. I just started doing it.
4:33
OF: And there's something nice about actually physically crossing it out
4:37
with your pen when you've done it, right? EO: Yes, exactly. And there's something
4:40
therapeutic about writing it out. Now I have Evernote online,
4:43
and I do a lot of that task and list based stuff on Evernote. But it's different than
4:47
writing with a pen. And I don't use just normal pens. I use fountain pens. I mean,
4:52
really old school. But those cheap fountain pens that European students use in school.
4:57
But it is part of this kind of aesthetic of being connected to the old and the new, the analogue in
5:02
the digital. And I think both are important. OF: Well, that's great. And tell me,
5:06
how does this pad then relate to what you do, on a day to day basis today?
5:10
EO: So now, you've caught me at a really exciting time in my life, because I'm finishing up here in
5:15
China with WPP advertising where I was working. I mean really, when you work here in advertising
5:21
and marketing, it is at the highest level. I mean, there is no bigger stage than China today. I mean,
5:26
New York is definitely a big stage. But pretty much New York and Shanghai are as big as it gets.
5:31
So it's been just an amazing two years, just a wonderful opportunity. It came to an end sooner
5:37
than I had planned. But that is life, right? And so confronted with what to do next, I started to
5:45
go down the normal path and started talking to people about jobs. And people were looking at
5:49
me in a very odd way. They said “What is somebody with 1.2 million followers coming and looking for
5:58
a normal job?” When people with 1,000 followers all think they're going to be the next KOL star.
6:03
And so I was guided, through the universe talking to me saying “Go out into the world and see if you
6:11
can leverage this platform to do exciting things with it.” So now this notepad is filled with new
6:18
designs for websites, new business strategies for email newsletters. And together with my
6:23
partner in South Africa - Cobus van Staden, who I launched the China Africa Project with 10 years
6:29
ago - we’re launching a new premium service of daily emails, working with writers in China,
6:36
in Africa, and around the world to contribute really amazing content. And if this is a space
6:41
that's interesting for you, and you need it for your work or to better understand the world, what
6:45
we're going to be doing is absolutely essential. OF: Well, great. Tell me then,
6:49
what is the China Africa project? EO: So the China Africa Project is
6:52
an independent, non-partisan multimedia website. We are entirely self-funded. This was a passion
6:58
project of ours for the past 10 years. And we just were interested in it. My background is in China,
7:03
but I moved to Africa in the mid 2000s. And I saw the rise of the Chinese in Africa in a
7:09
dramatic fashion. In the mid 2000s when I went, there was virtually no Chinese presence. And by
7:15
2007,2008,2009, it just went boom. And what I was seeing out there was these narratives in Western
7:21
media - from the UK, and from the United States, predominantly - of ‘China's colonising Africa,
7:26
China's taking over Africa’. And then I would ask my friends, employees and colleagues on
7:32
the ground in Kinshasa, where I was living at the time. I said “What do you think?” And they
7:35
gave me these very complex, nuanced, textured, answers. And I thought ‘That's the story’. And
7:41
the Western narrative, which still is prevalent today about China, is that China is a very,
7:46
very provocative issue for people on the outside. It's either good or it's bad,
7:50
and for the most part - 90 some odd percent of the coverage of China - it’s cynical or negative. Not
7:56
all of it. I mean, there's good reasons for that. So I don't actually want to get into that. But I
8:01
just was seeing a very, very complicated story that wasn't being reflected. And that's where I
8:06
decided I'm going to start writing, blogging, and eventually podcasting. And Cobus joined me for
8:10
the journey. So we explore every facet of Chinese engagement in Africa: social, political, cultural,
8:15
economic. Doesn’t matter, if it's related, we do it. And we've built up a large audience,
8:20
because people seem to really value the impartiality that we bring. We’re not
8:25
advocating for a company, a culture, or a country. And that's really, really important. Even though
8:32
he's South African, and I'm American, we're both white guys, we really, really
8:37
are passionate about taking that middle ground. OF: And tell me, there are so many topics that
8:42
you you approach Africa from. From the politics side, from the economy, from the culture. Give
8:47
us a few examples of what you've seen in terms of the Chinese impact and the Chinese influence. And
8:52
I guess, just any Chinese stories in Africa. EO: Yeah, so we could spend the next two hours
8:57
of this podcast - we wouldn't bore your listeners with that - and I could sit here and tell you that
9:02
China is the best thing that's ever happened to Africa. It has brought infrastructure,
9:06
it's brought telecommunications, it's brought trade. And what it's done is,
9:10
it's liberated Africa, from being dependent exclusively on Western colonial powers,
9:15
which was a story that has been a hangover for the past 50-60 years since the end of colonisation.
9:21
And China brought choice to Africans, that they didn't have to take what France was saying,
9:26
or what the British were saying, or what the Americans were saying. And they could have those
9:30
options. That's very, very powerful. OF: Even when they were being quite
9:33
benevolent, there just was no choice. EO: There was just no choice. Now there's a
9:36
choice. And choice is a really empowering thing. And it gives agency and it gives confidence.
9:41
And it's really very, very important. But I could also sit here, and I can tell you that China's the
9:48
worst thing that's ever happened to Africa. And everything that I would say would be 100% true.
9:52
Just like with everything that's great about it would be true, everything that's bad about
9:56
it would be true. The mechanisation of resource extraction is on a level that the French and the
10:01
Belgians could have never dreamed of. The arrival of Chinese vendors is both a blessing and a curse.
10:06
If you are a producer, you now have to match the China price. The same problem that we're facing
10:11
in the US and Europe is confronting Africans. If you're a consumer, you love it. Because you have
10:17
competition in the marketplace. They're breaking the stranglehold of local producers who, for
10:21
decades, choked off competition. Now the Chinese come in and said “We'll sell that pot, that pan,
10:26
whatever it is, at a fraction of the price”. That's great for consumers. So there are benefits
10:31
on all sides. The thing that I walk away with from this relationship is, if you hear anybody
10:36
say it's either good or bad, they're missing a big part of the story. Because it's both/and.
10:41
OF: Well, I see now you have your own podcast on this topic.
10:46
EO: Again, I could talk for two hours, and I won't bore your audience with that. But still 10 years
10:52
later, it's still something that fascinates me. OF: Well, it is fascinating, especially with
10:56
how you've positioned yourself as being in the middle. And I guess that leads me to ask you,
11:01
how do you go about interviewing officialdom? Not just in China,
11:06
but on both sides of this equation? EO: And it's even beyond officialdom.
11:11
Because I’m coming at this as a white, American, male. And race and gender and identity are really
11:18
important in this, because those are issues that affect the storytelling, and affect the
11:23
perceptions of how stories are told. And I have to be very, very conscious of my privilege,
11:28
I'm conscious of my status, I'm conscious of who I am. And my goal is to step back in the
11:33
process. My goal is not to make me the centre of anything. My goal is to make the people that we
11:38
interview the future. And the voices that we're bringing up into the podcast and on the website
11:42
and into the circle of this discussion. They are the ones that we really want to bring out. And
11:47
so I don't have a confrontational style in my interview method. I have a style where I really
11:54
want to try and allow you to speak. Now that pleases some people. And other people say “Well,
12:01
you should have been much tougher on this Huawei spokesman, or this government
12:04
spokesman. And because you did not ask those gotcha questions, you are therefore revealing
12:10
your biases”. And that's very interesting, because in these very hyper-partisan times,
12:14
people will take one show or one tweet or one piece of comment, and then they will extrapolate
12:22
that across your whole professional background. And I resist that. And this is the beauty of the
12:28
fact that I don't depend on anybody for anything. This is self-funded and we do this because we
12:32
love it. So some people are happy, and some people are not. But because we are independent,
12:37
we just keep doing what we think is right. And what we think is right is to stay in the middle,
12:44
to not take a side, to really be impartial, and to bring as many voices as possible to the debate.
12:50
OF: You hit upon something which made me think. Something I heard recently on the news was,
12:54
there was an argument that all news organisations should be decoupled from the commercial angle,
12:59
just like what you've described. And that actually, media organisations - be it TV shows,
13:03
be it magazines, newspapers - they actually all should be like non-governmental organisations,
13:07
charities almost. Do you see now with all of this’ fake news’ nonsense - all of this
13:14
partisan politics coming into what should be very nonpartisan mediums - do you see that
13:20
there's a solution, apart from people like you? EO: No. I used to run the largest business news
13:26
channel in Vietnam, I was the first foreigner to ever run a news organisation in Vietnam. And the
13:31
first response that you get from people who come and visit, they say “Wow, the censorship must be
13:35
terrible”. And in Vietnam, just like in China, there is political censorship on content. And I
13:41
say to them - and they always get very surprised - that I have spent now 25 years working at CNN,
13:45
AP, BBC, France 24, all over the world in most of the world's major media organisations. And in
13:51
every case, I've encountered censorship. I've encountered censorship in the United States
13:57
where it's predominantly corporate censorship. So it's commercial. That is, at CNN we never covered
14:03
critical stories of our main advertisers. You don't bite the hand that feeds you. So the tobacco
14:08
industry, when I was there in the mid 90s, was under massive scrutiny. CNN stayed away from that
14:13
story. Only until Congress started to investigate it did CNN go in. Why? Because RJ Reynolds,
14:19
which was a big consumer product company, did a lot of business with Turner Broadcasting. They
14:25
did not want to jeopardise those advertising relationships. You will never see a local TV
14:29
station in the United States do an investigation on used car sales. Because used cars are a massive
14:34
advertiser. It's just the nature of the way it is. In France when I was the Editor in Chief of
14:39
France 24, the censorship and the bias there was cultural. So they will cover Francophone
14:46
African countries at the expense of Anglophone African countries. Day to day decisions are made
14:51
based on linguistic and cultural leanings of a country. I was in editorial meetings where we
14:57
had decisions about “Do we send crews to Zambia, or to Cameroon?” And I lost the discussion sending
15:03
crews to Zambia. And then afterwards, they say “Well, of course, because Cameron's a Francophone
15:08
country.” That's a form of censorship in my world. Government-run media, Voice of America,
15:14
you know, they're not independent either. So the point is that after a career of working
15:20
in these news organisations, I have yet to find one that is impartial. And this fantastical idea
15:29
that non-governmental organisations are somehow impartial too is just offensive and ridiculous
15:34
too. They are actors in the political space like anybody else. And I think that one of the things
15:40
that I've noticed after covering Africa for so long, and covering South Asia and whatnot,
15:44
is that we give NGOs a pass, as if they’re some kind of saints. They’re out there raising money,
15:51
they have agendas and whatnot, we need to treat them like we treat any other actor
15:56
in the space. They are not immune from these biases, and from being misled or whatever. They
16:03
do good work. But who cares? They are actors with agendas, we need to treat them as such.
16:08
OF: And so you touched upon there, when you had people giving you a hard time for not
16:13
asking the right question, that one example you gave. It made me think about actually how
16:18
you now manage the news landscape in this day of immediate feedback on social media. Give me your
16:25
‘every day’ about how you manage social media. EO: There are two things that I do. If they
16:30
are respectful, I will engage them. I don't want people who just agree with me. In fact,
16:38
I live for the discussions, and for people who are on different sides. And my goal is not necessarily
16:43
to persuade you. That is not my goal, for me to be right and for you to be wrong. My goal is to
16:50
present facts and evidence and reason behind why I think it's this way. And then you can decide for
16:56
yourself whether or not you agree. And at the end of this discussion, if there is civility in it,
17:00
and it's like, “I enjoyed that" then it's great. As soon as the F-bombs, S-bombs,
17:05
as soon as anything comes out, you automatically get muted in my world. And it's just, you're gone.
17:09
I disengage, I don't pay any attention. I have too many people to talk to, and to engage with,
17:14
that I just don't waste my time with that. And it's not serious. And also, this has to be fun
17:19
and enjoyable. And when people start hurling those kind of personal missives your way, it's
17:25
not fun and pleasant. It hurts when people say “ You're a bad interviewer” or “You're a bad this”,
17:32
but that's OK, that's good. Because I like the fact that they're listening in,
17:35
they're engaged. Fortunately I don't get too much of that negativity, but it does come up.
17:40
And I just classified as, if it's civil and if it's relevant, then it's OK. If it's uncivil,
17:47
and it's not relevant, then it's very easy on social media just to go “Boop,
17:50
you're muted”. And I don't see that anymore. OF: And I guess, because it’s an English language
17:56
podcast, you're going to get lots of English language comments. Do you get some Chinese people
18:01
who are commenting? Do they have a different quality or different timbre to their comments?
18:05
EO: Yeah they do. In terms of how the Chinese interact with the outside world, it's very,
18:11
very interesting. And I don't actually think the Chinese in this sense are that much different
18:15
to the average American. The average American's awareness of the outside world is actually quite
18:20
low as well, for different reasons. In the United States, people have access to the information;
18:25
people here simply don't have access. So I find that when I have a discussion with a
18:30
Chinese person about US-China relations or China-Africa relations, oftentimes they're
18:34
coming to that discussion with about 20% of the information that we have available. They just
18:39
have not been exposed to the level of detail that we have, and to the complexity of the narrative
18:44
that we have. So there's a lot of confusion. And it's one of the reasons why Chinese stakeholders
18:50
will often go from zero to pissed off very, very fast. Because they don't have the data tools to
18:57
respond to these types of arguments. And we’ll start saying “Well, what about this? What about
19:00
that? What about this?” And they can't respond, so then it ends up oftentimes leading to “OK, well,
19:05
then… you just don't like China”. And that happens a lot. I don't think that's a productive outcome
19:11
of a conversation. Which is one of the reasons why people who have lived here for a long time - and
19:17
know the information ecosystem that they're working within - have an ability to navigate that,
19:25
to try and extract out more. Rather than people who have just come off the boat, they start
19:29
peppering the Chinese with questions, and they run into that wall very, very quickly.
19:32
OF: So as an extension to that, is there a certain way that you would ask questions to
19:37
a Chinese official that you perhaps wouldn't do to others? Or is it basically the same?
19:41
EO: Well, first and foremost, Chinese officials don't engage with foreign media. It just doesn't
19:45
happen. It used to be that Chinese scholars and think tanks would engage with foreign media, but
19:52
now that's been cut off too. There is no incentive whatsoever for a Chinese scholar to talk to me,
19:59
or to talk to a journalist. Unlike in the United States or in the West, where oftentimes scholars
20:04
want to become more famous and well-known, and that drives speaking and drives a lot of different
20:09
things that are in their benefit. Here, it's only lose/lose for them. If they say something
20:15
that is wrong and out of line with what the party line is, their careers could be over. I'm very,
20:21
very sympathetic to the individual who has to make that decision. Because at the end of the day,
20:25
he or she has a family to feed, has a career to advance, and I understand that. I'm disappointed
20:30
though, because the Chinese voice is often missing from the discussion. So it's one of
20:38
the reasons why the Chinese get such bad press around the world. It’s simply that they don't
20:41
participate in the discussion. OF: Now, I thought though,
20:44
the Chinese were starting to recognise this, and starting to work out “Yes, we need to work on our
20:48
soft power approach, not just our hard power approach”. It sounds, from what you're saying,
20:52
that they're taking a step back from that now. EO: No. Soft power is a very complicated thing.
20:57
It's manifested in many, many different ways. However, there are new forms of
21:02
soft power that are coming out. So when you talk to young Africans, 16/17/18 year olds,
21:07
you say “What do you think of China?” And they pull out their Huawei phone, or they talk about
21:12
Boomplay which is the Spotify for Africa, or they talk about StarTimes which is the pay TV service,
21:19
these are all Chinese brands. And their world is shaped by technology, by gadgets, by the content
21:25
that comes through those channels. And a lot of that is Chinese. Musical.ly, for example,
21:29
is a Chinese brand from ByteDance, it's in the United States. Now people don't necessarily know
21:34
that that's a Chinese thing. But there’s starting to be some awareness now - particularly with TECNO
21:40
which is the largest phone company in Africa - that these are Chinese brands and they’ve
21:44
brought high quality products at a low price, and have been able to to connect hundreds of millions
21:50
of people that will once not connected. That is a form of soft power. The other very quick thing on
21:55
soft power, we in the West discount infrastructure as power. We take for granted that there's a
22:03
road in our neighbourhood, we take for granted that there's a bridge, a hospital, an airport,
22:06
whatever. In the United States, less and less. I mean, our infrastructure sucks. But in Europe
22:12
it’s great infrastructure. But when Africans come over to Shanghai, and they see what's been built
22:18
here in their lifetimes, that is inspiring, it's motivating. And it's very, very powerful. People
22:26
are impressed. They don’t do that with the United States, or France or Spain, because they've had it
22:33
for a long time. This is 35-40 years old. They say “If the Chinese were as poor as we were in
22:39
my lifetime, and they did it, it can be done.” It's an inspirational story. So that's another
22:45
form of soft power that people don't think of. OF: So we’ve come to the end of the first part of
22:49
this conversation, but I guess my last question would be a crazy one, which I don't know how
22:54
you're going to answer. But what would you predict about what's gonna happen in Africa in the next
22:59
5-10 years when it comes to Chinese influence? EO: So Africa is staring down the barrel of a
23:06
gun. And it's interesting, because it’s a similar gun that the Chinese are staring down, the same
23:13
barrel. And it's the demographic barrel. China here is staring down the idea that in 10-15 years,
23:21
their old population is going to crush their young population. And you know, there's the
23:27
saying that ‘China is going to get old before it gets rich’. Now, Africa is the opposite problem.
23:32
Africa is a traditional pyramid. It's a continent of 21 year olds, 22 year olds, 23 year olds. Well,
23:42
what do 23 year olds do? They get busy and they have babies. So they’re, around the next 10 years,
23:48
facing down a surging population of 300 million new mouths to feed. And they have
23:55
to industrialise, and employ, and really create societies that are engaging for these young people
24:00
that are coming up. This huge population. Africa is going to face the brunt of climate change,
24:05
disproportionately. Already it is. South Africa was on the verge of running out of water. Not just
24:11
Cape Town, but the entire country. The deserts are spreading faster in Africa than they are anywhere
24:16
else. The extremes in heat. Climate change is going to wreak havoc in many parts of Africa.
24:22
So that's another reason why this infrastructure has to be built as a buffer against the changing
24:30
climate. So both are racing against time, but for different reasons. And it’s one of the reasons why
24:36
a lot of African leaders have turned to the Chinese for loans, and for infrastructure,
24:42
and for support. Because no-one else is lining up to give them this money. The West will talk a
24:50
great game about human rights, and “don't take the Chinese money,” and debt sustainability,
24:53
and all of this. But they're not willing to build the ports, the roads, the freeways, the highways,
24:58
the hospitals, the special economic zones. And so again, we can hear from the West all
25:04
of those pleasantries, but at the end of the day, they're not lining up to give the money,
25:09
the Chinese are. So I think that this is a very important calculated risk that African leaders
25:14
are making now. It's a gamble. It's a risk. But because they've got that population bulge that
25:19
is coming, they’ve got to do something about it. OF: Very good. And I'm very conscious that I'm
25:25
saying ‘Africa’ as a huge generalisation, I mean… EO: 55 countries.
25:27
OF: I know, I mean it’s terrible. EO: Lots of people. You're talking
25:30
from Cairo to Cape Town and everything in between. The diversity. And by the way,
25:34
the same applies to China. You know, I always say that this is not a single country, this is
25:41
1,000 countries. And they say ‘it's a civilization posing as a country’ and I think there's a lot of
25:45
truth to that. So the diversity in this country is also misleading in many respects. And this is
25:52
not a single actor, when we're talking about the Chinese. Chinese provinces are engaging in Africa,
25:56
Chinese government, Chinese corporations, Chinese state-owned enterprises, migrants. It’s happening
26:00
on so many different levels. So I think again, these are shorthand words for very complex ideas.
26:06
[Part 2] OF: Let's jump into Part 2.
26:11
EO: Oh-Oh. The lightning round. OF: The lightning round. You can
26:13
answer as quickly as you can, or you can take your time. It's up to you. So Question 1,
26:17
what is your favourite China-related fact? EO: $24 billion - $1 billion every hour - sold
26:27
by Tmall and Alibaba on November 11, in that sale. Think about it,
26:32
24. And I think last year was like 26 billion,
26:36
more than $1 billion an hour. Incredible. OF: So just to explain, that’s November 11th
26:40
every year. Explain what happens in China. EO: So what they do is, they created this
26:44
anti-Valentine’s Day. So it was it was Singles Day and they picked November 11, because it's sticks,
26:51
you know, representing single people. And Alibaba, the world's largest e-commerce company, started
26:56
just discounting products. And they created this phenomenal type of culture around selling. And
27:02
so everybody, all the brands line up, the whole country, it becomes like a national holiday. So
27:07
basically take Black Friday, Black Monday, Cyber Monday, all of those kind of sales and put it on
27:14
steroids. And this is compacted into just one 24-hour period, they're selling more in volume
27:20
than all of the Christmas holiday shopping season in the United States. It's remarkable. 24 billion,
27:26
and it just keeps going up every year. OF: Amazing. Do you have a
27:30
favourite word or phrase in Chinese? EO: In Chinese, they have these things
27:34
called 成语 [chéngyǔ]. If you are a highly educated Chinese person - and maybe even kind of middle,
27:43
but an educated person - you will speak in these idioms and these phrases. And Chinese is
27:48
a beautiful language for that, because it can mean so many different things. And you can get a very
27:53
complex idea into just 2-4 characters, normally 4 characters. So they have one called 养儿防老 [yǎnger
27:59
fánglǎo], which means that the young, when you grow up, you are taking care of your parents.
28:03
And so the son, it's a male responsibility. So when you're an older man, taking care
28:11
of your elderly parents, you say 养儿防老 [yǎnger fánglǎo]. Ot's the filial piety type of part of
28:20
the culture. And I just absolutely love how in this culture, elderly people are cared for and
28:25
looked after and valued. And in my culture, for the most part, older people oftentimes are not.
28:30
OF: Well said. What’s your favourite destination within China?
28:35
EO: I spend most of my time in the tier one cities Beijing, Shanghai, 广州 [Guǎngzhōu], 深圳 [Shēnzhèn].
28:43
But just like where you come from, and just like where I come from, the heart of the country is
28:49
not in these tier one cities. The heart of the country in the countryside. So I was just in 贵州
28:53
[Guìzhōu] which is in the south, which is one of the more poor provinces, I was in 新疆 [Xīnjiāng]
28:57
a few years ago, in 甘肃 [Gānsù]… I've been to about 15 different provinces. And so for me,
29:03
it's going out into the countryside, and it's just the simplicity of it, you roll back 4-500
29:07
years when you go into the countryside. You're still seeing oxes. And electrification hasn't
29:13
reached everywhere. It's much better than it was. But the standard of living is very,
29:18
very different. The way that they do things, the tiered farming, the mountains are all tiered.
29:23
I mean, these go back centuries, and how they do things in those techniques. And you realise again,
29:28
just the scope and scale of how big China is, and how complex it is, as soon as you go out. And by
29:33
the way, you only have to leave Shanghai an hour or two outside and you've gone back centuries.
29:38
OF: Right. EO: So for me, it's not a
29:41
specific place, just not being in the big cities. OF: If you left China, what would you miss the
29:46
most, and what would you miss the least? EO: I never leave China. I've been involved
29:51
in China since I was 15 years old. I've been coming since I
29:53
was 18 or 19. So in this particular case, I am actually physically leaving the country,
29:58
but I'm never leaving. I am always connected to it through my work. And I will be back. So for me,
30:03
it's a ‘see you later’. The thing that I miss the most is the pace. Everywhere
30:11
else feels slow compared to Beijing and Shanghai. And just that amazing energy
30:16
that people have is just unbelievable. OF: And that's specifically Shanghai
30:22
compared to other cities too, right? EO: It is specifically Shanghai. OF: Yeah. EO: Beijing, Shenzhen runs
30:25
at this pace. Some of the big cities run at this pace. There’s a China speed, there is definitely a
30:30
China's speed. I am wired for that. And maybe I've been raised in it. But I go back to New York or
30:37
London - or some other places that are presumably fast - and they feel very slow. So I love that and
30:43
it's just… it's kinetic. It's energising. You get going, and out you go. Seven days a week,
30:47
the Sundays here are as busy as the Mondays. And I love that. What I don't like - and with everything
30:55
there's always good and bad - the waiting in line thing. It’s gotten much better. It’s much better.
31:00
It's a generational thing. I generally find people under 30 are very good at waiting in line, and
31:06
people over 30 are not. And you have to remember that everything in China is about scarcity.
31:11
This is a country of 1.4 billion people, where resources are in short supply, seats in schools
31:19
are in short supply. Everything's in short supply. So people have to fight with what they can get.
31:24
OF: Yeah, when you say that it makes you think “Yeah, the ones who did not push in
31:29
the front of the queue are the ones who are not here anymore.” When you think about what happened in China's history EO: Historically, and that's just if you don't
31:34
fight to get everything, you’re not going to get anything. And that's just the mindset.
31:38
And I understand where that comes from. But when you’re waiting to check out of a hotel,
31:43
and a guy just walks straight in front of you… And the amazing thing is, he doesn't even see you.
31:49
OF: Yeah, it’s not rudeness, actually. EO: It’s not actually rudeness. And
31:52
you're just like "No, no”, you know, and then he looks at you and he goes “Oh,
31:58
I'm so sorry”. And I think Westerners oftentimes misinterpreted it as being direct rudeness.
32:03
He was only looking at the checkout desk. And he didn't see the two people or three people.
32:08
OF: Is there anything - even now, 30 years later - that
32:12
still mystifies you about life in China? EO: Every single day. I mean, the complexity
32:20
of it never, ever ceases to amaze me. OF: And this is someone who
32:24
speaks fluent Chinese too, right? EO: And again, the more you know, the less
32:27
you know. And there's this great chart, actually, that was circulating on social media. And it shows
32:33
‘age' versus ‘time being here’. OK, so the young people who have been here for one year,
32:39
all want to write the book on China. And they feel like they know it. And you can tell, these
32:44
people who have just been here for 1-3 years. And then the longer you go here, the amount of
32:48
time you spend here, the less you actually know. So the X/Y axis, and it just keeps going down,
32:54
down, down, down. And I am extraordinarily humble about what I know and what I don't know. I have a
33:02
graduate degree in Chinese foreign policy, I've spent 30 years here, I've been studying Chinese.
33:05
I think I know a little bit compared to Westerners and other outsiders. And by the way, the Chinese
33:12
themselves are not very well educated about their own country. A lot of the people who are raised in
33:17
the cities don't know much about the countryside. Same, by the way, in my own country as well. It's
33:21
too big for any one person to really grasp. And so I mean, nobody can really understand it. There
33:28
is no such thing in my view as a ‘China Expert.’ OF: And when I hear your podcast, it also makes
33:34
me think “And there's no such thing as one monolithic Chinese policy versus Africa,
33:39
versus anything, right?” Because it's so complex. EO: It is very complex. You need an enormous
33:43
amount of humility. And I always want to make sure that humility comes out in everything that
33:47
I do related to China. So I'll get accused by Chinese people saying “Oh this Westerner
33:53
thinks he knows everything”. And I'm like “No, no, no, you don't understand. I don't
33:58
know anything”. I don't know. I mean, I'm not being just fake humble. I'm genuinely saying,
34:03
I am learning every single day. Confucius had this idea that says “You only gain wisdom when you're
34:08
70”. And I think there is some truth to that, that I still have another 20 years trying to figure
34:13
this out before I start piecing it all together. OF: OK, see you then. Where is your favourite
34:19
place to eat, drink, or just hang out? EO: I mean, the perfect answer for this,
34:24
and the cliché answer would be, some corner dive in the French concession that serves the best
34:28
dumplings that you've ever heard of it, that nobody else knows. And it's their secret spot,
34:32
that only this one foreigner seems to know. I won't give you that answer. Because to be
34:37
honest with you, eating Eastern Chinese food - so that is Shanghai Chinese food - actually is
34:45
not my favourite. I gotta be honest with you. It's greasy, I don't like the MSG,
34:49
and it's very salty. I prefer Southern Chinese food, 云南 [Yúnnán], and then Western Chinese
34:55
food. I love that. But this food, I don't like. So I actually like the French bistros and the
35:03
Western food here in the French Concession. I don't have a particular favourite. I mean,
35:07
listen, I'm a big Wagas fan, I mean, that's a very kind of mainstream pedestrian answer. But
35:13
they do good service. You know, what I'm gonna say? But I don't actually have a favourite dive,
35:18
or corner, or hole-in-the-wall in Shanghai. OF: What is the best or worst purchase you've
35:23
made in China? EO: A Roomba. OF: Oh, you've got one? EO: I’ve got one. And it
35:27
broke within like two months. OF: Oh so it was the worst one.
35:30
EO: It was definitely the worst purchase I've ever made in China, bar none. It was the Roomba.
35:35
I mean, that's an international product, so it's not China's fault. The problem is that
35:40
I don't understand the complexity of the return policies, the maintenance policies, and the whole
35:45
thing. All of that gets into a Byzantine kind of system. So I still have this broken Roomba in my
35:52
closet. And the best purchase that I've made - not really a purchase - is our little puppy
35:58
Luna. And she's from Shanghai Animal Rescue. By the way, props out to Shanghai Animal Rescue,
36:04
they are angels doing god's work there. OF: Wow.
36:06
EO: So she will be with us as a memory of Shanghai for hopefully
36:10
a very long time. But that is by far the best. OF: Awesome. We'll have a photo of her please.
36:14
EO: Yes. OF: OK, next question. What is your favourite WeChat sticker? EO: I have a lot. I do. This was actually one
36:21
of the harder questions. But I do like the slow clap. So I've got a
36:25
couple of slow clap stickers, just to make fun of my friends who are
36:30
either expressing pride or expressing something, and you kind of give them a
36:34
slow clap. So yeah, so I'll say the slow clap. OF: Excellent. Now the second hardest question.
36:39
What’ss your favourite go-to song to sing at KTV EO: OK, so this is quite revealing. I've spent a
36:47
significant chunk of my adult life in Asia - Taiwan, Japan, Vietnam, China - I don't
36:55
do KTV. I don't do it for the betterment of society, and I don't do it because you don't
37:01
want to hear me sing. OF: Oh, but I do.
37:03
EO: Oh no, you really, really don't. And I don't do it for me either. So I
37:09
actually am going to have to pass on this question, simply because I don't do KTV.
37:14
OF: OK. EO: But I could do, you know,
37:16
like, shower singing like. OK, so if it's not KTV it's like the song in the shower. Oh god, this is
37:26
like the cute, quaint dumpling place in the French concession, your whole character will be judged on
37:30
how hip you are, on what song you sing, you know. OF: Just say what's on your mind now, because
37:36
that's gonna be your true real self exposed. EO: Oh no. I… I'll say American
37:46
Pie. “My, my, Miss American Pie OF: Eric, it's beautiful, what’s wrong with you?
37:53
EO: I mean, I'll be on that front line podcasting, but not singing.
37:56
OF: The final question, which for you actually is quite interesting. What other China-related
38:01
media or sources of information do you rely on? Apart from of course, your own.
38:05
EO: Well, the thing that I read every day, without missing it, and it's a long meaty read
38:12
is the Sinocism newsletter by Bill Bishop. And for anybody who's interested in China,
38:16
particularly China-US, this is not optional. I mean, in these days, and right now. So he's doing
38:22
basically the same thing that I'm doing, which is filtering through, providing some perspective,
38:27
staying in that middle ground space. I'll also put out Jeremy Goldkorn and Kaiser Kuo with the Sinica
38:34
Podcast and SupChina. Those guys are doing the same thing, they’re all part of the same culture.
38:39
We're all part of the same generation that spent a lot of time here in the 90s, have some perspective
38:44
on China. The thing that I really want to caution people on is that there are a lot of haters on
38:50
Twitter and things like that. I really think that when you consume information about China,
38:54
it's increasingly important now to consider “Do the people that you are reading and following
39:00
speak Chinese?” And in the old days, you didn't do it. And I use the same standard, could a Chinese
39:07
person come to the United States and not speak a word of English, not read the New York Times, not
39:13
understand anything that Trump is saying in his own language, and say that he really understands
39:17
us? Impossible. And I think the same applies to China watchers outside looking in. If you cannot
39:24
speak Chinese at a level sufficient to be able to understand what 习近平 [Xí Jìnpíng] is saying in a
39:30
speech, even 80% of it, I just don't take you that credibly. In my view. So that's been a line now,
39:37
I know that's a snooty line for a lot of people, but again, we apply the same standard to us, that
39:42
you can’t understand us if you don't speak our language. And there is no way you could understand
39:47
American culture without speaking English. OF: Great. Well, I can't think of a better
39:50
place to end that conversation. Thanks so much, Eric. That was great. And of course, the final
39:55
question I ask everyone on this podcast is, in the next season, when I interview more people,
39:59
I want to have someone who you recommend. So who would you recommend that I speak to next?
40:03
EO: I am going to recommend that you speak with a wonderful woman by the name of 赵慧玲 [Zhào Huìlíng].
40:07
And 赵慧玲 [Zhào Huìlíng] is a vlogger. She is based here in Shanghai. She was born in Ghana,
40:14
and has spent an enormous amount of time in Africa. And now she's dividing her time between
40:18
Shanghai and different parts of Africa: Kenya, Ghana, Tanzania and other places
40:23
like that. And really bringing African life to Chinese users on social media through vlogs and
40:29
WeChat posts and things like that. And I just think she, in many ways represents the future,
40:34
which is expanding the China/Africa relationship beyond a political/economic
40:38
one to a human and cultural one. OF: Excellent. I can't wait to
40:42
meet her. Thanks so much, Eric. EO: My pleasure. Thank you so much.
40:45
[Outro] OF: Thanks
40:49
again to Eric. You can find him mostly on LinkedIn, just search for him there under
40:53
his name. He’s also on Twitter at eolander. He also hosts the China Africa Podcast,
41:00
which I’m sure you can find on whatever platform you’re listening to this on.
41:04
This was the third recording in a row that I did at my apartment in Shanghai. And if
41:08
I sounded a little on edge this time, it's because I was trying to impress Eric at the
41:12
start of the podcast by offering him the tea which he'd requested. Only,
41:16
since we're not a tea-drinking household, I needed to delve into the back of my cupboard,
41:20
and in so doing I tipped over and smashed a whole bottle of vinegar all over the floor. So it wasn't
41:27
the best start to the interview. Luckily for me, Eric is a class act, and he didn't ridicule me at
41:32
all, which is definitely not what I would have done to him if the shoe was on the other foot.
41:38
Nothing much else to say about this recording, there was the usual mention of the French
41:42
Concession, whose actual name is the Former French Concession. The reason I'm careful to
41:47
mention this each time is because the Chinese don't really like this area being defined by
41:51
the time it was under the influence of a foreign power. Which is actually fair enough I would say,
41:56
I mean, I can't think of many countries that would wear that as a badge of pride. Mind you,
42:01
even as I say that, I'm wondering whether that's correct, so please tell me if I'm wrong. Anyway,
42:06
even though the former French Concession area does have a look and feel that's quite
42:11
distinct from the rest of Shanghai, it's only really called that by the foreigners.
42:15
The other thing Eric mentioned which might not have been clear is the acronym KOL. He was talking
42:21
about how people with 1,000 followers on social media think that they're the next KOL. In case
42:26
you're not into marketing lingo, this just means an 'influencer', it stands for Key Opinion Leader.
42:31
Mosaic of China is me Oscar Fuchs, editing by Milo de Prieto, graphics by Denny Newell,
42:37
China technical support by Alston Gong. If you like us, please rate and comment on iTunes or
42:43
wherever you download this podcast. It really does help with the algorithms, in getting this
42:48
podcast noticed by other people. So thank you very much, and I’ll see you next week.
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