Bob Lutz has had a rich and storied career in the automotive industry. His experience spans a 47-year career, that include leadership positions at GM of Europe, BMW, Ford, Chrysler, and back to GM where he retired as vice chairman in 2010. Since then, Bob has been involved with a number of projects including VLF Automotive with Gilbert Villarreal and Henrik Fisker. Bob is also an accomplished author and an active jet and helicopter pilot that shows no signs of slowing down. Through an extended interview, Bob shares his unique perspective on the auto industry—past and present.