In today's MWBE Times podcast episode, Host Angelina Ramírez engages in a discussion with Kesha Rich from the Indiana Department of Administration's Division of Supplier Diversity. Kesha delves into the division's pivotal role in promoting and enforcing certification standards for minority women and veteran-owned businesses in Indiana's procurement landscape. She elaborates on the division's strategic utilization of social media and digital platforms to empower certified vendors and cultivate a thriving business environment. During the conversation, Kesha and Angelina explore the common challenges faced by businesses in the certification process and the agency's dedicated efforts to support certified vendors through various digital avenues. Additionally, Kesha provides valuable insights into Indiana's burgeoning industries, equipping businesses with the knowledge to seize promising opportunities. Don't miss out on Kesha's expert advice on leveraging the Ideoa platform to navigate and capitalize on these emerging sectors!