0:00

Anybody that's a great persuader, you're one

0:02

step away manipulating them. What's the difference? Persuasion

0:05

is I win, you win, he wins. Manipulation

0:08

is I win, you don't, he doesn't.

0:10

The market has zero sorrow for you. Your

0:13

mom has sorrow for you. That's her

0:16

job. What

0:18

is up, you sexy bastards? It is your

0:20

boy Playa Del Carmen. A.K.A. Rabbi

0:22

Can't Loose, A.K.A. Noah Kagan. In today's

0:25

episode, we're speaking with Patrick

0:27

Bette David. He sold a

0:30

very large insurance business that he ran uniquely

0:32

and now runs a popular YouTube channel. But

0:35

life wasn't easy for Patrick. He is a

0:37

former refugee from Iran. He lived in camps

0:39

in Germany, moved to America, joined the army,

0:42

and has done a ton of different jobs

0:44

to eventually get to where he is today.

0:46

Very impressive working his ass off story. Now

0:49

in this episode, if you've ever dreamed of rising

0:51

from literally nothing to a very unbelievable

0:53

success story, this is for you. In

0:56

this conversation, you're going to learn three

0:58

gigantic things. How unconditional love and pain

1:00

has shaped him. How to

1:02

identify your enemy and how that can help you. And

1:05

how he won in this very competitive field

1:07

and interesting field of insurance sales. You're

1:09

going to enjoy those three things plus a bunch more ear

1:11

nuggets along the way. If you

1:13

enjoyed this episode and you want to hear

1:15

another American dream success story, go

1:18

check out Andrew V. Turb. He founded Qualcomm,

1:20

yes the hundred billion dollar business. That's episode

1:22

296 in the feed. Also

1:25

we just launched 5taco.com. It

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is the easiest way to find software

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Needed to the does this? Go to

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1:43

Also special pre show shadow to listener

1:45

basket man seventy. This. Is a

1:47

D business podcast that I needed. I've been contemplating

1:49

and looking for a business podcast to get inspiration.

1:52

And ideas. Noah Kagan's

1:54

podcast hit the spot. Haven't

1:56

heard anything this good in a while. I am Basketman70.

1:58

I love you and I love you. every other

2:00

one of you gorgeous listeners. Thank you

2:02

for your feedback and if you want to shout out in a

2:04

future episode, go leave her in

2:07

iTunes or Spotify review right now. We

2:09

check every single one of them. For

2:13

the people that don't know you, can you share in

2:16

30 seconds your story? Yeah. Born and raised in

2:18

Iran, lived there 10 years. We escaped. Six weeks

2:20

after Khomeini died, went to Germany, lived at a

2:22

refugee camp there for two years, 18 months. Came

2:25

to the States November 28, 1990. Went to the

2:28

Army, was in the Army for 20 half years, 101st.

2:31

Airborne, Air Assault got out. Then

2:33

I met a girl in the Venice Beach. She

2:36

and I started dating. She was working on Morgan Stanley

2:38

Dean with her. I'm like, you always got nice

2:40

cars you drive when you pick me up. She

2:42

was wrong with money. I was broke at the time. I

2:44

start with Morgan Stanley Dean with it. Then I left

2:46

Morgan. I went to Transamerica World Financial. I'm there for

2:49

seven and a half years. And

2:51

then after that October of one night, I started

2:53

my own insurance company. We grew

2:55

from 66 agents. We've licensed 50,000

2:58

agents. I sold the company a year and a half

3:00

ago, almost two years ago. Then accidentally started

3:02

a YouTube channel called By Taman. Turned

3:04

into podcasts, turned into consulting, turned into

3:07

product development business. Now we do

3:09

a bunch of different things. And now we're

3:11

in your private cigar lounge. We're in a private cigar lounge.

3:13

We turn the other side into a comedy club and a

3:15

set. We turn this into private

3:17

cigar lounge, two bars. And

3:19

yeah, we're having a lot of fun with this building. Can you

3:22

paint a little picture of your childhood? I know you're in

3:24

a refugee camp. What was happening with your family in Iran

3:26

that made you guys leave for the refugee camp? So

3:28

a lot of chaos. Like right now you see all the

3:30

stuff you're seeing with Iran and Israel. You see those videos

3:33

of the rockets going or the missiles going. That

3:36

was me in Iran during the war. When a half a million

3:38

people died in Iran, I'm living in the capital of Iran.

3:41

The war is going on between Iran, Saddam Hussein,

3:43

Romania. I'm a revolution baby. A

3:45

lot of chaos. I never played outside. My

3:47

dad never let me play outside in the

3:49

streets, ever. And my dad never wanted us

3:51

to be outside. It's terrible. One time we

3:53

got bombed 165 times in a day.

3:56

Turmoil, we left Iran when we

3:58

were getting bombed. I'm just looking to

4:00

my dad think we dine to the or not he was com.

4:03

Mom's. Crisis was crying. And crying.

4:05

But. He's column like if you're com maybe I should

4:07

become with everything's gonna be alright. And you

4:09

would hear these whistling south to to they seem with his kids

4:11

are gonna throw you would he have. Five.

4:17

Four. Three. Two,

4:20

One. Bomb. Building Second.

4:22

And a you know by the bombs if they are

4:25

we getting closer to out of the moon distance from

4:27

your asked for. the gop Doug I crossed are also

4:29

eating at it. Than. You would come us

4:31

any was he to build with a hit the neighbor. Void.

4:33

Eighth Street in front of we and a carbon went

4:35

to another city called challenged. Which. Will lead to

4:37

an f hours away from where we lived. Gun.

4:39

Saddam Soda bomb attacks in which a band that palette

4:41

be a rash and they start a bomb and her

4:44

eventually my mom for this and we had to take

4:46

your son out of Iran because his tenure. Seldom woman

4:48

is Toby Champ. Sleep is gonna have to serve the

4:50

Iranian military. My that's a good

4:52

idea. We left everything behind. went to Germany.

4:54

A lot of people that will leave Iran to come to

4:57

us to would either go to Spain that would go to

4:59

Germany or the Woodward Australia. We. Gotta green

5:01

cards in Germany! Finally got a green card will have

5:03

the for your now and then. We came here.

5:06

When. Our our plans of living in Germany even we have

5:08

family in Germany. Germany. Was like the

5:10

pit stops us. And he

5:12

went to a refugee camp. Us and Germany

5:14

wasn't refugee camp like. Your another

5:16

people that a travesty of communism, dictatorship

5:18

folks who are judge be somewhat their

5:21

fate This on would people from. Yugoslavia.

5:23

Meal dropped on Amadeo. A

5:26

way to Czechoslovakia John: stop putting

5:28

a stop or would Albanians and

5:30

with. Afghanis and which.

5:33

Bunch. Of guys that are trying to

5:35

come to America, The Risk Eight and Communism.

5:37

And we all have that in common. It's a dream to

5:39

one day. Leave. Their homeland that

5:42

they love. To. "Com somewhere that they

5:44

can be free of their religion of the amount

5:46

of money they want to make of the strong

5:48

opinions, even one" Of. The fact that he can

5:50

sit down assemble. And give their thoughts.

5:52

their ideas fight, compete, do all that stuff.

5:55

I saw were escaping from. And. so

5:57

it was a lot of average regular

5:59

people nobody had anything and

6:01

eventually I became a Korean

6:04

and a school named Katarina and her brother, I

6:07

started a business, my first business at an airwank

6:09

in Germany. I would

6:11

go collect cans, beer bottles and

6:13

I knew I wanted to buy the new Super Mario Brothers and

6:16

we collected 5,000 beer bottles. Each

6:18

beer bottle the owner would give me five fenik. I

6:21

got 249 marks. I went about the

6:23

Super Mario Brothers, brought it back to the refugee camp.

6:26

Everybody would come to, cannot believe Patrick's got this. We'd

6:28

go hang out. All the kids would be playing Super

6:30

Mario Brothers. That was the

6:32

first time I got a flavor of you can

6:34

get anything you want if you can help

6:36

others find a solution for them. You

6:38

can exchange money for a solution you may have for them.

6:42

How was it for your family when you got to the U.S.? Three.

6:45

Went to Germany, came out here and I served in

6:47

the U.S. Army here. Went from then Iran where everybody

6:49

was like on TV every day. We hate America too.

6:52

I'm serving the enemy's military

6:54

and I fall in love with America. This becomes

6:57

my dream to be where

6:59

we are today. Next

7:01

we land at New York, the airport. I'm looking

7:03

for Rocky. I'm looking for Goonies.

7:05

That's what I'm looking for. Then

7:07

you come to L.A. I'm living in Granada

7:10

Hills and eventually we end up selling in

7:12

Glendale and you're thinking you're going

7:14

to see all these celebrity Hollywood, everybody all the time

7:16

in the streets. You see nobody. They're

7:18

like, okay, we're finally here. Let's make it work.

7:21

Then you'd watch TV and you're watching news and you

7:23

see how open they are. There's a business model for

7:25

trashing presidents and everybody's like, oh my God, you can

7:27

talk like this here? It's actually a

7:30

business model to the media. Free press.

7:32

We're not used to free press in Iran. You can free press.

7:35

You're going to get killed. There is no free press. All

7:37

these unique little things that you're trying to adjust to

7:39

the learning curve of the innocence. It's a beautiful thing

7:41

that you're going through it because

7:43

it one makes you realize, wow, this actually

7:45

exists. What can I do

7:47

with this? How big can I scale

7:50

this? What are my real dreams?

7:52

Can I really build a life like that? I was the

7:55

kid that was a dreamer but skeptical. It's

7:57

not going to happen to me. I needed

7:59

my belief system to. come up. I

8:01

need somebody to believe in me but I was a dreamer always.

8:03

One day, what if one day, what if one day I would

8:06

tell stories about what if one day we can do

8:08

XYZ or would you rather be the richest man in

8:10

the world, the president, Michael Jordan or Michael Jackson? That

8:12

was a question and we would debate it. I would

8:14

be Michael Jordan. No, I would be the richest man.

8:16

No, I would be Michael Jackson. I'd be a president.

8:18

I was always dreaming. Always in that mode. How

8:21

do you think all that turmoil impacted you long term or

8:24

helped you as an entrepreneur in Iran and you have to

8:26

change to Germany, they have come to America and start all

8:28

over? Yesterday, I was having a conversation with one of my

8:30

guys in my house at 7.45 because

8:34

anytime you're trying to do something big with your loss,

8:37

you have to know if you're mentally

8:39

and emotionally tough because

8:42

when I hire somebody to play a

8:45

very important role, important job, not

8:47

a regular position that doesn't carry a lot of pressure,

8:50

a job that's gonna have a lot of pressure, I

8:53

have to look at signs of you

8:55

that you can handle pressure. If

8:57

you can't handle pressure and I know what I'm gonna be doing

8:59

long term, I know what I'm gonna be going, I need

9:02

the people who are those direct the

9:04

generals or leaders or influencers to

9:06

be able to handle it. So for example, there's

9:09

a big difference between you being sick and

9:11

you being tired. You can come

9:13

in and say, oh man, I just we had a long day

9:15

last night. We were up till midnight, 1 o'clock. Dude, can I

9:17

take the day off? Why? Because you're tired?

9:20

Because you're sick? No, I'm sick. You sure? I am sick. Okay,

9:23

cool. Let me see what you got. I am sick. No

9:26

problem. See, those are all mental toughness

9:29

things. So for me in

9:31

a military, there is no such

9:33

thing as that. So today,

9:35

it's obviously a lot softer because troll

9:37

surgeons are worried about how to manage

9:40

soldiers. But I was raised by

9:42

a father that was not a guy

9:44

that felt bad for you. He

9:46

was a hardcore love guy. He said in a

9:48

high standard of if you say he's gonna do

9:50

something, you better do it. Never be

9:52

afraid of the truth. This is the guy that's like

9:54

that, right? And my mother would tell me,

9:56

always fear God. You may lie to me.

9:58

You may get away with it. with and nobody will know

10:01

about. God's going to know. That fear of God, mom

10:03

put it in me, really worked very

10:05

effectively as a young kid. Some

10:07

parents don't like that style. I actually

10:09

don't mind it because it got me to know at the end

10:11

of the day when mom and dad are not around and I'm

10:14

about to hang out with these guys that are going to snort

10:16

coke and I'm going to go hang out with these guys that

10:18

are going to go rob somebody. Hey man, God's watching. I'm going

10:20

to keep my act straight and not do anything dumb for myself.

10:22

So I think all of

10:24

these experiences in life created

10:27

such high levels of panic

10:29

and anxiety and fear

10:31

and worry and trust

10:33

me I don't recommend it for kids but

10:35

at the same time I'll tell you a crazy story yesterday. So

10:38

this guy I'm talking about the football coach right? He

10:40

played in Portugal professionally and

10:42

he comes from Brazil and he's telling me

10:44

his whole story on what's going on. He

10:46

says the reason why Brazil produced the best

10:49

players in the world is because

10:51

they all played on shitty field. So

10:54

when you play on shitty field you have

10:56

to be more reactive to a bad bounce of a

10:58

rock or a pebble and your feet are tougher so

11:00

you're not worried about this stuff so ball is not

11:02

perfect coming to you. He says when you

11:04

play on a perfect field you're expecting every pass to

11:06

be perfect without any bounces. You're expecting everything to be

11:08

so smooth coming to you. He said that's why Brazil

11:11

is not what the Brazil used to be 25-30 years

11:13

ago. The day before Dylan

11:16

had a game and the field was the

11:19

worst field we've ever played on. Every parent

11:21

is bitching about it and we're like look at

11:23

this field why can't we play on a better field? And

11:25

he says no that's when these kids get better because

11:27

again sometimes in life we

11:30

want everything to be easy. You need a little

11:32

bit of the chaos and madness and craziness because

11:34

that either toughens you up or guess what? You

11:36

realize you're not meant to do

11:39

something really big and with a lot

11:41

of pressure to it. When you gain fame

11:43

and money and compliments right?

11:46

Everybody takes compliments in a different way.

11:49

A man who knows how to manipulate and

11:52

he knows how to use flattery to

11:54

manipulate you. It means you

11:57

show signs of weakness because you're dying

11:59

for any kind of compliments.

12:01

There's a difference between a compliment and

12:04

flattery. Compliment is backed up with

12:06

valid reasons why I'm complimenting you. Flattery

12:09

is just making you feel good because I

12:11

want something from you, right? Maxwell says something

12:13

very powerful. He said, when you

12:15

learn how to persuade, be very careful

12:17

because you're one step away from manipulating.

12:20

Be very careful because anybody that's a great persuader,

12:23

you're one step away manipulating. And what's the difference?

12:25

Persuasion is I win, you win, he

12:27

wins. Manipulation is I win. You

12:30

don't, he doesn't. So you

12:32

experience people that take advantage

12:35

of you at a young age. You experience people

12:37

that take advantage of your parents and

12:39

it creates this rage that I can't believe they just did

12:41

that to my mom, to my dad. And

12:43

then it stays here. And you either use

12:45

that as a field to do something with it or you don't.

12:47

I eventually ended up using it. You

12:50

have to know that either choose

12:52

a lighter job that doesn't

12:54

provide a lot of pressure. Or

12:57

if you want this job, you have to choose to be

12:59

mentally and emotionally tough more than the other guy. You

13:01

can't say, I want a job with

13:03

a lot of excitement and things that's going to happen

13:05

with it, but I also want to have an easy,

13:08

you know, I don't want the pressure to come with it. Life doesn't work that

13:10

way. If you want the big

13:12

accolades, glory, experiences, relationship, breaking bread with the

13:15

craziest people that nobody will ever know, you're

13:17

like, I can't believe I was just

13:19

at this meeting that we'll never publicly talk

13:21

about. It's going to be a private conversation

13:24

and you're in that meeting and you're elevating

13:26

in your credibility score with others where

13:28

people are starting to look at you as somebody that's

13:30

an influencer and behind closures, your little

13:32

pansy. No, man, the market's not going to keep

13:34

you like that for too long. The market has

13:37

zero sorrow for you. Your mom has

13:39

sorrow for you. That's her job, right?

13:41

Now, one thing I learned, crazy way

13:43

studying guys that keep going, that can't stop.

13:46

They're not necessarily the happiest people in the world

13:48

by the way, okay? They're not. But

13:50

they have something very unique. It's a

13:53

very basic formula. When they were a

13:55

kid, they experienced unconditional love.

13:58

It's somebody that if you go to jail, if

14:01

you do anything stupid, you get caught smoking

14:03

weed, no matter what you do, that person

14:05

will always love you. That's typically your mom. Very

14:08

important to have somebody like that in your life. But

14:10

the second person is missing for most people. Second

14:13

person is a person you love and admire

14:15

so much. But no matter

14:17

what you ever do, you will never

14:19

win them over. It's somebody that

14:21

it's never enough. But I just

14:23

did this. Never enough. Like the movie

14:26

Judge, where you see Robert Downey Jr. going with

14:28

his dad, Robert the ball, and that scene is a

14:30

beautiful scene, right? And the last one is

14:32

the right enemy. You choose the right enemy that

14:35

gets the best emotion out of you. Oh my

14:37

God, good luck slowing this person down. Good

14:40

luck. So it's not even about money. It's

14:42

not even about houses or cars or

14:44

accolades. It's about those three combinations. Did

14:48

you guys feel poor? How was it for you guys when you were

14:50

in America? Very poor. I

14:52

was a lunch ticket kid. I sold my lunch. You know

14:54

what my nickname was in high school? Somalian.

14:58

And I know it's funny saying it right now.

15:00

I can't even say it nowadays. Yeah. But

15:03

that's what they call me. I was that skinny. And

15:05

the reason why I was that skinny is because I sold

15:07

my lunch ticket for $2 a day and I would

15:10

never use it. And I would

15:12

go take a bite from somebody, grilled cheese, and

15:15

I would come and I would go work at my place

15:17

at Hagen-Dazs. That was my job where I

15:19

would sell hats in school. I was the

15:21

one that would get welfare. My dad was a cashier

15:23

at 99 cents. We were welfare

15:25

babies. We had nothing going on, but we're just happy

15:27

to be in America. What

15:29

was high school like for you? I loved it.

15:32

Never missed a day in school. Never at

15:34

a 1.8 GPA, but I never missed a day in school. At

15:38

a 1.8 GPA in school. I love math. I

15:40

love pre-calculus. I love math analysis. And I

15:42

could care less about anything else. All I

15:44

loved was numbers and math and people. I've

15:47

always been a fan of people and numbers.

15:50

I'm curious about people and numbers. So

15:53

I'm curious. You liked selling things. You got

15:55

big dreams. But I'm surprised you went

15:57

to the military at that point. I was escaping. Military

16:00

for me was an escape. I was trying to get the hell out

16:02

of Glendale because a lot of bad things were

16:04

going on at the time. So for me it

16:06

was to just get away from everybody. Best decision I

16:08

made joining the Army. I wouldn't be where I'm

16:10

at right now if I don't join the Army. What was the experience like?

16:13

It was great because I was forced to make

16:15

friends with people from all walks of life who

16:17

have never met a Middle Eastern before. They're not

16:19

from California. Many of these guys are

16:22

from North Dakota. Mississippi, Tennessee

16:24

were driving through Alabama. Guy

16:26

looks at me, waitress looks at me and says,

16:29

where are you from? I said, I'm from Iran.

16:31

I've never seen a nose like that in my

16:33

life before. You're literally from Iran? I'm literally from

16:35

Iran. No way, what are you doing here?

16:37

I said, I'm in the US Army. What are you doing

16:39

in the US Army? I said, I'm a spy. I'm taking all

16:41

your stuff back to Iran. I would just mess with everybody. And

16:43

then you know what the Army did? It

16:46

got me to learn how to

16:48

talk to different people from different walks of life,

16:50

different backgrounds. I learned about Chicago culture.

16:53

I learned about Mississippi culture. I learned

16:55

about accent in Texas, Fort Hood. I

16:58

learned about the culture in New York, Boston,

17:00

how they would talk. My sergeant was from Boston.

17:02

I learned about all of them. Then I learned

17:04

about different gangs. A lot of gangsters joined the

17:06

Army. They're trying to get away from trouble,

17:08

right? So you're making better decisions

17:10

in life. And it

17:12

was a beautiful thing. Army learned about camaraderie,

17:14

working together as a team. Most

17:17

of the guys that was in the Army, I'm still in contact

17:19

with them today. It's a lot of great

17:21

experiences. I'm wondering for people

17:23

who aren't immigrants necessarily or didn't join

17:25

the military, but they want to learn some of these

17:27

different lessons. Like what would you recommend them to do?

17:31

I can tell you, like go work for a

17:33

high standard sales leader who's going to kick your

17:35

ass and not take shit from you. It's

17:37

the closest thing I can tell you. Go in

17:40

a startup environment with a guy that's

17:42

being ran by an operator, that's a

17:44

maniacal guy, that's hypomanic, that's not

17:46

going to slow down and see what it is like to

17:48

survive in a startup environment for the first 35 years. And

17:51

after five years, if you can make it there, do it. Good for you.

17:54

Respect. Everybody wants to be part of a

17:56

startup working with Elon Musk. Oh really? Yeah,

17:59

yeah. things like working with any

18:01

lemmas. The guy buys Twitter, he turns it into

18:03

X. Day one, 75 and 100 employees.

18:05

Day two, he fires 3750. Day three, 1250 people quit.

18:11

Day four, he's left with 2250.

18:13

And everybody's trashing him every day.

18:15

And you want to work with that guy

18:17

who's bringing the kitchen sink and he's

18:19

staying at the office working 24-7. Yeah,

18:22

but I bet it's such a great experience.

18:24

I bet playing with Michael

18:26

Jordan was such a dream. Go watch

18:28

The Last Dance. Of what it

18:30

was like working with a Michael Jordan. But

18:32

if you're lucky enough, if

18:35

you're lucky enough to work in that kind of an

18:37

environment for five to ten years, you're

18:39

a human specimen. What you're gonna be

18:41

able to do and what you're gonna be able to

18:43

take from people, you're bulletproof.

18:46

It's a lot of value for that. Now,

18:48

if you stay there for five to ten years, guess

18:50

what that company is gonna do to you? They know

18:52

how valuable you are because of what

18:55

you've done. And imagine the opportunity just comes to personal

18:57

value. But regardless, your market value increases if

18:59

it can be in a place like this. So if you

19:01

don't want to do military, go in

19:03

an environment where it's high-octane, high-intense, non-stop. See

19:06

how you react. How many

19:08

businesses have you started? The swimming

19:10

pool recycling business was my first

19:12

one. That's when I learned how to make money. Then

19:15

I had the recycling business of

19:18

going to the local trash bins in Glendale

19:20

with a shopping cart, collecting cans and two-liter

19:22

bottles and going to Albertsons to recycle in

19:24

the middle of the night. I

19:26

would go to my dad's 99 cents. I would

19:28

buy hats of LA

19:31

Clippers, San Diego San Jose Sharks, all the

19:33

teams I would never win. And I would

19:35

buy the hats for 99 cents on selling in school for $7.

19:37

When 9-11 happened, my

19:40

number one selling shirt I ever sold, I would sell

19:42

a shirt called United We Stand. And

19:44

I would buy these shirts for two bucks and sell

19:46

them for 15 bucks. I was always trying to find

19:48

a way to make money and

19:50

be a capitalist. And then eventually,

19:52

you end up having your break. But sales

19:55

was the way I was going to go. You were

19:57

swinging a lot. I think that's something I always try to get

19:59

across people. One, it takes longer than you think. And

20:01

then two, it's just like you have to keep trying. You have to

20:04

keep trying until you get it. So when you

20:06

left the military, what were those years like before PHP?

20:08

What did you learn through them? You worked at a

20:10

gym, then you worked at Morgan Stanley. Bally's

20:13

was awesome. Bally's gym

20:15

was phenomenal because we had the smallest club

20:17

in America, I think. Smelliest

20:20

club. We won the Triple Crown. Triple

20:23

Crown is membership sales, personal

20:26

training sales, and supplements. We killed everybody.

20:29

We were a small club because we had such

20:31

a united team. It was

20:33

so sick how united we were. We

20:35

destroyed bigger clubs. So from

20:37

there, they took me out and they put me in Hollywood, which

20:40

was the biggest club in El Centro. And

20:42

then from there, they sent me to Chatsworth. I got a promotion and

20:44

we took it from 42% of the goal to 115% of

20:46

the goal. And

20:48

that's when my moment came. Later,

20:51

quit my job, went in the

20:53

financial services with World Financial, and

20:56

I busted my tail. I went to work,

20:58

working 80, 100 hours a week, literally seven days

21:00

a week. I worked seven days a week for God knows how many

21:02

years, 10, 15 years. And

21:04

then all of a sudden, crazy things started happening for some of my

21:06

life. I made $18,495 in a month, May of 2004. I

21:12

go and show my dad. I said, Dad, I just made $18,495. I said, How?

21:15

I said, Sell an insurance. No. Show

21:17

me your deposits. Here's the deposits. Get

21:19

out of here. Yes. That

21:22

was the last day my

21:24

dad ever reached in his pocket to pay for anything

21:26

that he ever went out with me. May

21:29

29th of 2004, best feeling in the world. I

21:33

was 25 years old. I said, You don't do that. And

21:36

where from here, it's on me. I do this. This

21:38

is my job. No longer your job. Incredible

21:41

feeling because he's such a noble man and a

21:43

kind man that did so much for

21:45

me. And it was a great feeling. I said,

21:47

The world's going to know your last name. They're

21:49

going to have to kill me, but they're going to know

21:51

how many dedicate my life, rest of my life. So

21:54

the world knows what God did for me and

21:56

what you've done for me with your last name. They're going to know

21:58

your last name. I'm making a promise. two right now. Boom.

22:02

That whole thing we talked about earlier, unconditional

22:05

love, unconditional pain, I'm

22:08

telling you that combo, if

22:10

a human being has that, one

22:12

can't fabricate this. When

22:15

it happens, you have to use that opportunity. You can't let it

22:17

go. You got to say, what am I going to do with

22:19

this thing right here? What am I going to do with

22:21

this enemy? What am I going to do with this person that I can never please? What

22:23

am I going to do? Am I going to go

22:25

be like, oh, it's not a big deal. I'm just going

22:27

to go live my life and smoke weed? Not

22:29

this guy. I feel God's given us

22:31

certain talents and He wants us to

22:33

use it in a certain way and I feel

22:36

it's an insult if I don't use it. I take

22:38

that very seriously. What kind of

22:40

life insurance were you selling? Turn,

22:42

prune, IUL, index universal life

22:44

and annuities. And then that's

22:46

what started PHP. Yes. Can you pitch me?

22:48

Like what would your pitch would be? As

22:51

an investor or as an agent? Because it's different. If you

22:53

want to investor, I'll give you the investor one. No, as

22:55

a client to buy life insurance. Oh,

22:57

yeah. I've always been a three options on what

22:59

products to buy. You got term

23:01

and you got perm. Term, it expires. Perm

23:03

is permanent. So yeah, we sell term, prune

23:06

and annuities and that's all we focused on.

23:08

I eliminated our broker dealer so we didn't

23:11

sell securities. We didn't do stocks, bonds, mutual

23:13

funds. We got fully focused after reading the

23:15

book Blue Ocean Strategy. In

23:17

the book Blue Ocean Strategy, it's

23:19

all about increase, decrease, eliminate, create.

23:21

We knew what to eliminate. We saw

23:23

the industry that was 59-year-old white

23:25

male. After we

23:27

sold the insurance company, our average agent

23:30

was a 30, 4-year-old Hispanic female and

23:33

the market has never seen this before. He

23:35

said, wait a minute, how did you do this? That's how we

23:37

created it. And we created

23:39

a system, a culture and environment. The

23:42

industry is to update the Leaders Bulletin once a week

23:44

or twice a week. We would update

23:46

our Leaders Bulletin 30,000 times a day.

23:48

You know how you check your creative studios or

23:50

you're looking at what's going on with your tweets. Our

23:53

guys would always be on their phone and looking at,

23:55

oh my God, okay, that guy wrote a policy or

23:57

this guy just did this or that guy just did

23:59

this. Everything was on an app that we

24:01

spent three years building. We spent

24:03

$10 million on the software bamboo. It

24:06

took the company's valuation from five times EBITDA

24:08

to 15 plus times EBITDA. That was a big difference.

24:11

And it was a beautiful thing when that started

24:13

happening. How did you get your first customer in

24:15

PHP? Seven and

24:17

a half years, I was already with World Financial.

24:20

So when I left, I was already known in

24:22

the insurance industry. I'm not known

24:24

on social, but I'm known in the insurance industry.

24:27

So I left behind my 7,000 clients

24:29

and we started with 66 agents. And

24:32

we took those 66 agents when we resigned on

24:34

September 23rd of all nine. I

24:37

started a company 30 days later. We

24:39

got sued by a $400 billion company, a company

24:42

I was a part of. Eight months later, we

24:44

settled. Nothing happened. We

24:46

took the company and eventually went from

24:48

one state to 49 states with a few hundred offices

24:50

with 50,000 agents. So

24:52

what was your peak salary or money you're making when you

24:54

had the job at World Financial? The shy of half a

24:57

million. I'm making probably $450, $430 a year. And

25:00

so you transitioned into that because you saw that there's more money from

25:02

that, doing the financials versus working at the

25:04

gyms. And when you quit back in the gyms. I

25:06

knew I was going to do sales and I wanted

25:08

to be somewhere where I was appreciated. I

25:11

wanted to be somewhere that I can bring direct impact

25:13

and knows how to manage my drive. Because

25:15

I have a unique drive, but I need somebody to know

25:18

how to use my drive. And

25:20

if I have a drive, and let's just say I'm reporting to you,

25:23

but you're already done and you want to kick it and hang out and

25:25

just relax, you're going to lose me. I

25:28

never wanted to start my own company, by the way, ever.

25:30

I wanted to be the CEO of that company. Remember when

25:32

the movie Jerry McGuire came up, I'm with that

25:34

email he wrote. I wrote that email to

25:36

my insurance company. I wrote

25:38

that email 16 pages, nine points I made

25:41

on how to take the company to the next level. I

25:44

sent it to the guys at the corporate. Nobody

25:46

responded back. And I sent it

25:48

to their bosses at Agon. Immediately within

25:50

30 minutes, somebody responded back, send that email to

25:52

everybody else that didn't respond back, asked

25:54

everybody the next week to come to Orange County to meet with

25:56

me in a five hour meeting. I Pitched

25:58

my nine points on that 16. They.

26:00

Didn't want to be for thirty days. Thirty. Days

26:03

later they said nothing else. That sit six months

26:05

in a storm. our company. So

26:07

you're making Hassanein dollars. Life is good and and when

26:09

they are like a they're not taking up their sleeve.

26:11

Yeah, I'm done because. I. Went to Atlanta to

26:13

me with them when all their lawyers and I told my

26:15

son I'm here because a when afford things going to happen

26:17

today. I'm either going to stay here. And

26:20

be to seal the company. Number two:

26:22

I'm an assault my business and walk away. I'm

26:25

going to linger around and find something else to do. Where.

26:27

I'm in a leader Stuart Mill company. Be there a competitive when

26:29

I'm gonna make the decision of the of them and that is

26:31

meeting. And they said you'll never leave. As

26:33

I never leaves his know. Everybody. To come

26:36

sit on like this comes to us they want

26:38

my some us. And. We always give

26:40

him money on Monday stay. you're not going anywhere you have to

26:42

get a which up. Getting. Paid to take care

26:44

of. You're not gonna go anywhere. To. Know

26:46

prompt. unfortunately. I may. What a

26:48

guy! When I looked at him and his eyes.

26:51

As it was your vision with company was a number.

26:53

We're gonna company. He wouldn't look in

26:55

the mice. The shows my boss he would

26:57

be rolled as somebody that would be. An

26:59

executive to me. And as a you need

27:01

to tommy division the company because if you don't have a vision

27:04

I don't think you have a visual dick. I think you're loss

27:06

because you're so wealth in your money now. He. Just

27:08

wanna play golf. Executive Relax Penalty yeah we want

27:10

to to it up. The guy

27:12

would I trusted respected about the fact that thirty minutes let

27:14

he flat out told me you're right, I don't would I want

27:16

to do with a company. As I can be in

27:18

a company. That. The guy that supposed

27:20

to be together semitic a sudden this level is a

27:22

little loss. I can do that. Twenty. Nine

27:25

years old. I'm on a run for. Forty

27:27

years fifty years I can run here. And

27:29

is a you'll never leave. Soca. A

27:31

prompt. Can use break down

27:33

the businessman lucky to be it's are high

27:35

volume recruiting model sites. Of what I learned

27:37

from Bally's. So. Bally's to me

27:40

was a very scripted environment. Everything was

27:42

scripted. So. You would take all the

27:44

essex use of ballots for example. The

27:47

most common. Objection that you would get

27:49

a Bally's. Hey. Bally's has a

27:51

contract Thirty six. My contract take twenty four

27:53

hour fitness as month to month. So.

27:56

Mostly within Not overcome that objection. So.

27:59

I created a basic. script and I'd overcome

28:01

that objection. Everybody in Bali started using

28:03

it. So I realized in every product

28:05

you ever sell, you need an FAQ. So

28:08

I created an FAQ for term, for

28:10

prompt, for annuity, for the opportunity,

28:12

for investors, for everybody. Once

28:14

you know the FAQs, you just have to know the FAQs. And

28:16

that's it. 99% of the time,

28:18

it's the FAQs, right? Morgan's family

28:20

taught me human nature and that it's

28:22

not about just the script. You have to also learn how to

28:24

deal with people and where they're at. And

28:27

then I worked at World Financial taught me the

28:29

concept of high volume recruiting. If

28:32

I'm looking to build a business

28:34

to sell, if I'm a

28:36

personal producer and I make $3 million a year, no one's going

28:38

to buy my business because they have to buy me. And

28:41

I don't want to sell for the rest of my life. I

28:43

saw massive niche of nobody was targeting

28:46

middle America, Hispanics, African

28:48

Americans. We became 54% Hispanic, while

28:50

America's only 24%. We became 24% African American while America's

28:55

only 13%. And then we became 51% millennial, 34 years old young.

28:57

And the insurance industry,

29:03

that's not the case. And I

29:05

said, let's roll, high volume recruiting. And

29:07

then we created the licensing, the

29:10

bonuses, the tiers that we would pay bonuses

29:12

on, had guys spread across the country, then

29:14

we started recruiting this way. And

29:16

then we eventually ended up being in all states. How

29:18

did you recruit all these people? Started

29:20

off with me talking to you and he introduced me

29:23

to him, then I got a chance to meet his

29:25

sister and his mom and his dad, and they introduced

29:27

me to their siblings. And I met their best friend

29:29

and who'd you go to wedding with who was your

29:31

groomsman bridesmaid? Literally how it happened.

29:33

One contact led me to $30 million.

29:36

One contact, $30 million of money, I

29:38

made after one contact. What was your first year sales

29:40

of PHP? And then what was the last year? $2 million. So in 2019, $2

29:42

million, what did you end up in 2022? Over $100

29:47

million, $120 million. It's a good

29:49

sized business, but insurance is very hard. What

29:51

you're doing is not hard work. It's

29:53

work. Well, you're smart. You're

29:56

wise. I have to learn how to do that.

29:58

Insurance is very hard. Also, I

30:00

was curious the pitch. I was just curious how you sell

30:02

someone insurance. I have a wife and we're about to have

30:04

a kid. Yeah, and I'm like, I think I might need insurance.

30:06

I'm curious. I feel like you have a solid pitch about why.

30:09

But an insurance for you, okay, you're worth

30:11

money though. So you don't really need insurance except

30:13

for taxes. So for a guy like you, you're

30:15

only buying insurance so your kids and your wife

30:17

doesn't have to pay the taxes when you die.

30:20

You're not buying insurance to protect money. A guy

30:23

like you goes to the insurance agent and gets

30:25

as much insurance as you can. There's

30:27

just nothing to you that's so cheap. Literally,

30:29

how much money it is for you? Like right

30:31

now, if you were to say how much is a

30:33

10 million dollar insurance policy? And you said your 42

30:36

cost of 10 million

30:39

dollar insurance policy.

30:42

How much do you think it is per month? 42

30:44

years old. You're probably going to be getting

30:47

a 10 million dollar policy for $1,000 a month. What's $12,000

30:49

a year or two? Nothing.

30:51

If something happens to you, they

30:54

have to pay taxes, that 10 million goes

30:56

to taxes. You're not buying it

30:58

because your wife needs your life insurance policy.

31:01

It's a complete different model for you. But you're not

31:03

doing it like the average person. You're not the average

31:05

person. The average person is making 80 grand

31:07

a year, homemaker, breadwinner.

31:11

You need a quarter million dollar life insurance policy to a

31:13

half a million dollar life insurance policy. You're

31:15

buying that because God forbid if something happens to you,

31:18

what's your wife going to be taking care of the two kids? It's

31:20

not for you. It's for the

31:22

90% of America that this proclaims it. Can

31:24

you give us a ballpark on how much you sold PHV for? Oh

31:27

yeah, I'll shy up $300 million. By the time

31:29

the whole thing is over with, or earned out,

31:31

and everything that we're doing, this is going to

31:34

end up being more than $300 million. What

31:36

was it like selling for hundreds of millions of dollars? Incredible.

31:39

We were at Monaco. When

31:41

we found out the money is being wired to Goldman

31:43

Sachs, my wife and I were having breakfast at

31:46

this restaurant in Monaco. The

31:49

way we cried during that breakfast was

31:52

priceless because we

31:55

made money. I bought my

31:57

house that I live in right now. I bought it with

32:00

you. before I saw the company. Is all the company?

32:02

or and a half ago. So. We made thirty

32:04

five million with that money to bank. We've had that

32:06

kind of my. Well. We've never had

32:08

molten I figured type of money. As

32:10

when you sit there and seeing a. Family.

32:12

Was really call and other really gonna be call

32:15

and find a yeah because you never knew about

32:17

what was a moment. We're six months of me

32:19

being on the road. Her. Doing

32:21

payroll a day as to we had a

32:23

baby sitting at the hospital. What a baby!

32:25

Soon there's you doing payroll for everybody. Got

32:27

some of those days. And me

32:29

realize how much we sacrifice, how much we

32:31

almost lost at all. And. The.

32:33

Fears the anxiety and securities. A husband

32:35

or wife season children that nobody else

32:38

knows. That. Bond you can describe

32:40

said I was the most. Unique

32:42

moment we had. We were sitting across

32:44

from each other, seen a. A

32:48

Sufficient. Great. Showing. How

32:50

did you treat yourself and you enjoy the money?

32:52

It's same as active Elena, but I'm like paid.

32:55

On we sell up. I'm on

32:57

a did it two hundred foot yacht. And

32:59

will go to Monaco. We are live on the outward

33:01

two months. Was. Going to relax and

33:03

all this other stuff. Anyways, it

33:06

happens. We. Came back to work. And

33:08

of course we celebrated with a lot

33:11

of different things. For. Ourselves

33:13

or families. Investments Different opportunities.

33:15

Yankees ownership. Places. We

33:17

go with the kids are Christmas has

33:20

become incredible. The. Stuff. That we're

33:22

doomed. We're creating traditions of family. But.

33:24

We already had a great life already. Was

33:26

living in a. Thirty. Million Auto

33:29

Driving billion are of Rory as bunch of

33:31

nice clothes. We go to the nicest restaurants

33:33

we've. Been. All over the world forty plus

33:35

countries are wasn't like from matic and was going to change.

33:38

This was now. But really asking yourself, you

33:40

really think your big thinker. As

33:42

it was are to do next it off to work anymore. Glitzy,

33:44

Mister Peabody, if you're big thinker, All

33:47

we don't really learn about from now. And

33:49

that was the best exercise for us. And.

33:51

It was interesting. see wow she was going to do it. Some.

33:54

big enough to tempted office him not

33:56

to the joblessness and in his office

33:59

mate destiny Her own office,

34:01

she wants to come to the office. But

34:03

listen, marriage is hardest thing you'll ever do. Especially

34:06

when you have a lot of kids and you're running companies and

34:08

you're traveling and you're in the thick of things, you're

34:11

at a phase, you're having a kid when you've

34:13

already made your money. We

34:15

were making it and having kids, four

34:17

of them. We had four kids in

34:19

three states. We moved our office

34:21

nearly 15 times. We moved our house 12

34:23

times. And every time

34:25

we moved to another state, my wife was pregnant. Can

34:29

you tell me more about buying the Yankees? Yeah, the state

34:31

in the Yankees. Yeah, I'm a

34:33

big baseball card. I love baseball. I'm like, when I have

34:35

a baseball card, I just, I'm in a whole different place.

34:37

I love baseball cards. And I

34:39

always was a fan of Mickey Manno's 1952

34:41

Topps rookie card. So I made an

34:43

offer to buy the 52 Topps rookie card.

34:46

I made an offer for $19 million to

34:48

PSA 10. The guy turned me down. He

34:51

knows who he is. And then

34:54

I said, okay, let's see what's going to happen. I

34:57

got a call from a guy who knew I wanted to be

34:59

a minority owner or sports team because long term I'd like to

35:01

be a majority owner. I think I'd make a very good owner

35:03

of a team. And he

35:06

says, hey, I got some teams that there's some spots on. I

35:09

said, give me the names. He gives it to me. I

35:11

said, no, I'm not interested. He said, what are you interested in? He

35:13

said, really, it's only three teams I'm interested in. He

35:16

said, give me the names. Yankees, Lakers,

35:19

Dodgers. That's really it. So

35:22

maybe I would understand Raiders. And they call me back for Raiders. I'm

35:24

like, I'm good. But then he calls

35:26

me back a year later, six months later, he says, a

35:28

guy who was on the board of the Yankees is selling. What

35:32

do you want to do? And they asked me to fly out

35:34

to New York for them to interview me. It

35:36

sure counts as a great conversation. They

35:38

took us to the owner's suite. Incredible Yankees

35:40

history, giving us private tour and field, everything.

35:43

And obviously now it's a great experience because

35:45

we go to Hamptons, get in the helicopter,

35:47

go to a Yankees game, watch the game,

35:49

come back. It's a dream. It's one

35:51

of those things that it's truly a dream. I

35:54

love the perks of being an owner of the Yankees. Access,

35:57

it's free access. except

36:00

that you sell. But what else is it? It's

36:02

access. Weirdest people call me. Hey, I'm owner of

36:04

the Pittsburgh Steelers, and I love your podcast. I

36:06

asked Tony to introduce me to you. What's up?

36:09

How'd you make your money? I made it from

36:11

Batman, two million auto guys. It's access.

36:13

You're getting into the next level of

36:15

community. Dylan and I, yesterday, we're

36:17

driving home, and I told him about his coach.

36:20

I said, his coach is interviewing you, not the other way

36:22

around. He doesn't have to coach. He's got plenty of

36:24

clients. I said, but he's interviewing you. He

36:27

says, why do you think? I

36:30

said, because in life, the better

36:32

you get and the more you improve, the better coaches

36:34

show up. You control the

36:36

quality of your coaches. Simple.

36:39

You control the quality of the advisors. The

36:42

more you move up, the better you do. They somehow, someway show

36:44

up. And then you pick up a strategy you

36:46

never thought about before. Why? That's how you made it. Crazy.

36:50

That's what you did. Wow.

36:52

I never thought about that. That's all that

36:54

happens. What was the best advice

36:56

you ever received now that you're worth nine figures?

36:59

Best ever advice. Listen to

37:01

me, in life,

37:03

it's a different story than it is to be

37:06

a nine figures. Nine figures was totally reading the

37:08

ocean strategy. I'm telling you, when

37:10

I read Blue Ocean strategy, it

37:12

was powerful because it made me realize,

37:14

because this one guy was saying, we're going to be a

37:16

holistic model. We're going to sell everything under

37:18

the sun. And Blue Ocean says, that's

37:20

the worst way to do it. Pick

37:23

and choose your niche. Instead of being in

37:25

a red ocean, choose a blue ocean. Stop

37:27

trying to directly compete with everybody. Why would

37:29

you compete like this? David didn't compete with Goliath like

37:31

this. He would lose. David competed in a

37:33

different way. You got to figure out how to compete in your own way.

37:36

Once I figured out part of it, I said, game, we're

37:38

good. My confidence went up. And

37:40

I said, I can pull this off. I think I can pull

37:43

this off. And then it was just going. And

37:45

then I combined content creation. And

37:47

I never once sold insurance to

37:49

anybody from Valuetainment. Never once. But

37:52

the moment Valuetainment became something I was creating content

37:55

on the side, and then accidentally

37:57

we took off and I'm all, we got a million

37:59

subscribers. the people show up, life of

38:01

an entrepreneur goes viral, interviews come

38:03

up, podcast comes up, and that part's growing.

38:06

Naturally, organically, it

38:08

was taking place. So that was probably

38:10

one of the biggest things for me with the Blue Ocean Strategy.

38:14

Today, you have eight businesses. Can you break

38:16

down these eight businesses and the revenue? Yeah.

38:18

So insurance is the ninth one. Okay. But

38:20

let's set that aside because I've got a couple more months

38:22

left for earn out. And then my

38:24

roles change slightly. I'm still a

38:27

full-time CEO to that company, by the way, until today. And by

38:29

the way, after selling the company, 22 to

38:32

23 are able to grow by 78%. The

38:34

company that bought us

38:38

are able to grow by 78%. Okay? Just so you know,

38:41

I'm the meaning of the virus, I'm very happy as

38:43

well. So that's that. Then you

38:45

got Bed David Consulting. Bed

38:48

David Consulting will be a unicorn probably within 18

38:50

to 24 months. Bed David

38:52

Consulting, something most people don't know about. If

38:55

you right now go Google beddavid.com, you

38:58

will go to Bed David consulting.com. Eight

39:03

years ago, when I was doing content,

39:05

we got like 100,000 subscribers or whatever

39:07

it is, 2016. So we've got 100,000 subs, 200,000 subs. Mario,

39:09

when he calls me, says, Pat, some guy's calling,

39:15

says he wants to hire you as a consultant. He's

39:18

asking what your hourly rates are. He says, I don't do no

39:20

consulting. He's, Pat, I don't know what to tell. I said, just

39:22

make up a number and see what he tells you. Mario goes,

39:24

I'm running an insurance company. I don't even know how to take

39:26

a payment from you. Goes up to

39:28

the guy, he says, $5,000. He

39:30

comes back, he's a pat, he booked three hours. I said, you're kidding

39:32

me. Now, I said, what does he want to do with me?

39:35

He's just got questions for you. Is

39:37

he in the insurance industry? Not at all. What does he do?

39:40

Transportation. You're kidding me. No. Now,

39:43

I don't even know if I can help you. I'm

39:45

like walking and saying, why the hell

39:47

you paid me $15,000, spent three hours

39:49

with you? But let's see what happens here.

39:52

We start the conversation. By the time

39:54

the son I'm like, I'm going to change your life. I

39:57

just made you a lot of money. We took that business from

39:59

8 million years. to 60 million a year, that

40:01

guy's going to be a billion-dollar company within the next

40:03

three to five years. Where is that right now? Okay?

40:06

So then next guy comes in and then he kept coming

40:08

back. And the next guy comes in, I'm like, guys, I

40:10

can't do that 5,000 anymore. So

40:13

then I went to 15,000, then I went to 40,000. Then

40:16

they started booking me for speaking. We'll give you $100,000.

40:19

I said, it's not worth a lot of

40:21

money to me, $100,000. We'll pay $200,000. Now

40:24

it's $250,000, half a million, and a million international. And

40:26

people cut the check, and I only do four per

40:28

year. I don't even want to do one because

40:31

my entire life today is built around a three-mile

40:33

radius of where you're sitting at right now. So

40:36

with David Consulting, we do engagements

40:38

for 4,000 businesses worldwide from 60

40:40

countries. That's with David Consulting. Then

40:43

you have Manek, all integrated businesses.

40:46

Guy, lawyer, seven-minute call,

40:48

bills me for 30 minutes. I

40:50

said, what are you charged by the minute? He says, no lawyer charged

40:53

by the minute. I said, one day I'm going to

40:55

launch a company called Manek. Do

40:57

you have a minute to connect? That's

40:59

Manek. Now there's the app. Very simple. Manek

41:02

is growing, doing its thing. I can choose to pay

41:04

you to respond back in an audio. I can

41:06

choose to get a respond back in video. I can have a 15-minute

41:08

call with you. The talent gets paid

41:10

80%. Manek keeps 20%. Beautiful.

41:14

So that's the second one. Third is the

41:16

PVD podcast. That's turning into business. It's generating,

41:18

God knows how much money right now, AdSense.

41:22

Sponsorship is just driving traffic. So that's

41:24

PVD podcast. Then you have the

41:26

Merck company that we have with the dealer that we're selling.

41:28

We want to mill you people this year. It's

41:30

our special future. It looks like you're a hat

41:33

or shirt. We want everybody to be optimistic everywhere

41:35

they go and confuse the hell out of everybody

41:37

because there's so much fear of porn being sold.

41:40

We want that. Then we got the cigar business.

41:42

We got the comedy club and

41:44

we got a couple other ancillary businesses, but

41:46

it's nine businesses. We also have Valuetainment Investment

41:49

Group where people, if they want to raise money, you'll come to

41:51

us. Say, I'd like to raise $10 million. No problem. If

41:54

we come to you to be one of

41:56

the co-investors, we're always in ourselves with our own money. So,

41:59

we have a pool of... accredited investors that

42:01

if they want to be part of the list, they send the email

42:03

to the ITM investment group. You're to the list. Every

42:05

time we have a new investment, we'll send the email. You're

42:08

interested in what you're in. I'll give quarter million.

42:10

I'll give 100,000. Yeah. So these are things that

42:12

people don't know about. That's a lot. What would

42:14

you say your net worth is with all this

42:16

stuff? Equity, everything. I think I'm close to half

42:18

a billion, but I think

42:21

it could accelerate very quickly, depending

42:23

on a couple of big ones. If

42:26

one of these things spreads, that thing can go fairly quickly.

42:28

But I would say right now, it's that I have to

42:30

build. That's a lot. Tapos

42:32

on work still. Tapos on work. It

42:34

does. And I love that about America.

42:36

My wife's brother paints houses. And

42:38

I'm like, that's not available for him to do everywhere.

42:41

It's really about how much work and how much attitude he has. And

42:43

I have a lot of admiration. I know you do too, for

42:46

people like that in this country. It's great. America is

42:48

the greatest country in the world. I fully agree with

42:50

that. I've seen some of your interviews about

42:52

it. What do you say the ones have been most significant business books

42:54

or life books for you? Okay. So

42:56

if you've never read Trillion Dollar Coach, think

42:59

about you die, and three founders

43:01

of a trillion dollar company show up to your funeral

43:04

because you coached them. That's Trillion

43:06

Dollar Coach. Campbell. If you've never read

43:08

that book, that's a must-read book. Laws

43:11

of Success, Life Changing. I

43:13

put Your Next Five Moves on that as well. I

43:15

wrote Your Next Five Moves. Psycho-Cybernetics,

43:17

Hypomanic Edge, First Rate

43:20

Madness, First 90

43:22

Days of Fitz HR, Elon Musk's book,

43:25

The Law, Atlas Shrug. Depends

43:27

on what direction you want to go. There's so many

43:29

of their leadership books. Donald T. Phillips,

43:31

Lincoln on Leadership. It varies. There's a lot

43:33

of them. I was curious any poor performing

43:36

assets you've had or bad investment experiences? Because I

43:38

think you shared the story before where you bought

43:40

hockey cards and a year and a half later

43:42

you sold it for millions. But I was

43:44

curious as to if you have the opposite experience. Many. Are

43:46

you kidding me? I bought a lot of baseball cards that did

43:48

nothing. I was a guy that

43:50

was a penny stock guy. I thought I was going

43:53

to make you with penny stocks. You know how much

43:55

money I lost for penny stocks? I

43:57

bought a clothing brand that I wasted my money.

44:00

The time and gonna we're gonna get to be the next.

44:02

Burberry, Or the next. Whatever. now.

44:05

Funny. I'm like specialized specialized specialist.

44:07

The more I specialize, the more

44:10

I want. The. More I

44:12

generalize. To. More distracted I

44:14

got and more. Brain

44:16

headaches, Unnecessary.

44:18

Stress specialized innocently to specialty as bring businesses were.

44:20

how do I be a better opera I was just

44:23

that if there's a playbook any empty box out yet

44:25

if you want any better operators in and either come

44:27

work for you or how to the Golan i don't

44:29

think that have been it can work from yeah thing

44:32

which need to do is go to both conference we

44:34

all the conference points here. Is

44:36

a pompous convention center. And.

44:39

Will. Have ten thousand people there at this event. People

44:41

go to a lotta different events The Cold War

44:43

Conference. The best conference for entrepreneurs.

44:45

Here's why. There is no pitch best.

44:48

And we speakers paid. Nobody. Gets up

44:50

and says you anything. The. Only time he going

44:52

be sold anything is by me at the ended event. And

44:54

for thirty minutes that? that's it. Nothing

44:56

else the entire time. We. Go through

44:59

two hundred page manual, fill in, Would.

45:01

Have six case studies together. It's

45:03

intense Northumbrian a monocle late at night. It's

45:06

process and issues constantly the entire time and then

45:08

you walk away with a plan of exactly what

45:10

to do when you leave that place you going

45:12

into we want to be when you need double

45:14

conference. Quarter. Of all conference The

45:17

Vault conference.com If you come once.

45:19

Come second time and thirteenth and

45:21

fourteenth. Guys. Can typically by themselves. then

45:24

they go with their wives and to bring their five

45:26

executives in. The bring Twenty twenty people. Because.

45:28

It went older guess to be thinking like a strategist

45:30

because everything is sequences. Said. He wanted

45:32

executives to be thinking like a sequence in Topeka.

45:35

To. Testable consciousness when I would encourage.

45:37

When. You think you're down with center? When

45:40

is it? I was. Death. He just

45:42

turned eighty two five days ago. Awesome! And

45:44

when does is a few? come to miles

45:46

right now or new talk to my dad

45:48

would say I used to tell patrick all

45:50

the time is getting laid, it's getting late,

45:52

it's getting late. Finally listened. In

45:55

a pub? see some like that. You

45:57

common humbly when a safe and alive

45:59

know. When I was seventeen eighteen years old and I

46:01

would sit around and I didn't have my a to get

46:03

a pre army. He. Was getting late.

46:05

Get off your ass. could do something.

46:08

Getting late, I like listening I'm

46:10

joining the army ambien hell outta here for from get

46:12

away from her money and an item back and I

46:15

was like the drill sergeant I was tell anybody

46:17

with the don't like okay. You

46:19

gallery some soft skills. And.

46:21

And learn South Hills in the dry

46:23

was always there. But. Dot my

46:25

dad. He would also see. Once.

46:28

Patrick's. New his vision, what

46:30

he was going to do. Nobody was going to stop.

46:33

And. Yeah. Sweaty.

46:36

Says numbers. But. Here

46:38

we got a very unique relationship. Like.

46:40

Says love on. My. Wife and him

46:42

love each other. My. Nanny

46:44

Melba. They drive the southern same.

46:47

Melissa. To me like six weeks ago, he

46:49

says daddy's. So. With them. In.

46:52

Would Pop or the to the so what'd you do today?

46:54

He. Says he water the plants to. Since.

46:57

A very good time. And he shown

46:59

as oldest back your look what I built here

47:01

Okay this. Is future you optimistic

47:03

about. The future looks bright. But.

47:05

Yeah. So. Very unique. I. Will.

47:08

Regrets you ask? where it ever gets from working.

47:10

Too much of regrets from now. Make more money

47:12

to buy to regret. Think it isn't working too

47:14

much. I. That work six days a

47:16

week and he would leave five o'clock in the morning. And.

47:19

It would come on at night. To. we never see mix

47:21

of or once a week. Has a

47:23

dead. Answer questions, When.

47:25

I was in Germany, had a refugee tab you'd assume you for

47:27

your now. When. You were in

47:30

Iran only say once a week. So.

47:32

If I lived over ten years, Fifty.

47:34

Two times and you only saw me five hundred

47:36

and twenty days. Out of

47:38

three thousand, six hundred and fifty days. Okay,

47:43

And. When I lived here, your

47:45

mom got a divorce only saw you two days

47:47

a month. So. Today's a

47:49

month. Over. Six years. Satellite.

47:52

Twenty Four Days On a Forty four Dc. your. Over

47:55

six approved and I join the army. An awesome you for two and

47:57

a half years. And which would read

47:59

you up? Return Hey man out and

48:01

spending of tell my son does that ever. In.

48:04

Show up on bother you I'm asking

48:06

for myself His answer. So.

48:09

Powerful, He says zero regrets.

48:11

So that you can't say that. You. Mean to

48:14

tell me when a rather spend time with me. Then

48:16

to which we don't work and five to nine. Whatever you

48:18

we don't. This is your readers. To.

48:21

Doc which is say that. This is

48:23

my job. As your

48:25

father. The. God source for me to

48:27

do. Was. To raise a leader. So.

48:30

for the rest of our lives. When your leader we

48:32

can become best friends. Are we not best friends? Like.

48:35

I said we are so that's my job to. Me:

48:42

Go man, that's my dad. My dad's a D.

48:44

We wanted to raise a leader and you gotta

48:46

give props. So now I gotta do the same

48:48

thing because. He's only going to

48:50

be known as a great father if I were

48:53

good kids because a great father of new judge

48:55

a great father be some is great. It's not.

48:57

be honest, it. If you have

48:59

great grandkids and is you duplicated good

49:01

leaders. And. That takes sixty years to realize. It

49:03

takes a while you may not even ever see about the

49:05

one. Thousand. Meat. So.

49:08

What? Do we say are you in the next twenty years

49:10

And Kiss Her Husband David. You. Know

49:12

going on a forty? Iran? And.

49:15

In my mind it's so clear was

49:17

gonna happen. Now. Obesity

49:19

and that Nostradamus Rhino if everything

49:21

was gonna happen. But in my

49:24

mind. And see what's gonna happen.

49:26

Who's. Going be there at the end. Is.

49:28

Got all of us and gonna be like Mel. Your time

49:30

is done. You gotta come up and spend time with me

49:32

because you're getting ruler Okay other people going to do the

49:35

job? No problem. But if got

49:37

me healthy, there's only one person I can.

49:39

Foreign minister man upstairs. If gotchas

49:41

me healthy, I'm going forty years. I

49:43

don't like what they do with American. Idol I

49:45

would they're doing to to it's confusing them I don't

49:47

like what they're doing to parents. And a

49:49

like how would the Pentagon against each other Not a

49:51

fan of that. And some people

49:53

are using their billions to divide. Manipulate

49:56

and destroy America. And I

49:58

think. We. some people that

50:01

are not afraid who can communicate and they're

50:03

comfortable and bully in the bully. They can stand up to

50:06

guys that are intimidating and it's

50:08

a shame if you don't use that

50:10

fire that you have in your belly to

50:13

do something about it because this country gave me

50:15

an incredible life. A life every day

50:17

I wake up, it's like a movie to me. This doesn't make any sense

50:19

to me. And I'm going to sit there and do what? Just

50:22

take from what America gave. Whether

50:24

you read the Kennedy family legacy or the Bush

50:26

family legacy, you'll see one thing to have

50:28

in common. Go make enough

50:30

money, take care of your family,

50:32

to take care of your kids, take care

50:34

of your wife, retire all of them, turn

50:36

them into leaders and eventually have to figure out

50:39

what to give time back to public service. Public

50:41

service you get to do through politics, church

50:43

or nonprofit. Pick and choose how you want to

50:46

do it. This country is a tool, special

50:48

of a country for us to not

50:50

give back to. If we just come and take and we

50:53

don't give back to itself or so, 40

50:55

years. If we do

50:57

what we do well, it's going to be a very good movie. What

51:00

things? Hey, chef, you're listening to your set

51:02

of them. Media, movies, consulting,

51:05

influence, politically counsel. I'm

51:07

not going to be involved in politics. I'm not

51:10

born here, so I can't run for president. But

51:13

in any other influential

51:15

way, we're going to

51:17

defend the values and principles

51:20

that brought us to America and will

51:22

be one of the most powerful voices to do that the next

51:24

10, 20, 30, 40 years. One

51:26

more immigrants here. I

51:29

just love immigrants, man. These immigrant people, my

51:31

father, your father, they come to these countries.

51:33

We need legal immigrants that come here and

51:35

they fight for this thing. We took, it

51:37

was very hard for us to come here.

51:40

I think what we're doing right now with the 10 million and just

51:42

leaving the border open doesn't mean every one

51:44

of them that's coming up here is bad, but

51:46

all it takes is 600 of them to be

51:48

criminals that are coming here to strike America. We can't do that.

51:51

We have to protect our country. This is

51:53

very special. It's the last place that

51:55

gives hope to so many other people in the world

51:58

that don't live in America. many

52:00

people live in a regular country and their

52:02

hope is the fact that as long as America stays straight, they're

52:04

going to watch what this idiot is doing and hopefully eventually he's

52:06

going to fall. But if that guy's not there,

52:08

what the hell is going to happen with this? It's like in a family

52:10

when they say you want to test someone's

52:12

character, give him power, right? Sometimes you

52:14

find out when you give certain people power, they don't

52:16

know how to handle it. And

52:19

that guy would power the movie

52:22

gladiator, Joaquin Phoenix. He

52:24

got power, never earned it, never went

52:26

to war. He was a POS,

52:29

he was a dirtbag, killed his dad,

52:31

Marcus Sorelius, the greatest emperor we had. But

52:34

he knew in front of his dad's eyes no matter how he looked

52:36

at him, his dad never looked at him as a leader. And

52:39

there was a shame to him because he never went to war, he didn't know how

52:41

to go to war. And then he faces

52:43

Maximus and he realizes he

52:46

doesn't have the ice that guy has, he'll never have

52:48

it. You can't buy it with

52:50

all the money in the world. That guy was a bad ruler.

52:53

Hard a lot of people would have Maximus do,

52:55

put him out, cost him his life.

52:57

Look at the pain he put him through with his wife and

52:59

his kids. Now, I think

53:02

for us, certain people

53:04

are shaped in a way

53:06

to fight for people that others need

53:09

to save. As long as that guy's around, I feel better.

53:12

So I don't think he's going to let BS happen. Every

53:14

family has a person like that, every community

53:16

has a person like that, every country

53:18

has a person like that, every great

53:20

business had a person like that. And

53:22

lose that person, bullies show up. Bullies

53:25

exploit when those guys disappear. Those

53:28

people, the tough guys behind closed

53:30

doors, they've been hiding lately because they're afraid.

53:34

Those guys need to come out and show strength

53:36

because God gave them the courage to do something

53:38

with it. Just think we need those

53:40

guys to stand up and do what they're capable of

53:42

and everything's going to work itself out. But America helps

53:45

a lot of people around the world that we

53:47

don't even pay attention to. America gets a black eye,

53:49

everybody wants to take a shot at America. But go in and get

53:51

real America and see what happens to everybody else. Why

53:54

has everybody become a capitalist? Who's model are

53:56

they duplicating after? Oh, let me guess, America.

53:58

Okay. Yeah, got it. So

54:00

all the trash and shit that people want to

54:02

talk about America, be lucky that

54:04

we have a proven concept that worked

54:07

and changed many people's lives, not

54:09

just in America, but around the world. So

54:11

we got some work to do. Hell

54:13

yeah. That

54:16

is a wrap. I hope you loved the episode as

54:18

much as we did making it for you. Thank you

54:20

Patrick as well. Go give him some love. He's got

54:22

books out there on Amazon. You can check him out

54:24

on YouTube as well as his podcast, the Patrick Bette

54:26

David podcast. As well, have you gotten my

54:28

new book yet? There's a few of you

54:30

who have not and I'm excited for you to read Million

54:33

Dollar Weekend. If you've been wanting to start

54:35

your business or if you've been wanting just to build more

54:37

confidence in your day to day life, go grab Million Dollar

54:39

Weekend. It's been a fun ride for everyone who's read it.

54:41

I look forward to hearing your feedback. Next

54:43

text a friend you love them. Yo dog, let's go

54:46

to the beach together. And before you go tweet

54:48

and slide in my DMs at Noah Kagan. I

54:50

love hearing from you. And finally a

54:52

couple of shout outs to the amazing team who helped

54:54

make all this happen. Jason at podcasttech.com for the show.

54:57

Thank you to Jeremy, Cam, Sylvie, Jay, Diego and Memo

54:59

from the Dork Team for all the magic y'all do.

55:02

Have a ta-co-ee-to-day.

55:05

What's your favorite ocean?