Getting behind great ideas: Madeline Saxton-Beer

Ben speaks to comms and community manager Madeline Saxton-Beer. Madeline talks about her journey from publishing to marketing, from FMCG brand Lewis Road Creamery to prestigious jewelery retailer Patridge Jewellers. She shares what she's learned about the power of brand in general, and especially of a clearly articulated brand voice. Most importantly, she talks about the difference that can be made by supporting great ideas.