Of the many things that an entrepreneur needs to focus on is how to get the right message to the right target audience at the right time. In prior years, a print ad might have been used. Given that entrepreneurs rarely have funds to make advertising purchases on tv or radio, a very strategic place to market one's business is online. This podcast focuses specifically on Facebook Ads and has a pre-eminent expert, Christina McMasters, of Ads Simplified providing insight and direction on the best way to go about maximizing your return on online advertising.

To reach Christina, you can visit her website "www.adssimplified.com) or send her an email at [email protected]).

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