Episode Transcript
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0:07
Welcome to on the Job. This season,
0:10
we're focusing on how people and businesses
0:12
are getting back to work. Let's call
0:14
it a great transformation, a change
0:16
in the way workers are thinking. Employers
0:19
need people to work more than ever, putting
0:21
laborers in a sort of position of power. We'll
0:24
be hearing from people navigating this new normal
0:26
for themselves as they find their life's work.
0:31
Across the US, small business owners are
0:33
facing a huge hiring crisis. COVID
0:36
put a lot of people out of work and displaced even
0:38
more. Now, businesses need
0:40
people back and just can't find them.
0:43
In rural Vermont, Karen Banks faces
0:45
this issue if she manages a general store,
0:47
which is the lifeblood of little towns like hers.
0:50
Well, today we talked to Karen about her fight
0:52
to keep the store open as the number of her employees
0:55
dwindles and the population of her town
0:57
skyrockets. Um.
1:01
Okay, so we're just gonna
1:03
get started here. Um. On a rainy
1:05
winter evening, I drove over to Bondville,
1:07
Vermont to meet Karen. Karen Banks,
1:10
and I am the manager of a
1:13
large boutique style country grocery
1:15
store in Bombville, Vermont, the wind Hall
1:17
Market. We have the fortune of doing
1:19
an in person interview in her cozy apartment,
1:22
which is very conveniently located above
1:24
the market she manages. I should should
1:26
mention for the tape that we're joined by
1:29
Crispy. Crispy is a big, fat
1:31
white cat. She's twenty years old and
1:34
very needy. Okay,
1:37
So the Windhall market that Karen manages,
1:40
it looks like a typical country store in the
1:42
center of town. If you walk into a smallest
1:44
room with a delhi a cash register, but
1:46
you take a right right around the cash register counter
1:49
and there is a lot more to it. We have a produced
1:51
section, we have a wine room, we have a
1:53
big grocery section, and everybody
1:56
that comes in says, wow, this
1:58
place is way bigger than it looks like. Karen
2:01
is the face you see on any given day you walk
2:03
into the market, and her job basically
2:05
is to run the entire show from the time it opens
2:08
until the time it closes, take care
2:10
of customers, put out fires.
2:13
Literal fires are like metaphorical metaphorical
2:15
fires. You know, if there are any problems in the
2:17
day, I take care of it. I receive I
2:20
order, I make a lot of phone calls, I
2:23
sell a lot of groceries. Karen
2:25
is a creature of habit and statistics. She
2:27
pours over her sales history, constantly
2:30
reads about new and trending products you can bring
2:32
into the store. She knows good business,
2:35
but at the end of the day, her job is
2:37
to know people do and
2:39
have relationships with them.
2:42
I can know a customer and know when
2:44
they come in what they're going to pick up
2:46
and put in there in their basket. I
2:49
order everything, every
2:51
box of cereal, every Cannabians
2:54
it comes to me. I just
2:56
know what they like. The
3:01
Windhall Market is at the base of Stratton
3:03
Mountain, which means it's a busy, rural
3:05
ski town. We have a
3:08
very broad base of
3:10
customers. Uh we have a lot of
3:12
visitors. We have some international traffic
3:14
here, high income millionaires,
3:17
regular people, just the working
3:20
class like me. Uh So we
3:22
cater to all of those people. Besides
3:25
being where you get your stuff, a general store
3:27
is also the social hub a little towns like Bondville.
3:30
If you want to know any gossip, if you
3:32
want to know anything that's happened, you
3:34
come down to the store and you can find out.
3:37
So one of the roles I guess
3:40
for us is to communicate
3:42
with the community, meaning
3:44
they're heavily involved in all community events,
3:47
everything that's happening. If there's a fire somewhere
3:49
in town during the night, they'll open up and deliver
3:51
coffee to the fireman. They're involved in
3:53
the summer concert series in town. The
3:56
post office is right next door. Just
3:58
if you live in a town like this, the store
4:00
is a central part of your life. Oh it is.
4:02
Everybody that lives in this town comes in the store
4:05
at one point or another. The
4:07
thing about general stores that makes them unique
4:09
is that each one needs to be so specifically
4:12
catered to the area that they're in to be successful
4:15
simultaneously. It's usually the
4:17
only shop for miles, so its purpose
4:19
is right in the name general store, meaning
4:21
you generally have everything we
4:24
try. There are very few times I've had
4:26
to look at somebody and say, no, we don't have that. I'm
4:28
very competitive, so I'm very
4:31
competitive about not being
4:33
out of anything. She says.
4:35
She sees it as a game, and it's the game she
4:37
likes. There's about six thousand products
4:39
in the store, and it's her job to meticulously
4:42
look at all her reports or buying history,
4:44
seasonal trends, just to keep the right
4:46
things on the shelves at the right times. It's
4:49
a thoughtful process ordering
4:51
for the market. It's a competition with
4:53
myself. I guess I like
4:55
to stay right on it, make sure
4:57
I have everything that everybody needs. Probably
5:00
one of the biggest overachievers
5:02
you'll ever meet. Running
5:04
a place like this is hard in any environment,
5:07
but with COVID and complications like short
5:09
staffing, supply chain issues, and
5:12
keeping the store COVID free, Karen's
5:14
competitive attitude has really been put
5:16
to the test, and she is constantly in a
5:18
battle to keep the store from closing. But
5:20
I can't imagine what
5:22
would happen. I mean, you'd be driving
5:25
fifteen miles one way or
5:27
another to go to a grocery, which, in a place
5:29
like this is a really big impact
5:31
on your day. It is. It is a big impact
5:33
on your day. It's gas, it's your
5:35
time. Are the roads good or
5:38
are the roads bad? It just would
5:40
be unbelievable for us not to be here.
5:46
You might have picked up on Karen's accent. She's
5:49
not from Vermont. Young Karen is from
5:51
the South, and she's an army brat and
5:53
grew up all over the country. I was born
5:55
in Virginia, lived in Alaska,
5:57
Missouri, Georgia, Alabama,
6:00
just grew up all over the place. She had
6:02
a loving family, says that they were huggers.
6:05
She was the only girl. She grew up with three brothers.
6:07
Big tom boy, I can
6:09
fight. I could give you
6:11
a black eye. Pretty great childhood,
6:15
do you. Went to University of Kentucky where she came
6:17
out a highly trained dentist assistant.
6:19
And we were trained to be the dentist's
6:22
right hand. We could do anything
6:24
that wasn't permanent. The dentist
6:26
would come in and he would prep the tooth. I'd
6:29
come in and finish it. Very unusual
6:31
to see that in any state, which
6:34
made it a great career. She got paid
6:36
well. She did that for about twenty five
6:38
years. She had a son named Kelly.
6:40
They moved to Vermont, and the laws were
6:43
different here. So she was making less
6:45
as a dentist assistant because she was allowed
6:47
to do less, not what I was used to making.
6:49
And so my son and I we
6:52
like to do some expensive stuff that
6:54
ski. We love Nascar,
6:56
We like to travel to races, and
6:58
that's not cheap. So um
7:00
I decided to segue. Someone
7:03
in town said that she might be perfect for a job
7:05
organizing banquets at a nearby resort,
7:07
and I was really good at
7:09
it. From there, she got hired at Stratton,
7:12
the big ski mountain in town, where I met
7:14
the former owner of this market. I
7:17
was a middle manager at the private ski club where
7:19
she and her family were members. This
7:21
woman's name was Lorraine. Then they hit it off. Immediately
7:24
after Karen's son graduated high school,
7:26
she wanted to move closer to work and moved
7:29
to this apartment above the store which
7:31
Lorraine owned. When Lorraine's
7:33
GM left the store, she asked Karen
7:35
if she'd take the job, and I did. The
7:39
rest is history. What
7:42
were your first impressions? I
7:45
knew nothing about grocery she
7:47
she brought me in here knowing that I knew absolutely
7:50
nothing about running a grocery
7:53
store. But what I am is very
7:55
detail oriented, great memory,
7:58
great customer service skills, and
8:00
knew a lot of her customers. Unsurprisingly,
8:05
Karen was really good at it. She jumped
8:07
right in and has been the face of the wind home market
8:09
ever since. I know
8:11
Karen makes it sound easy, but to give an
8:14
example of how hard a business this is.
8:16
In my little town of Belmont, Vermont,
8:19
I've seen the general store passed through five
8:21
different owners in twenty five years. The
8:23
burnout ray is high. And anyone
8:25
going into this business knows that what
8:28
did you have any like reservations
8:30
when you first came in and like thinking if
8:33
I don't know if I could do this? Now I'm full speed
8:35
ahead. I'm that kind of girl that
8:37
that just jumps in with both feet. I
8:40
don't I don't think there's anything you can't learn
8:42
to do. I raised a child
8:44
with a rare genetic syndrome, less
8:47
than a hundred cases in the world, Karen's
8:50
son, Kelly. He has ours COG, which
8:52
is a rare disorder that can prevent physical
8:54
growth and messes with your short and long
8:56
term memory. So on any given day,
8:59
he may or may not be
9:01
able to tell you what his birthday is. He
9:04
almost stopped growing when he was a little over two years
9:06
old, but they got him on the right medication
9:08
and he's five ten now. Don't feel sorry
9:10
for him. He's got two degrees. He graduated
9:13
Magna and Simicum wild from his colleges.
9:16
He's a smart kid. I
9:18
didn't raise him to think that he
9:20
had a disability. I raised him
9:22
to believe that he can do anything he wants to do,
9:26
and he does anything he wants to
9:28
do. He never whined
9:31
about it. No whining in our
9:33
family and absolutely
9:35
not allowed because
9:37
look around, there
9:39
are so many people in the world that
9:42
are disadvantaged and not
9:44
able to work, not able to provide for
9:46
themselves with their family. If you
9:48
can get up and walk on your two legs every day
9:51
and go to work and earn money and
9:53
and make a decent living, you're incredibly
9:56
blessed. You
9:58
seem like a very stubborn, class
10:00
half full person. Oh my glass,
10:03
my glass is running over. Let
10:08
me get back from the break. The unstoppable force
10:11
that is Karen Banks meets the immovable object
10:13
that is COVID. A
10:16
strong work ethic takes
10:18
pride in a job well done, sweats
10:22
over the details. This
10:24
is you. But to get an honest
10:27
day's work, you need a response,
10:29
You need a call back, You need
10:31
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10:34
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10:37
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10:41
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10:44
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10:46
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out. The
11:16
winner of twenty nineteen was a busy one in bond
11:18
Bill, Vermont. There was a lot of snow,
11:21
a lot of terrorists, and when COVID hit
11:23
that march, everything changed. It
11:25
just was. It was crazy. It
11:27
was unreal how
11:30
difficult it was and how fast
11:33
we had to react in the food chain
11:35
business too, to get the
11:37
things that our customers needed. The
11:39
store actually didn't close right away. It
11:41
was chaotic. They hustled to get their website
11:44
streamlined for online ordering, and
11:46
then they locked the doors and they went
11:48
curbside. We went tremendous curbside
11:51
we had and we had
11:53
a lot of employees here at the time. I bet
11:55
we had fourteen employees. We
11:57
worked eight hours, nine hours a day.
12:00
All we did was shop, shop, shop, shop, shop,
12:03
no talking, no no
12:05
lunch, no brakes, sometimes
12:07
eighty orders a day, eight
12:11
orders a day. It's
12:13
common knowledge that most businesses face
12:15
supply issues around this time and still do.
12:18
But in a general store with six thousand
12:20
items, the supply chain issues of COVID
12:22
affected virtually everything in Karen's
12:25
life. And we had to do something that
12:27
I didn't think I would ever
12:29
have to do and I hope I never have
12:32
to do it again. Um, I had
12:34
to rash in toilet paper. I
12:36
had to tell somebody, no, you
12:38
can only have three rolls of toilet paper.
12:41
Two things of strawberries and
12:45
chicken wings were non existent, and
12:49
um, it was. It was just awful
12:53
to have to tell people
12:56
that they couldn't
12:58
have what they wanted, because
13:00
your job is to provide what people want more
13:05
than anything. The biggest challenge
13:07
for Karen was to see all of those
13:09
people that she saw on a daily basis
13:12
adjusting to their new reality. It
13:14
was heartbreaking to see people afraid, afraid.
13:19
A lot of people came to pick up their groceries
13:21
and h we couldn't have
13:24
any contact with them, and we
13:26
would leave their groceries outside. They'd wear
13:28
gloves, they'd be masked.
13:30
Um, they'd have disinfectant wipes.
13:33
It was just sad for me to see
13:36
how scared people were. In
13:39
addition to that, a ton of people swarmed
13:41
to towns like this from cities terrified
13:43
of the pandemic. She remembers a young
13:46
couple coming into the store right before they went
13:48
curbside, and the wife was obviously
13:50
pregnant, and he
13:53
was asking some questions about the neighborhood
13:55
and I said, oh, you guys just getting here and
13:57
he said, oh, yeah, we just came out from Manhattan.
14:00
We're trying to get out of the city. And I said,
14:02
oh, do you realize you need to quarantine? Have
14:05
you quarantined? And he said,
14:08
no, we haven't. He said, you're not going to call
14:10
the police, saw me, are you? I
14:12
just needed to get my wife out of the city. She's
14:15
pregnant. I'm afraid for her. And
14:17
then well, of course I'm not going to call the police.
14:20
I'm just I'm just saying, you know, you need to quarantine,
14:23
be careful. He was afraid that I
14:25
was going to call the police on him.
14:27
How sad is that as
14:34
a pandemic went on, the Windhall Market
14:36
eventually did open their doors up and we're
14:38
not strictly curbside, but Karen
14:41
was facing a whole new set of challenges
14:44
in this new normal. A big one
14:46
was population. You know that young couple
14:48
that was coming from the city to escape with the
14:50
pregnant wife. Thousands and thousands
14:53
of people did that. A lot of them
14:55
stayed. We had three to
14:57
five thousand extra people living here during
15:00
COVID. That's I
15:02
don't say it's I don't think people
15:04
understand how big that is for a small place
15:07
like that. That's double the
15:09
population. So
15:11
now in do
15:14
you have more customers coming into the store than
15:16
you ever have? Yes, at
15:19
the moment. How many people do you have
15:21
working in the store for how
15:25
many should be? Really,
15:31
we should be fifteen strong. We
15:34
have not had a break, I would say
15:37
since nineteen Just
15:39
to remind you listening, they had fourteen
15:42
people when the pandemic started. This
15:44
specifically is a huge problem in
15:46
rural areas like this. All the properties
15:48
around here got bought up by people coming from
15:51
out of state, and any extra rooms that
15:53
locals do have are being used for Airbnb
15:55
instead of apartments for potential employees
15:58
that live there. You can't find people
16:00
to work because there aren't people
16:02
here. No, No, there aren't. Alien
16:05
abductions That's what I think. If
16:07
you have more customers than you ever have and
16:10
you only have four when you think your
16:12
stuff fifteen, how do you do it? We
16:15
work long hours. The
16:18
employees that are there are very
16:21
high integrity, high
16:24
production employees. We
16:27
we can get a lot done in a short amount of
16:29
time, but we work a lot of hours.
16:31
I work anywhere from
16:33
Oh I think my paycheck this time was seventy
16:36
two hours. Whenever they can,
16:39
they pick up some part time help, like a fourteen
16:41
year old high school student that comes by sometimes.
16:44
Great kid. He comes in a couple of
16:46
days after school and gives me an hour. Another
16:48
guy who works full time at the Scheme Mountain
16:51
nearby, and we'll come in and sweep and mop
16:53
and do some heavy lifting for me in the evening.
16:55
A couple of days a week. She takes extra
16:57
hours from them whenever she can. Karen all
17:00
So again conveniently lives in the building.
17:02
So the administrative part of it is easy
17:04
for me. I'm not ashamed to say
17:06
it. I'll sit with a glass of wine and do
17:09
the grocery order. I've
17:11
earned it, yeah I have. And that grocery
17:13
order takes about five hours. I'm
17:16
constantly thinking of ways to work
17:19
smarter and not harder in
17:21
this grocery. But there are literally
17:23
six thousand things and they have to
17:26
you have to get them on the shelves and
17:28
it's not a piece of cake. But
17:32
that's where with
17:34
all of this I said,
17:37
this market is not going under,
17:41
it's not going down. We're going to maintain
17:44
a standard of excellence,
17:47
a standard of service to
17:49
the community because they need that. It
17:52
would be terrible in my heart,
17:55
in my mind not to provide
17:57
that for this community.
18:03
I spent a long time away from my hometown,
18:06
a town just like this one, and
18:08
going to the store growing up, you grab
18:11
what you needed. You saw the same people every
18:13
day. Often you'd have the same conversations
18:15
with those people, generally about the weather.
18:18
It's routine, and I admittedly you
18:20
took that for granted. Because when
18:22
I ended up back in Vermont during COVID
18:25
and couldn't see my friends, you couldn't
18:27
see my family, I would look
18:29
forward to going to the store in a way that I
18:32
never did before because it was
18:34
the one place that you could go and
18:36
check in to make sure that everyone you knew
18:39
was okay. And at a certain
18:41
point, that's what Karen was providing
18:44
not just things people needed, but human
18:46
connection in a time where there wasn't
18:48
much. This is
18:50
a small community, and we
18:53
know each other, and we care about each other,
18:56
and we check on each other. You know. They wanted
18:58
to know if we were okay, and we wanted
19:00
to know if they were okay.
19:04
Karen had to shut her doors in the beginning
19:06
before she went curbside. My town's
19:08
general store did the same, so we
19:10
got a taste of what the town would look like without
19:12
it temporarily. But the idea of
19:14
it closing and the idea of
19:16
it not being there is something I
19:19
don't think I've ever considered, and I'm
19:21
sure that people are here never
19:23
considered like it's the it's the general
19:26
Store, it's the wind Hall Market. It will be there,
19:28
and there's
19:30
been a lot of uncertainty in the last few years,
19:33
and
19:35
and it seems that you maybe are like the
19:38
one certain thing here. Well,
19:40
we we like to think where the rock, you
19:43
know, it's like, what
19:45
would people We had to help people.
19:48
There was no question that we had
19:50
to help them through the lockdown. There's
19:53
just not a question that it won't be here, regardless
20:03
of staffing issues, supply chain or
20:06
whatever the world throws their way, the town
20:08
of Bonville can rest easy knowing that Karen
20:10
Banks is not a whiner and
20:12
if she wants to do something, she is
20:14
going to do it. I agreed
20:16
to it, and I believe that if
20:19
you take it on, do it with a smile.
20:22
And I'll do it with a smile at eight o'clock in the
20:24
morning, and I'll do it if I'm there
20:26
at eight o'clock at night. I'll still have
20:29
the same smile. Just
20:43
so you know listening. Karen has a vacation
20:45
coming up. She's going to the Philippines with
20:47
one of her co workers in the store. It'll
20:49
be the first break they've had since two thousand nine. For
20:53
on the job. I motuscry there
21:00
to do these things.
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