In this episode of One Day with Jon Bier, Jon sits with WHOOP founder Will Ahmed to discuss relationships, gratitude, and his road to innovation in the wellness space.

Will highlights WHOOP's unique positioning in the wearable tech market, appealing to elite athletes and everyday health enthusiasts alike. He candidly shares challenges he’s faced in entrepreneurship, including near-failure and the importance of resilience and gratitude. He also gives his perspective on building material wealth and the true luxury of time.

Will Ahmed is the Founder and CEO of WHOOP, which has developed next generation wearable technology for optimizing human performance and health. WHOOP has raised more than $400 million from top investors and is valued at $3.6 billion, making it the most valuable standalone wearables company in the world.

Powerful Quotes

The principles of your company define design decisions you make down the road. One of our principles is that technology should improve your life, not invade your life. ~Will

Key Highlights

• Will’s inexperience in technology ironically proved advantageous during the early days of WHOOP, because it allowed him to defy traditional tech norms, which focused on step counters and screens. His innovation instead paved the way for a product that prioritized holistic wellness. His adoption of a subscription model was also a significant departure from industry standards, creating a dynamic and evolving relationship with consumers that fueled the growth and sustainability of WHOOP.
• Will shares how WHOOP's design philosophy aims to minimize intrusion by avoiding screens and reducing notifications, thereby allowing the technology to seamlessly integrate into users' lives without overwhelming them. This not only distinguishes WHOOP from competitors but also hammers home the need to foster a harmonious relationship between users and their wearable tech.
• Will reflects on gratitude and its role in counterbalancing the relentless pursuit of success. He incorporates gratitude practices into daily routine, which not only improves his well-being but also makes him a more effective leader.

Connect with Will Ahmed

• Instagram: @willahmed

Connect with Jon Bier

• Instagram: @jonbier13
• Twitter: @jonbier13