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Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Released Wednesday, 26th June 2019
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Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Heidi Brauer, Hollard Insurance CMO: What do CMOs want? | Ep 3

Wednesday, 26th June 2019
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This month I have the privilege of interviewing Heidi Brauer, CMO at Hollard Insurance. She has some great thinking around agencies, the agency process, around pitching as well as digital segmentation, how we derive insights and how marketers become more commercially minded, if commercially minded at all. So strap in for this episode, and enjoy.

Full transcript available on MarkLives.

Music by Boxcat Games.

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Only Connect

Each month, Bradley Elliott, Founder of Platinum Seed & Continuon, talks to leading CMO's, CEO's and Founders about the intersection of digital, marketing, money & business. All interviews are first published on MarkLives.com.

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