Welcome to Episode 14 of the Out of Office podcast, recorded in January 2024 with Karl Wells as we walked along the West Side Highway in Manhattan towards Chelsea Piers. 

Karl and I were colleagues many years ago at News UK before he headed over to New York to work at the Wall Street Journal. He spent a number of years there heading up subscriptions before joining The Information a couple of years ago. At the time of recording, he’s just a couple of weeks away from joining The Washington Post as Chief Growth Officer - he’s certainly doing something right!

We spoke about his time both at The Journal & The Information, subscription strategies in general, and what he thinks about 2024 and what it’s going to bring to news media. It’s definitely worth a listen if you’re focusing on reader revenue right now - Karl’s got a lot of information to share. I’d definitely recommend listening - I hope you enjoy it! 

As always, give me a shout if you have any suggestions on who you’d like me to chat with or any feedback at all. It’d be great to hear from you.

Jonny

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