Out of Scope Episode 58. Brian Cristiano, CEO of BOLD Worldwide & Kyle Simmons, director of sports marketing give their 2016 resolutions for Businesses & Brands. And they drink some tequila.

Have a tequila suggestion? Let us know!

In case you'd rather read our tips - here you go:

--Start focusing on emerging social platforms NOW – Snapchat isn’t just for kids.--Stop marketing like it’s 2011.--Communicate with your following constantly. Silence kills.--Create more content. Tons!--Revamp last year’s strategy entirely – never settle for last year's execution.--Stop buying f*cking banner ads!--Surprise the world! Keep people on their toes.--Use better metrics. Like lifetime customer value.--Be personable – formality is dead.--Leverage Influencers.

Subscribe to the YouTube channel: http://bit.ly/1YlyOc5Subscribe to the Podcast: http://apple.co/1PQDMMlBold Worldwide: http://www.boldworldwide.com