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Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Released Thursday, 26th October 2023
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Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Mental Strategies of 8 Insanely Successful Female Entrepreneurs | Own Your Future Mashup Episode

Thursday, 26th October 2023
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Episode Transcript

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0:00

When we share our experiences online, we

0:02

turn decades into days, which are, you know,

0:04

a little light bulb. You're like, I'm going to solve

0:06

your issue about thinking about sharing information in 30 seconds.

0:08

And I was like, sure. You are the hero

0:10

of your own damn life. You

0:13

can get off this floor on your own. The

0:15

problem is you're thinking in terms of years

0:17

and probably months right now. You need to be thinking

0:19

in terms of decades. I study

0:22

my calendar and I put in there

0:24

money making activities. Normally,

0:26

that's what everybody avoids. How can you

0:28

still be this way this many

0:29

years later? He's like, you're doing

0:32

this to yourself. I'm like, I swear I'm not.

0:34

Like, I swear. So I've learned how

0:36

to support myself through that. Out of your comfort

0:38

zone can be one step out of your comfort zone. It

0:40

doesn't have to be a mile outside your comfort zone.

0:43

But I do think it's those baby steps that

0:45

define us and take us where we're supposed to be. You're

0:47

able to add a massive amount of value

0:50

to a large amount of people all at one time.

0:53

And when you can add more value

0:55

to more people and make more of an impact, you're going

0:57

to influence them. And I remember thinking, hmm,

0:59

my time might be better spent getting into

1:02

this business than the bulk business. And

1:04

I started changing what I was doing.

1:06

Own your future. Because

1:09

if you don't, someone else will. Well,

1:12

you said something when we were chatting that I loved, which was

1:14

that, you know, when we share our experiences

1:16

online, we turn decades into days, which

1:18

are, you know, a little light bulb. You're like, I'm going

1:20

to solve your issue about thinking about sharing information

1:23

in 30 seconds. And I was like, sure, let's

1:25

see. You know, and then that line. And I was like, God,

1:27

that's exactly it. And that what's so funny

1:29

is in finance, we are taught tactics,

1:32

tactics, tactics, you know, give me the financials,

1:34

give me the spreadsheet all day. And what I

1:36

realized actually not so long ago, you

1:39

would be proud, I think, because I could see like you and Tony.

1:41

You found this stuff out like 30 years ago. I found

1:43

it out 30 minutes ago. But but I was at

1:45

I was at I gave this speech

1:48

and I was listening to the person before me give

1:51

theirs, thankfully. And they

1:53

were talking about how people physically

1:56

represent money. So their body, if they could

1:58

have a physical representation of.

1:59

money, what would that look like with your body? And it

2:02

was a group of small group of women, very successful

2:04

women, by the way, six, seven, eight figure women.

2:07

And they were like, I want you to think

2:09

about money, close your eyes, and then make your body

2:11

a physical representation of money. And so

2:14

I'm like, okay, so

2:16

I you know, I, I think money and I go money,

2:19

like hands up, right? I'm like, I don't even think about it.

2:21

I don't say the words out loud. I'm just going back like, yeah, I like

2:23

it, you know, whatever. And I open then she

2:25

says, open your eyes, we look around everybody else is sort of

2:27

like curled up, like, like closed tight,

2:29

or just like money or. And

2:32

it was the weirdest thing I've ever saw. Because then

2:34

I went on and said, Okay,

2:36

I'm going to give you a bunch of tactics and

2:39

tools, because that's kind of the way that my brain works.

2:41

But if you if your physical body

2:43

is like this, and this is how you think about money, I

2:46

give you a list, I give you the spreadsheet, I could tell you every

2:48

single thing to do. But I kind of feel like you need

2:50

to go and listen to somebody like Dean or somebody

2:52

like Tony first, because if you don't believe it,

2:55

then all the numbers will back it. You don't

2:56

believe love, we ever find love.

2:58

Yeah, I mean, it sounds so touchy feely, which like

3:00

hurts my little finance soul, except

3:02

it's true. And so I

3:04

think it's really powerful, the stuff that you do, when

3:07

you open people's aperture larger,

3:10

and then they can see the numbers, and they can see

3:12

the tactics. But before it, they'll just be on the internet saying, well,

3:14

fucking work, no way, no how, whatever. So

3:17

the the worst story of my

3:20

life, one of the worst stories was I've

3:22

had massive gut issues. I don't know how much of your audience knows,

3:24

but for seven years, I've been just dealing

3:26

with like absolute debilitating

3:28

gut issues. And when it was really bad in that

3:30

first year, I couldn't stand up for longer than five

3:32

minutes at a time. My gut was so inflamed.

3:35

And there was one time I was doing a photo shoot. And

3:37

I was in so much agony. And of course, us women

3:40

tried to always show up and be a hero. So I didn't tell anybody

3:42

that I was having these massive, massive health

3:44

issues. And my husband knew though, and

3:46

I excused

3:47

myself from the photo shoot, I went upstairs and I fell

3:49

to the floor, and I was holding my gut. And

3:51

I was literally taking these gasps of breath, just

3:53

gasps of breath. And me and my husband

3:56

have a rule of you can call

3:58

me once I can ignore you can call me twice. can

4:00

ignore you but if you call me the third time, even

4:02

if you're interviewing Oprah Winfrey herself, you

4:04

have to say I'm so sorry oh I gotta go because

4:06

my wife is calling me and so I'm

4:09

on the floor and I'm trying to take

4:11

a breath and I'm like I need my husband I need

4:13

my husband and so I called him once he ignored

4:15

me I'll call him twice he ignored me I thought the third

4:17

time he's gonna answer and he didn't answer.

4:19

Now all credit to him he didn't hear his phone

4:22

but he still didn't answer and in that

4:24

moment when I was like I need my husband I need my husband

4:26

I realized you don't need him Lisa you

4:28

want him. But you don't need him

4:31

you are the hero of your own damn

4:33

life you can get up off this floor

4:35

on your own and that moment allowed

4:38

me to realize instead of me turning to my husband

4:40

for help instead of me turning to anybody else for help

4:42

I can actually start to turn to myself

4:45

for help and I really am my own hero

4:47

and so in that question that you asked

4:49

it was I want to thank my husband for not showing

4:52

up for me so that I could end up showing

4:54

up for myself.

4:55

I remember we had Tony Robbins on our podcast about

4:58

six months before I got pregnant with my

5:00

daughter and I was continuing

5:03

to go between you know when's the right time to have

5:05

kids I love my career I love

5:07

what I do I have momentum and I feel

5:10

this deep calling to be a mum and

5:12

I know that's what I'm here for and

5:14

I said to Tony Tony tell

5:16

me where am I ready can you just give me the magic

5:18

and so like what when's the right time and I'll

5:20

never forget what he said to me he said the

5:22

problem is you're thinking in terms of years

5:25

and probably months right now you need to be thinking

5:27

in terms of decades

5:29

right

5:30

and that changed everything for me because

5:33

I thought about it and I thought what do I really want my

5:35

30s to be about and the answer was

5:37

so clear it was mothering it was

5:40

it was having my babies and bringing them

5:42

up and yes I

5:44

want to do that alongside having a business

5:47

and knowing that's

5:49

the theme of this decade it allows

5:52

me to give myself so much grace for the season

5:54

I'm in knowing that this decade is

5:56

about being a mother and yes

5:58

I'm doing all the other things outside of that, but

6:01

that's my priority. And so everything I'm

6:03

doing is going to be built around that. And if

6:05

I know that's my priority, then

6:08

what have I got to feel guilty about? You know, I

6:10

cancel that team meeting cause my baby needs me

6:12

or I take that week off cause she's not well, that's

6:15

my priority. And so the decisions become easy.

6:18

And I think where it gets really, really challenging

6:20

for moms that are trying to balance and juggle

6:22

it all is they

6:25

aren't really allowing themselves

6:27

to have the priority be

6:29

the priority. They think they've got

6:31

three to four priorities and they need to be showing up

6:34

a hundred percent on each of them. And

6:36

that's why they feel so stretched and strained. And

6:38

one thing I've really started to do at the end of the week

6:40

is first check in. Am I proud

6:42

of how I showed up as a mum this week? And if my answer

6:45

is yes, then I'm winning. And

6:47

if it means that I'm not, I

6:49

didn't crush it with my goals, the way I wanted to

6:51

with my business, that's okay. You

6:53

know, if I'm growing a little bit slower in the season,

6:55

that's okay. But if my priorities

6:58

are off, that's where the misalignment

7:01

internally is going to come from. That's where the guilt is going

7:03

to show up. But right now I'm, I'm

7:06

very happy to say I don't have that mum

7:08

guilt because I know where my priorities

7:10

are. And I'm not saying for any moms listening that

7:12

that needs to be your priority. You know, when my kids

7:14

are in school, things are probably going to change a bit

7:16

for me, but I just want to have that. I

7:19

want to give myself that permission slip to just

7:21

be where I am. And I have

7:23

a mastermind actually for CEO mamas

7:26

because I need the support myself.

7:28

And so I was like, how can I just bring more women together? And

7:31

it's interesting because now I'm one

7:33

year out and I'm still so new into the postpartum

7:35

journey, but I have a lot of women in there at

7:37

the three to four month mark and

7:40

they turn up the call so frustrated.

7:42

You know, maybe they're even six months and eight months and

7:44

they're so frustrated because they're not making

7:46

progress in their business. And I

7:48

just take a minute to remind them, you're

7:50

probably not sleeping very much right now. Your

7:53

baby needs you constantly. You

7:55

probably don't feel great leaving your baby. Your

7:57

hormones are all over the place. And I just lay

7:59

all the. out on the table for them. And

8:01

they look at me and they're like, that's a lot

8:04

isn't it? I'm juggling a lot. Like yuff,

8:06

zoom out 10 years. This is a

8:08

blip, this is a season, this is a point in time.

8:11

You are not going to regret taking that extra

8:14

month at home. You are not going to regret

8:16

working those fewer hours for the next few

8:18

weeks. Just have grace with yourself.

8:21

So what I do in my morning routine,

8:23

and this is something I actually do on Sundays

8:26

and everyone should do this, but it's wild

8:28

how many people don't. I study my calendar

8:30

and I put in their money making activities.

8:33

Normally that's what everybody avoids.

8:36

Those are the hard calls.

8:38

That's what you really need to be doing. And so

8:41

what I do in the morning is I

8:43

study that calendar and it

8:45

doesn't mean I'm some workaholic hustle

8:47

all day long because I believe so much in self-care

8:50

just as well. But what

8:52

I do in the morning is the WPP.

8:55

And the truth is, is we're constantly

8:58

battling our mind.

9:00

We're battling outside sources. We're

9:02

battling, people can call it Satan.

9:05

They can call it whatever they want. I call

9:07

it strongholds. There are things in our

9:09

mind that sometimes they've

9:11

been there since you were young. Like I

9:13

grew up in a very abusive

9:16

home with a single mom, a

9:19

man that lived with her. Like I was told so

9:21

many things when I was little that stayed in

9:23

my head. Right. And so the WPP,

9:26

what I do in the morning is I read

9:29

the living word for me. That is

9:31

the Bible. Just a little bit, not

9:33

a lot, just a little message. You can even get

9:35

a devotional, read something.

9:37

Okay. And then I pray.

9:40

So I ask, we forget

9:42

that we can ask for strength. We

9:44

can ask for wisdom. We can ask

9:47

for confidence. We can ask God to bring

9:49

us a new business partner. I

9:51

ask, and then I praise.

9:53

So I turn on some kind of good music.

9:56

And what I'm doing is raising my frequency.

9:58

Yeah. You know, at state and

10:01

with the praise, it's kind of meditating as well.

10:03

And so then what I'm doing with the WPP, once

10:06

I go out there into the world, I

10:09

got my armor on. I'm turned on

10:11

and I always say creativity is a new

10:13

commodity for sure. Like if

10:15

people, I teach a lot of branding, a lot of social

10:18

content and it's like, you have a block

10:20

because all you're doing is consuming and you're

10:22

never creating. So this, a

10:25

byproduct of this is a fresh

10:27

ideas come. You're like, where did that come from? What

10:31

I do when I'm done with the WPP is

10:33

I'll go move. And that's when again,

10:35

more ideas flow, all that stuff. Before

10:39

I get on Zoom, before I start

10:42

checking Instagram and all these things, but

10:44

even then I'm still owning my

10:46

future and knowing what's my schedule, what's

10:48

going on. It is huge.

10:51

And then the back end of it, and

10:53

I'm really keen on setting

10:56

a standard of like 8 p.m. No

10:59

phones in bedroom or at least business in

11:01

bedroom. And I mentor a lot

11:03

of women that are like power chicks. And

11:05

they're like, how do I be more of my feminine? I'm like, you

11:07

gotta like come back

11:10

to your feminine nature. We're

11:12

always oscillating between both. Oh, I could

11:14

see that, yeah. Yeah, and it's a real

11:16

thing for women. And it really is, especially

11:18

power chicks, right? And

11:21

so I turn on my back. I love that term power

11:23

chicks. Every woman's a power

11:25

chick. You gotta unleash it or unlock

11:27

it, right? Absolutely. So what

11:29

I do in the evening is put on some good music,

11:31

take a bath, do my whole nighttime

11:34

routine, do stretching.

11:37

It's really big. We have an outdoor patio

11:39

where I'll do all my stretching. I unwind

11:41

and read a little bit. I maybe

11:44

study material for the next day if

11:46

I have a guest coming on or a speech I need

11:48

to give or a program I need to write. And that's

11:50

just really like my time. And

11:53

then I go to bed and get my eight hours and I feel

11:55

great. And I don't feel so like chaotic.

11:58

I just don't do that.

11:59

No matter how much work you do, it's not necessarily that

12:02

your fears will go away. Maybe some of them can

12:04

go away, but I very

12:06

much have just learned how to support myself through

12:08

them. So, you know, public speaking for

12:10

me has, my fear and

12:12

anxiety is so real. It

12:15

can drive Chris absolutely crazy. It's

12:17

that bad beforehand. He's like, how can you still

12:19

be this way this many years later? He's like,

12:21

you're doing this to yourself. I'm like, I swear

12:24

I'm not. I swear. So

12:26

I've learned how to support myself through that. So

12:28

just doing new things, like I'm

12:31

a person who loves new things, but when you go into new

12:33

territory, you're a beginner again.

12:36

So I've learned how to support myself

12:38

in being a beginner and in that feeling

12:40

of when I feel like a fraud, I just

12:42

remember, okay, this is the feelings of beginners.

12:45

Like go surround yourself with people who've done it before and

12:47

go talk about it. If there's something

12:49

I'm afraid of, I no longer stay quiet. Like

12:51

all of my girlfriends, all of my friends,

12:54

they're going to know exactly what I'm dealing with

12:56

and ask Chris, they're going to know 10 times over because

12:59

I need to talk about it now until I know

13:01

that if I haven't, if it's not going

13:03

away and I don't feel supported with it yet, then I

13:06

haven't talked about it enough.

13:07

I was getting a divorce from my first husband

13:10

who had his family business had fallen

13:12

apart

13:13

and he had started drinking. I mean, his whole life

13:15

imploded. He'd started drinking and

13:17

thank

13:18

God I had started this business. This idea

13:20

of starting this little business out of a bedroom in my home

13:22

allowed us to pay the bills while he was figuring

13:24

it out. And in many ways I thought, you know, I'm

13:26

going to be as successful as I can be just until

13:28

he gets back on his feet. And then I realized he's not

13:31

getting back on his feet. And it ultimately

13:33

led to us, hard conversation, getting

13:35

a divorce. And I remember going

13:37

to my family and saying, I'm going to move to

13:39

New York city. Now at this time I'd grown

13:41

up in Virginia beach. I was living in Charlotte, North Carolina.

13:44

I'd never lived in a big city. I'd only been

13:46

to New York city twice on a quick

13:48

little trip. And I say to my mom who had

13:50

always been super positive and super

13:53

supportive of anything I wanted to do, like a lot of

13:55

my credit, a lot of my success is because

13:57

of my mother. So

13:58

I go to this person. I bet a lot of people.

13:59

you can relate to this. You go to someone that you've

14:02

trust with this big vision you have, and

14:04

she's like, Barry,

14:06

you can't move to New York City.

14:08

You don't know anybody there, and it's the most expensive

14:11

city in the country. And you're just starting out, you're

14:13

starting your life over again, and you're starting this

14:15

new business, and it's still fairly young.

14:17

And why don't you live in the basement? Your dad

14:19

and I could fix up the basement, you have

14:21

your own entrance, and you can get your

14:23

life back together while

14:26

you're figuring it out. And I remember

14:28

this moment, and it's hard to, if you've ever had

14:30

to say something to a parent, that you really admire

14:33

their wisdom, to go against that is hard.

14:36

But I remember thinking just instantly,

14:38

like, if I go in that basement, I'm never

14:40

coming out. Like, literally or figuratively, I'm

14:42

going to die there. Like, you don't go 38 years old

14:44

and your parents face this, and all the divorce

14:46

and come out. And so I

14:49

was like, no, I'm moving to New York City. I know

14:52

it's crazy. And this is a part about

14:54

common sense. There's common sense.

14:56

And there's also intuition.

14:58

And my intuition was,

15:00

I know I'm meant for more. I know

15:02

I'm meant to live in a bigger place and do bigger

15:04

things. And I can't do it in the same environment.

15:07

I've got to break through this environment to be the bigger

15:09

version of myself. And when I did

15:11

that, I knew my mom thought I was crazy. My sister

15:13

thought I was crazy. My friends thought I was crazy,

15:16

because I was leaving everything that was safe and

15:18

comfortable and going to a place where literally, I knew

15:21

no one. And starting over again.

15:23

But moving to New York City and getting this little

15:25

apartment on Broadway, like a hat trick

15:27

just to get that apartment. But thank God, my

15:29

little, my landlord, Ralph Stobbe, I'll be forever

15:32

grateful to someone when you're using common sense and

15:34

intuition. Sometimes when you're doubly done and yourself,

15:36

there'll be someone out there who believes in you just

15:38

enough to give you a chance. And that was my

15:41

landlord, Ralph Stobbe. He said yes to me, even though

15:43

on paper, it was a crazy choice. But

15:45

he said something in me and said yes. And in

15:47

that apartment in New York City, I

15:50

doubled the size of my business that year. And

15:52

then the next year I doubled it again. And I

15:54

worked tirelessly like to your point, Dean, it's not like

15:56

a magic wand. It's not like you decide this and

15:58

all of a sudden everything appears.

15:59

years, but it's in making the decision,

16:02

that combination of common sense, what makes

16:04

sense for me, what is noble and true and

16:07

intuition, I know I meant for more, it's

16:09

at the intersection of those two things, I think

16:11

that we do own our future and step outside

16:13

our comfort zone. And if you're thinking about

16:15

doing something like this, you know, I

16:18

heard someone say this recently,

16:19

getting out of your comfort zone doesn't have to mean

16:22

going out on the ledge, like New York City was alleged

16:24

for me, I went way out of my comfort zone to

16:26

do that. But if you're just getting started on

16:29

something like this, whether you're thinking of starting your own business,

16:31

or you've started your own business, or you're growing your

16:33

own business, out of your comfort zone can

16:35

be one step out of your comfort zone doesn't have

16:37

to be a mile outside your comfort zone. But

16:40

I do think it's those baby steps that

16:42

define us and take us where we're supposed to be. And

16:44

for me, that was one of those pivotal moments

16:46

in my life is just saying yes to what I knew to be

16:48

true, even if it made

16:49

no sense to anybody else. It makes

16:52

zero sense that I won quite

16:54

frankly, if you think about the amount of like, and

16:56

my leg and Russell runs and in fact, Russell was

16:58

my mentor. So and I think all right. And the only

17:01

mistakes I made was he

17:03

kept visualizing

17:05

myself winning number two, I'm going to take

17:08

something I pictured once I finally

17:10

made the decision, I had to quit asking how, and

17:13

I had to ask who and you said the

17:15

worst advice you can get is bad advice,

17:18

right? And or learning from somebody who hasn't done

17:20

the thing because they're just going to teach you wrong. It's in your

17:23

book millionaire. And

17:25

I'll tell you how true that is. And even sometimes

17:27

the people that love you the most will tell you not

17:29

to do it. Right. My dad and his favorite

17:31

person in the world. And my dad has, he was the best

17:34

guy growing up. He's

17:35

still like, he's one of my best friends. I want to

17:37

be because you teach. Originally, to

17:41

teach real estate and make about $1.8 million

17:43

a year in GCA. The 47

17:45

years old, my dad said, honey, we

17:47

love you, but normal people at 47. Nobody's

17:48

gonna pay you to coach him. It took

17:52

me 14 years to make a million hours in

17:54

a year. After I were the right coach,

17:56

I made a million dollars in 11 minutes.

17:58

The higher price

18:01

and now we've averaged 1.55 million a month in the

18:03

past 28 months in a row.

18:06

Wow.

18:06

So we did $18 million in our business last year. Wow,

18:08

congratulations. Well it's giving

18:11

me more of that to thank you, giving

18:13

me the courage to start the Sue business.

18:16

Now we're helping a lot more people. So my

18:19

goal is I really want to, and I know people say this

18:21

a lot, like oh I want to help people, but I really

18:23

do have a love for people. I love people

18:25

and I'm the one that wants to hug everybody right

18:27

when I see them. And I was like how can I, in

18:29

fact my manifesto

18:30

says that I make a positive impact on the world

18:32

and I was thinking I can't just do it with just

18:35

realtors, right? I'm never going to be able to make that.

18:37

So now I'm teaching people the same model that

18:39

are, and they're all coaches that are then helping other

18:42

people. So now I really truly am able

18:44

to really make this big impact. But I wouldn't

18:46

have been able to do that had I just, you know I have

18:48

this thing called the monetization multiplier. And

18:51

it's like the more people you can reach at one

18:53

time and you can reach like you do,

18:55

right? Think about how many people you're

18:57

helping just from this podcast,

18:58

from mastermind.com, from all the things that you're

19:00

doing. You're able to add a massive

19:03

amount of value to a large

19:05

amount of people all at one time. And when you

19:07

can add more value to more

19:10

people and make more of an impact, you're going to influence

19:12

them. And which also positively influences

19:14

yourself. And then you're going to be able to make more money, right?

19:17

More impact, more influence on a mass scale,

19:19

make more money.

19:20

I would not have been able to do that. Number

19:22

one, as a real estate agent. Number two, just

19:24

only being a real estate coach because there's

19:26

the, I can't reach the masses whereas

19:28

now,

19:29

now I can. The irony

19:32

is it's so obvious now that

19:34

I've done it that this is what I should be doing.

19:37

However, didn't know this business existed. Dean,

19:40

this is going to sound crazy to you, I know, but didn't

19:42

know you existed. When I was in corporate,

19:44

I was in that corporate bubble. And for whatever reason,

19:47

I didn't pick my head up outside

19:49

of that arena very often to see

19:51

what was happening in other industries, where my unique

19:53

talents could be an asset and deliver value.

19:56

I just never thought about it. I thought, this

19:58

is the lane I'm in.

19:59

good at this, stay in your lane,

20:01

stay focused on what you're doing. The

20:04

irony for me is that I have

20:06

been speaking for 20 years in corporate America.

20:08

You didn't get paid for it. In fact, then it was part

20:10

of your job to represent a company

20:12

that you were with.

20:14

And so I didn't even know there was a speaker business

20:16

because we didn't pay the speakers in the media

20:18

business. People would come and want to speak for

20:20

us for free because they wanted us to

20:22

elevate them in media. So I didn't even

20:24

know that was a thing. So

20:27

we know so little. We only know what's

20:29

happening in our little microcosm of the world. And

20:32

when I got fired, I wrote Elvis ran

20:34

said me, you're writing a book. I said, I am writing

20:36

a book. He spoke the truth and a conviction and

20:38

the confidence into me. I ran with it.

20:41

Google, how do you write a book? Figured it out.

20:43

And wasn't that hard, by the way, you

20:45

sit down and write, and then you've hired an editor.

20:48

People like to overthink that one. But anyways,

20:50

cut to I've got a book and I'm like, Oh, I know how

20:52

to sell. I'm just going to start cold calling companies

20:55

and say, Hey, I'll come in and speak for you. If

20:57

you buy X amount of books, that was my big

20:59

strategy at first because I figured it made sense.

21:02

And all of a sudden, one day a company,

21:05

I call says, what's your speaker fee? I

21:07

said one minute, please. And I Google

21:08

feed your fee. And in

21:10

real time, in real time, just Google

21:12

in. Yeah, of course. I believe done is

21:14

better than perfect. Like I'm going to China's up,

21:17

just move forward and y'all figure it out on the way.

21:19

Make a lot of mistakes, but I'll figure it out.

21:21

And so Gary Vaynerchuk came up top

21:23

of the page, must've been an ad or something. And it was $350,000

21:25

for a 60 minute keynote with Gary Vaynerchuk.

21:30

And I remember thinking, Hmm,

21:31

my time might be better spent getting into this

21:34

business than the bulk business. And

21:36

I started changing what I was doing. That's

21:38

when I leaned into getting my FedEx pocket

21:41

and really getting into speaking, figuring

21:43

out the agent business,

21:44

whatever. And then that

21:46

blew up and gave me the opportunity to start

21:48

teaching people how to do it. Because again,

21:51

data doesn't lie. And when you're seeing

21:53

a lot of messages from people, getting a lot of questions

21:55

around the same topic, that's a

21:57

potential business

21:58

and revenue stream for you.

21:59

And I hadn't thought of it that way, because I,

22:02

again, I didn't know about the sole personal

22:04

development space. Mastermind didn't even know what

22:06

that meant. So I had to learn

22:08

a lot about a new industry. These are

22:10

the neat skills and talents

22:12

I had, but I didn't realize they could be monetized

22:14

in the fashion that they could and helped

22:16

so many people.

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