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Passion to Purpose: The Power of Digital Marketing

Lindsey Burda

Passion to Purpose: The Power of Digital Marketing

A Business and Marketing podcast
Good podcast? Give it some love!
Passion to Purpose: The Power of Digital Marketing

Lindsey Burda

Passion to Purpose: The Power of Digital Marketing

Episodes
Passion to Purpose: The Power of Digital Marketing

Lindsey Burda

Passion to Purpose: The Power of Digital Marketing

A Business and Marketing podcast
Good podcast? Give it some love!
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Episodes of Passion to Purpose

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I love telling people's stories. Stories of those pivoting to chase their entrepreneurial quests for success. Finding their passion and actually making it happen and the drive they have to help others in their own way. This episode is just that
From winning your client over to keeping them for the long-term, it all comes down to understanding human behavior and psychology, we need to earn and  keep their trust.  That begins with marketing but it doesn’t end once you land the client.  
When someone googles you what comes up? Now do you want to have better control of that narrative? Then you’ll want to think about mixing public relations into your strategy. Combing PR and marketing can be a powerful combination and my guest an
Sometimes our passions in life take a huge turn and we end up in the place we least expected, but love every minute of it. One day you’re living your childhood dream and the next you’re finding joy and purpose in the one thing you least expecte
Gerry Sandusky. Play-by-Play Voice of the Baltimore Ravens and Leadership Communication Coach helps professionals become the leader no one can compete with by becoming a presenter people cancel plans to hear.How can you become the authority in
Sometimes we start with a passion and build a business, other times we build a business and the passion finds us. And this is what happened to my guest Chris when he started in the world of marketing and sales. But through a lot of hard work a
I’m talking with Rachel Morgan a sales coach who works with businesses to convert leads into paying clients and we are talking all about good vs bad sales and marketing and how it al works together and touches every aspect of the consumer journ
How important is your brand story?Well, your brand, your story, your messaging lays the foundations for everything your business is and how you will market that business, and to whom. The message needs to be clear to you, to your team, and to
Do you want to attract high ticket leads? Who doesn’t right?But are your marketing efforts just not working to get you those high ticket leads or clients? Your copywriting, could be the issue. Join me Lindsey Burda as I chat with my Guest L
What do you do when thing don’t go as planned? When you get knocked down? When doors close? What do you do? Do you stop. Do you give up? Or do you keep showing up? Moving forward, making adjustments along the way and finding new opportunities a
Psychology is the root of all marketing. And understanding human behavior can change your business for the better. No matter what business you are in you are in the business of people. And in order to market effectively to those people, we need
Do want to gain more recognition for your business  online, to grow so you can do more of what you love? Then you need to build a brand online, your authentic brand, a brand that not only attracts the right followers; your ideal client, but als
Starting in corporate America, where she worked on sets like friends and American idol, Carole Bardasano was climbing the corporate marketing ladder.But when tragedy struck her family, she felt the need to make a big shift. So, she left corpor
“You have something to say. You have a reason to say it - say it in a way that shapes attitudes and influences behaviors.”Those are the words of Dr J Rodriguez, and my special guestHis fabulous family on LinkedIn knows him as: The Communicati
Your passion is what drives you, it's why you started your business, but how do you get that passion to translate online with the purpose to attract new clients? Well, you have to show up and you have to stick with it. But if you are hesitant t
Is perfectionism keeping you from showing up as your authentic self online? Stopping you from sharing who you are and earning the trust of your ideal client?People want to work with those they feel they know and trust. But in order to, as a bu
Marketing myths are everywhere! And in order to properly market your business, you first need to understand marketing and bee able to spot fact from fiction. Do you know what’s myth and what‘s truth when it comes to marketing? Let's find out.S
Being able to market your business online, from anywhere to anyone, is one of the greatest tools we as business owners have today. We have access to so much opportunity and all we have to do is show up with an effective marketing strategy. In t
Do you worry about being perfect? Maybe in life, maybe in your business. Do you find you are not posting that video because it’s not good enough? Or spending way too much time writing that email blast? From my experience, perfectionism, doesnt
In this episode I'm talking about the logevity and versatility of blog content. You'll want to start blogging, if you're not already, after you hear this. If you are already blogging I also have some tips for you in how to write about searchabl
It was recently reported that Google was no longer the number one website. In fact, it was TikTok that took the top spot in 2021 and into 2022. TikTok an app that launched just 5 years ago. Since it took the top spot it was also reported that M
With so much video content online today have you wondered, “how crucial is video marketing for my business?”Well, it’s kind of a big deal. People now expect it!People are looking to get a deeper inside look. They are looking to connect with p
Long gone are the days of a website alone being enough to market your business online. So here are some tips on what you need!With consumers relying heavily on online research before making most purchases, they’re looking for more than a websi
What is one of the first thing you do when you need something? Maybe it’s a new product or service, or simply an answer to a question you’ve been pondering. What do you do? I bet I know. I bet you Google it.Consumers are online searching for
Let's talk about purposeful marketing and having a plan for your small business because marketing is not just one thing and every thing has a purpose. There are multiple layers and multiple channels all working together in sequence to help busi
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