The Power of Purpose

In a sea of podcasts, why am I taking the time to do THIS podcast?  

Purpose Drives Performance

Whatever purpose you and I have, it drives our performance – It drives Good performance AND it can drive Bad Performance.  

Purpose Creates Focus

According to Gallup, a company’s purpose needs to be more than a mission statement or vision from the CEO or President.  

A company’s purpose is a bold statement about its reason for being in business – beyond just profits!

A real purpose is about what the company stands for – in ethical, emotional and practical Terms.  

The purpose of a company, however, is more than words, its actions.    

Every company needs to be profitable to stay in business.  But if the sole purpose is Profits, the performance of its people wont be sustainable.  

The Wright brothers understood the power of purpose.  

History shows us that Purpose drives Performance.  

The Purpose of this podcast is in the title.   PEOPLE, PERFORMANCE, PROFITS.  

Notice that Profits come as a result of driving the right performance from the right people.   This starts with have having a purpose beyond profits for your business, with actions that show it.  

Second, it’s about knowing the purpose of each member of your team – and helping them achieve that purpose and drives their performance.