This week Jon is joined by Dan to talk about how to sell the value of the design process to clients. If you’re working with clients who don’t understand the value of design or simply don’t have any experience working with a design team, how do you communicate the value your design process can bring? The benefit of doing this well can mean:

the project will run better

the communication is easier

the decisions you make are understood and respected

everyone enjoys the process

the end result is likely to be more successful

In this episode they cover

How do you sell the value of design to a client?

How do we communicate the value of design thinking and the time to do it properly?

How do projects go differently if the client gets it or not?

How do the results differ if you've applied design thinking throughout?

Show notes

Book: You’re my favourite client, by Mike Monteiro

Lighthouse event, 14 March 2017 - An Evening of Startup Product Questions Answered

Find us online

Jon Darke - @darkejon

Every Interaction - @everyinteract / www.everyinteraction.com

Dan Gent - @gentusmaximus

Lighthouse London - @wearelighthouse / www.wearelighthouse.com