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PIMtalk® - The product marketing podcastEpisodes
Episodes of PIMtalk®
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Field Theory [Series 1]: How to land inriver successfully within your organisation - an introduction
In this series Colin Field of inriver explores various ways in which organisations can adopt inriver successfully, taking a step by step approach to implementing inriver and enabling the teams that will use it.In this introduction, find out
In this episode we talk to Louise Matsson, Applikation Specialist at J.LINDEBERG. She has experience with PIM from several companies and talks about how it is being new to PIM and how you can grow and find your role.We’re always looking for n
In this episode we talk to Carl Helgesson at Rankona Mazon about how to rank and sell on Amazon. We also talk about different strategies you can adopt and ne initiatives that Amazon is launching. You will get many good hands-on tips in this epi
It is time for the world's largest PIM event - PIMpoint Digital 2020. In this episode you get to meet our CEO Thomas Zanzinger and Johan Boström our Co-Founder and CPO. You will also meet some of the other speakers such as Tatianne Smit-Lugo at
In this episode we are talking to Henrik Skinstad, CEO at Flipside, a company that specializes in solutions around User Generated Content in relation to PIM. Hear about how you can leverage your heroes in your customer community to enhance prod
In this episode we are talking to Matt Gorniak, the CEO at Threekit, a company that specializes in 3D visualization, product configuration and augmented reality. Hear about how you can extend your PIM with this functionality to bring additional
In this episode we are talking to Ritesh Keskar, Director and Sr. PIM Consultant at Perficient about how to justify a PIM investment to C-Level people as well as looking into the particular value of PIM for the furniture industry.Here you can
In this episode we are talking to Roy Eriksson, PIM Business Development Manager at Consid about Best-of-Breed system architecture for marketing and product information. Understand the roles of different systems like ERP, MDM, PLM, PIM and DAM
In this episode we are talking to Mathijs Kok, CMO at Unhyped. Mathijs is an entrepreneur that has a long experience with E-commerce in the Benelux market. He also have his own podcast (in Dutch!) called Ask Mathijs. We’re always looking fo
In this episode we are talking to Lee Odden, CEO at TopRank Marketing. Lee is an expert within SEO, Content Marketing and B2B influencers. This talk was recorded live on Youtube and you will be able to join PIMtalk every Thursday at 4.30pm CEST
In this episode we are talking to Tom Davis, Global Digital Operations Director at Cartier. We talk about his career where E-commerce and well-known brands really stands out. Tom shares his aha-moments and how he sees that PIM can enable a high
In this episode we are talking to David Jenkins, Director of Sales at Lexmark and Colin Field, Transformational Change Manager at inRiver that previously worked for the retailer Holland & Barret. We will learn what POS stands for and the cool t
In this episode we are talking to Jonas Hessler, Senior Advisor and CEO of Hessler & Co and former Global Web, eCommerce and Digital Manager at IKEA about the digital customer meeting. Listen to when Jonas shares insights and stories from his l
Today's Amazon offers both buyers and sellers huge opportunities in B2B. Listen in as e-commerce expert, Brian Beck, managing parter of Enceiba.com and author of the upcoming book, Billion Dollar B2B ECommerce, shares insights into Amazon and t
In this episode we are talking to Dietmar Rietsch, CEO at Pimcore about our different approaches to PIM. We talk about benefits and challenges with Open Source and SaaS solutions as well as being Best-Of-Breed vs a Swiss Army Knife. We’re alw
In this episode we are talking to Mark Smith, CEO and Chief Research Officer at Ventana Research about the ROI of PIM and how you can build a business case around PIM. Mark shares experiences from his research and gives us insights into trends
In this episode we are talking to Simon Aisen, partner at Immeo about how you can move from tactical to strategic PIM. Simon also shares experience from many Enterprise solutions he has been working on.We’re always looking for new guests and
In this episode we are talking to Matt Wozniak at Luminos Labs about how you integrate inRiver Product Marketing Cloud with E-commerce. Matt shares experiences from customer cases and from building the Luminosity Episerver inRiver Connector.W
In this episode we are talking to Troels Hansen, country manager for Sweden at Logiq. Logiq runs FINFO - the largest database for product information in the construction industry in Sweden. Today, the database contains over 1,900,000 articles f
In this episode we are talking to Hugo Carlén, Project Manager PIM Transformation at SKF about how you can turn marketing outside-in to be a more customer centric company and what role PIM can have in that transition.We’re always looking for
In this episode we are talking about Dreamforce 2019, the gigantic community event by Salesforce. The inRiver team Johan Boström, Co-Founder and Evangelist, Mark Joseph, VP Sales North America and Jesper Larsen, Partner Director share their exp
In this episode we are talking to Colin Field, Senior Business Solution Architect at inRiver about how you can prepare for a PIM implementation. Colin has experience around this topic both by being on the customer side as well as in his role at
In this episode we are talking to Jonathan Dropiewski, CEO of priint Americas about how you can benefit from an enterprise print and publishing solution. We discuss different types of applications, the ROI aspects and what the future will bring
In this episode we are talking to Ruth Stevens at eMarketing Strategy about how to engage B2B buyers. Ruth is an appreciated author and speaker with the whole world as her workplace.We’re always looking for new guests and topics! If you would
This episode was recorded live at PIMpoint Americas in Chicago on the 18th of September 2019. On stage is Karen Klein, Senior IT Project Manager at New Balance, Dan O’Connor, Head of Product Data Practice at Aware and Mark White, Co-founder at
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