Before you get started creating marketing collateral for your film, you need to build an audience avatar. Building an audience avatar for your film is an important part of the marketing process. This is going to be one of those pinnacles of your marketing research that will help you design targeted marketing campaigns so you can ideally get your film seen by the audience that most appreciate it. But not everyone knows how to build an avatar of their target audience. We tend to get the idea of creating group audience profiles, but we forget to really dig down so we can create meaningful marketing content that really hits where we want it to. In this episode of Please Watch Your Film, our host Tae will walk you through how to build your own. 

To make this even easier we've created an amazing workbook for you to follow along with. So, don't forget to download the audience avatar workbook so you can make your own!

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Please Watch My Film is researched, written, edited, hosted and produced by Tae Haahr. The theme is "Epic" by AudioCameleon, it is available on AudioJungle. It is created and published by Tae Haahr Strategic Communications as part of their suite of podcasts which include The Lady Dicks Podcast and The Fattest Girl in the Room. For more information on Tae Haahr Strategic Communications, the Please Watch My Film podcast or any of our other properties, please visit www.taehaahr.com.

Download the Audience Avatar PDF: https://www.taehaahr.com/audience-avatar-film/

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Send in a voice message: https://podcasters.spotify.com/pod/show/tae-haahr/message