Opening up to a therapist might sound tricky for some, but if you want to be a guest on Rebel Therapist, a podcast for therapists who want to create a phenomenal signature program, you better be prepared to spill the beans.

We’re not talking about  your feelings.

No, instead, you have to be willing to talk about how you make money, how you’ve built your business, and how you bring in clients.

Host Annie Schuessler, a practicing therapist for 20 years and a business coach for 10, isn’t in the business of presenting “experts” to her audience. Instead, she is far more interested in your case study.

In this episode of our How to Pitch series, Annie tells us what she’s looking for in a guest and how you can best increase your chances of being accepted to her show.

Find out all the dos and don’ts of successfully pitching Annie as she joins Podcast Ally Account Lead Nynke Humalda to discuss what she’s looking for in a guest.

Listen to learn:

• [06:14] Why she changed the podcast’s name and direction after two years
• [08:44] Why most people say yes to being on a podcast
• [10:17] Why Annie accepts so few guest pitches
• [12:52] Her motivation for having guests on her podcast
• [16:47] What Annie wants her guests to share with the audience
• [19:49] What makes Annie ignore a guest pitch and how to avoid making the same mistake

And don’t forget to listen to Rebel Therapist before you pitch the show!