Bernie Su of Pemberley Digital talks about his company’s online adaptations of classic novels and how he makes transmedia storytelling work, both narratively and financially.

Mentioned in the interview:

Pemberley Digital

The Lizzie Bennet Diaries

Emma Approved

Frankenstein M.D. 

Emma Approved Fashion Looks

Bernie Su talks about Transmedia Storytelling

Article on Emma Approved and its “Monetization Secrets”

Bernie’s Twitter

Direct Download Link for the episode

More about this show, for new listeners: This is a creative writing podcast and a screenwriting podcast. In The Narrative Breakdown, Cheryl Klein, James Monohan, and other guest co-hosts discuss storytelling tips and techniques of interest to any writer, student, or fan of quality creative writing, screenwriting, playwriting, fan fiction, English literature, etc. Each episode, Cheryl and James draw upon their respective experiences in publishing and filmmaking to analyze popular novels, movies, plays, television shows, short stories, and song lyrics. Featuring various co-hosts and writers, as well as material from Cheryl Klein’s book ‘Second Sight’ and James’ iPhone app ‘The Storyometer.’