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286- My own crystal ball for podcasting in 2020

286- My own crystal ball for podcasting in 2020

Released Wednesday, 8th January 2020
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286- My own crystal ball for podcasting in 2020

286- My own crystal ball for podcasting in 2020

286- My own crystal ball for podcasting in 2020

286- My own crystal ball for podcasting in 2020

Wednesday, 8th January 2020
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Since we have been hearing from all the “pundits” about their predictions in podcasting for 2020, we at PodcastReporter.com now present our own top 10 “crystal ball” predictions for the podosphere for 2020 in this episode.

In the newsletters, many of the actual pundits (like Daniel J Lewis of The Audacity to Podcast), as well as neophyte or self-proclaimed pundits, are delivering their crystal ball predictions for PodMov Daily.

And so, after seeing the cookie-cutter approach of being asked the same questions over and over again, we here decided to share our own crystal ball for the future — but without the same monotonous questions. We will try to make this net and contain value for our listeners.

Here are our top 10 predictions for the year are:

  • Podcast conferences will increase until the end of 2020 — and that is where the saturation point will begin and people will be “conferenced-to-death” about these events; and then after that, only the strong podcast conferences will survive for 2021 and beyond;
  • The billion dollar mark for advertising for podcasts will be surpassed and a new wave of money will be poured into ads;
  • The milestone for a million podcast episodes will be approached by end-of-year (but we don’t think it will quite be surpassed by end-of-year);
  • The amount of legal actions and lawsuits for trademark and copyright infringement will increase, as large podcast firms attempt to defend their intellectual property — but the infringers will, at first, ignore them;
  • More podcast myths will be debunked and more interviews will bear out the truth about such fantasies for success as “new and noteworthy” from Apple and other such myths;
  • The length of podcast episodes, as well as the name for podcasts will be again discussed, and the argument continues — what is a real podcast, and is streaming really podcasting and does RSS matter?
  • Self-proclaimed pundits coming from radio will pontificate more in the podosphere and stir up more confusion and misinformation.
  • The fine line between video and podcasting on YouTube will be further confused, as streaming services will continue to deliver both live shows on video, as well as “audio-video” still shots with audio and consider them podcasts;
  • Smart speakers will not have podcasts that take off and become a disappointment for podcasters that rely on them for increasing their influence and monetization — as these devices are general and in different places in the home or office, and because podcasts are very personal in this year (they will not be ready for prime time);
  • The short-form podcast episodes will increase and get closer to micro-casts.

Now, we have had predictions in our podcast episodes before (several years ago, we delivered our forecasts). However, the number one prediction is that there will be a ton of predictions from a ton of podcasters that forecast their discussions as the gospel for the podcast community.

You may have some of your own predictions for 2020. You may want to write them down or record them, and then check them against all the other predictions when they come out — and then you yourself can make the determination of what will go down and what may not. Until then, we wish you the best in your success for 2020 in the podcast community.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.

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