Welcome to the all-new Podcast Whisperer, this is a 5 part mini-series on how to podcast from idea to launch to monetization! 

Episode 5:

Podcast Marketing Plan 

Define your goal your big picture goal of what you want to do

Develop SMART Objectives SMART = Specific, Measurable, Attainable, Relevant, and Time-Bound

Strategies are are the roadmaps that take you where you want to go

Develop the promotional tactics you’ll use to promote your podcast

Online Promotion Pay to promote Micro-influencers Local Promotion 

Measuring success there is no one size fits all don't get discouraged over numbers. Just because they aren’t rising doesn’t mean that you're not doing well

Baby steps

KNOW your numbers study where the listens are coming from. Who’s listening let's tweak your show to tailor those listeners. 

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