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Podcast sponsorships are a hot topic - because almost everyone and their dog wants to make money from their podcast. It makes sense, if you’re going to invest so much time in something it would be great if there was some kind of financial reward, right?

But sponsorships are not all they are cracked up to be - especially if you don’t know what you’re getting into.

ON THIS EPISODE I explain some of the things that nobody seems to be talking about when it comes to working with sponsorships - and of course I'm not going to give you an exhaustive list. There are all kinds of things you might run into when working with sponsors or in attempting to secure podcast sponsorships, but the things that I'm going to point out are things I have noticed in working alongside the many clients that we do here at Podcast Fast Track.

These are things you should keep in mind when you consider doing podcasts sponsorships. Ready to find out what nobody’s telling you? Be sure to listen.

Main Points : Podcast Sponsorships

• [1:10] Why you need to know the things nobody is talking about regarding sponsors
• [2:20] Dealing with sponsorships is a lot of work relationally. Yep, really.
• [5:30] Essential feedback you need to provide to sponsors - and how to encourage them
• [8:29] Are you ready for the administrative burden of a podcast sponsorship?
• [12:31] Podcast sponsorships pull out. It happens. What are you going to do then?
• [15:49] What might cause a sponsor to drop your show?
• [17:04] Sponsor ignorance when it comes to podcasting and how it impacts you

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