Websites have always been and IMHO will always be the central hub of holistic 360 degree digital marketing strategies. Author: Kenya Dmacs This podcast reveal 5 key web design principles and 20 practical tips for building professional, hard w

6 Ways To Give e-Mail Marketing A New Lease Of Life – Podcast

Jul 3rd, 2014

e-Mail is a tried and tested work horse of digital marketing strategies. Despite poor publicity and being misused over the last few years, it remains a significant and important means of communication between business and target audiences. Auth

Write Blogs That People Want To Read – Podcast

Jun 25th, 2014

Writing a blog post that people will not only want to read but also subscribe to does not happen by accident. Author: Kenya Dmacs There are several critical components that you must incorporate into your writing to create posts with appeal fo

How To Plan Effective PR Communication Strategies – Podcast

Jun 25th, 2014

Planning PR communication strategies is crucial if you are to address the issues at the right target audience in order to achieve you business goals. Author: Kenya Dmacs Planning your PR and communications makes it more likely these exercises

How To Create Unforgettable Brands Using Digital Marketing – Podcast

Jun 13th, 2014

Branding has a very long history dating back to when people started putting unique marks on their possessions in order to identify those possessions as belonging to them. Author: Kenya Dmacs Over the years branding has become more sophisticat

Why Analytics Are Critical To Successful Digital Marketing Strategies – Podcast

Jun 3rd, 2014

Across the marketing world, including Kenya, executive skepticism and a lack of proper metrics are the two prime causes of business failure to adopt digital marketing strategies to drive business growth, sales and profits. Author: Kenya Dmacs

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