There's marketing prudence, and then there's marketing foolishness. In this episode of Power to the Small Business, Spike Jones of WCG joins host Jay Ehret to discuss how business get caught up in the wrong marketing. It's a fun, post-holiday look at what not-to-do.Spike Jones is Group Director, Engagement at WCG in Austin, Texas and is author of Brains on Fire.Guest: Spike Jones of WCGHost: Jay Ehret of TheMarketingSpot.comTopics Discussed:
Crowd-sourcing mistepsHijacked HashtagsGreat Content is Great AdvertisingLooking for the Next Big ThingRelying only on Free ToolsNot having a website.
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