I loved this conversation because Kassia, not only an entrepreneur on a journey to build a portfolio of brands, is doing so in the footwear and apparel space that I love working in. She is the founder of KADA Apparel and the owner of PF Flyers, with a background in the family business, New Balance. We discuss what it means to build a brand, the risks one must take to be an entrepreneur, but most importantly to follow your dreams, and the important choices to make when leading product based businesses.