In this interview I will be talking with my business coach Peter Hagerty about Entrepreneur Purpose and how you can go after what you want in life.

About Peter:

Peter specializes in helping people become wealthy by delivering breakthrough value. As a veteran coach, successful business innovator and trainer Peter delivers practical strategies based on the deep character and desire of individuals. He has a particular ability to tune into the real value in a person and assist him/her to bring it out. To this end he has created successful automated internet businesses, personal development training programmes and other ventures to not only hone his methods but also to produce value for others. This value has led to his clients going from working as network engineers to successful pitches Richard Branson’s on space projects working with NASA, and other clients going from living in their car to generating $20mil in sales. His methods assist business owners and entrepreneurs to harness their unique abilities and their nature and apply them directly to making the world a better place. He is the founder of Genuine YOUniversity which provides free resources and specialized training and coaching to assist as many people as possible.

In The Presentation:

00:46 about Peter Hagerty
05:09 systematizing
07:16 delegation
10:58 being on purpose
14:37 the entrepreneurial dilemma
20:51 on becoming an entrepreneur
26:54 overcoming challenges
33:16 on procrastination
44:39 on creating a business
53:48 what would you do differently?
56:33 the best piece of advice
59:12 book recommendations
60:37 the way of the slave
63:04 coaching with Peter Hagerty
67:12 where to find Peter Hagerty

Transcription:

Mitch Sanders: Hey everybody and welcome to the Printing Money Show. This is your host, Mitch Money Sanders coming to you live direct from Sydney, Australia.

Now, over the last couple of days, I’ve had quite a lot of fun. And as you guys know, it’s a very big part of my life and my experience to go and do a lot of fun things and to essentially be a lifestyle entrepreneur. So I’ve gone on and spent probably about five or six hours yesterday drifting cars at a race track, throwing a car into a corner at about 120 and 130 kilometers an hour and then ripping the hand brake and making this big smoke show. It’s been so much fun. I had such a good time and I’m really looking forward to the next track day in the next couple of weeks.

00:46 about Peter Hagerty

Mitch Sanders: Now I’ve got a very, very special guest on the line with me today. And the reason he’s so special is because I’ve personally been working with him for over seven years. This is my personal coach and he has been able to help me through some amazing things from the point of when I first was working with him, I was living in my car flat broke, almost $80,000 in debt in credit card debt for various different businesses that I’ve tried and failed at.

He saw something in me that I didn’t see in myself. He saw that I had this great potential and I was just missing the mark. I was using the wrong tools for the job. And he had a lot of those right tools to really help me with.

He’s a remarkable man. He’s had some incredible businesses that are not only quite strange, but really, really unique. He was actually coaching before there was a term for it. He’s been a coach for about 25 years now.

In some of the businesses that he’s done, he’s worked with the long-term unemployed. And what a long-term unemployed person is someone who hasn’t been working for three or four years and they have anxiety or depression and they really struggle to work in a job or to stick to a job. In Australia, for example, our government deems them as useless or they might as well just keep giving them benefits for years and years to come because they’re never going to get a job.

Now, what he goes and does is he has a lot of different processes and strategies that he’s used over the years to break people free of those chains in their mind or the anxiety or depression, all the different things that were holding them back to get a job. I didn’t know the exact percentage, but as he’ll jump on the line, I’ll get him to tell you what his success rate was. It was phenomenally high. The government I think came in at one point and they were like, “What are you guys doing? We’ve never seen such a high success rate. This is phenomenal.”

He has spent a lot of time doing property investing and renovations and building of houses over the years. And he’s also had another quite a strange business that did really, really well in the late ’90s that I’m sure you or your parents have been a part of, which is the Murder Mysteries. He created a murder mystery game and started selling it and doing internet marketing before internet marketing was even coined as that.

So as you can see, this is just a handful of some of the really cool things that he’s done and I often refer to him as my secret weapon because he has helped me through so many different difficult situations in my business, in my personal life, in my relationships. And really, when I’m stuck, I just think, “Hey, I need to get my secret weapon out because I know he can help me get through this.”

So without further ado, Peter Hagerty from Genuine YOUniversity. Peter, how are you?

Peter Hagerty: Wonderful, Mitch. I was [inaudible 00:03:59] after hearing all these wonderful things about myself.

Mitch Sanders: Excellent! So what was your success rate? I didn’t want to misquote you there. For the long-term unemployed, what was your success rate?

Peter Hagerty: Well, the way that that their success for that was defined was that a long-term unemployed person would enter employment and still be employed six months and 12 months later. And the time that was set for us was to get to about 12% for six months and 10% for 12 months. And we hit that pretty early. And then, by the time we were wrapping up that project, we had just over 52% for six months and 48% for 12 months.

Mitch Sanders: Wow! So you really smashed what they were expecting you to do there. That’s amazing.

Peter Hagerty: Yes. And we did become a bit of a positive witchhunt (sometimes success is your own enemy) because people basically couldn’t understand what we were doing and we ended up having to spend money on all sorts of things. But yeah, we proved the concept. We really did something extraordinary.

Mitch Sanders: Excellent!

00:05:09 systematizing

Mitch Sanders: And one of the other things that I really touched on just a little bit was the Murder Mystery Programs that you are selling. I remember one of the things that you’re really, really skilled at (and that’s really helped me in my business) is your ability to systematize.

I’m drawing this from memory, so please correct me if I’m wrong. But back in the late ’90s, you were selling so many of these Murder Mystery board games and you had I think six or eight different printers. Each printer had a specific job to print a specific part of the board game or the Murder Mystery game. You had systemized it to such a point that instead of taking you an hour or so to compile one of these games, it took you two or three minutes. Is my memory serving me correctly?

Peter Hagerty: Yes and no. It did take about an hour. We got it down to about 11 minutes and I was pushing further. But then, we just systemized the printing of the games altogether so that it became an electronic thing. So I guess in some ways, you could say we systemized it down to zero.

We started at charging $25 and ended up going down to $8 a head and doing six times the business. So we cut it down to a third of the price and doubled the business and then took it down even further to a dollar a head and then having it about 50 times the amount of money coming in.

That’s basically just by applying the Pareto Principle which is the 80/20 rule where 20% of what you do gives you 80% of your results. I wanted to test that rule and see how high you take it. I really don’t think [inaudible 00:06:51]. I think that there’s a 99/1 rule where 1% of what you do gives you 99% of your results as well.

That’s a science. That’s really a science. And a lot of the times behind that is how to get it out of your own way. So I think really what I focus on – because I had to get out of my own way to get that systemization personally.

Mitch Sanders: Yeah, absolutely.

07:16 delegation

Mitch Sanders: I remember probably the first year of my hosting company when I was doing really, really well, one of the big challenges that I had that you helped me through was I desperately wanted more time back, but I wasn’t comfortable giving the reins over to managers and to people that I trusted in my business. I think as entrepreneurs, this is one of the toughest things that we have to go through.

In saying that, it’s quite hard to generate a lot of sales letter and leads and stuff initially when you first start your business out. But once that’s one of the things you’re good at, one of the things you’re able to maintain, the real hardest thing that I feel is in being able to delegate tasks that you feel you want to control or you want to have full rein over. And yeah, you helped me through that a fair bit in my business and most of all initially.

Peter Hagerty: Yeah, it’s really common. What you just cited is extremely common because an entrepreneur tends to get a measure of success at the beginning by being good at everything because you fill every role in your organization (especially if you’re a solopreneur, which a lot of entrepreneurs are).

Mitch Sanders: Absolutely.

Peter Hagerty: And then suddenly you’ve got to delegate and then the whole thing is that you were very good at doing it all yourself, which makes you terrible at handing it over.

Mitch Sanders: Yes.

Peter Hagerty: This is one of the paradoxes of being an entrepreneur, which is what makes you great on one level of success makes you horrifically bad on the next level of success.

Mitch Sanders: Yeah.

Peter Hagerty: And so that’s why I say “getting in your own way.” I’m glad you gave that really good example. People that I speak to, initially, 80%, that’s where they’re stuck at. They’re stuck at, “I need to change what I’m doing, but I refuse to change what I’m doing.”

Mitch Sanders: Yeah, absolutely. I think that’s the difference. When we’re doing the live events and we’re doing coaching as well, I’ve talked to you about a few different stages.

You’ve got your startup stage, which is your zero to $100,000 in revenue or in income and then you got the $100,000 to the million mark. That’s what I really see as the make or break in the solo entrepreneur phase. Between $100,000 and a million is when you start to have to break free of doing everything yourself because you wouldn’t be able to grow past the million dollar mark.

Peter Hagerty: Yes.

Mitch Sanders: You see that a lot in entrepreneurs and they’re wanting so badly to grow past the million dollars, but they want to strangle the business in every area possible from billing to support to product delivery.

Peter Hagerty: Right! And they get to the million because they’ve got such tight controls. But then, you can’t really get past the million unless you let go of one of the controls. You have the system in place to look after it. They’re the controls. But you have to let go and let somebody else work the system for you.

Mitch Sanders: Exactly, exactly! And speaking of that, there’s a book that just comes to mind that I’ll mention that I know you’ve read and I’ve read a number of times, which is Work the System by Sam Carpenter. It’s an incredible book and it really summarizes what we’re all talking about here and how to start to remove yourself from the business and have it rely more on processes and procedures rather than you as a person.

Peter Hagerty: Yeah.

10:58 being on purpose

Mitch Sanders: So we went through a few different things. Another story comes to mind that I think is a great example of using the right tool at the right time. I remember you told me a number of times with the Murder Mystery business, which was 1998, wasn’t it, or am I mixing the dates up again?

Peter Hagerty: It ran for about 10 years and then I got sick of it. Yes, it was running in 1998.

Mitch Sanders: Yeah, so around that time was when Yahoo! Geocities was around and websites were very, very plain, bland and uninteresting compared to what we have now with code and technology. I remember you telling me that, again, talking about the right tool for the right job, you would have three to five web developers per week send you a message because your contact information was at the bottom of the site, saying, “Hey, we want to redesign your website because we think that it could be prettier. It’s quite ugly and we feel it really wouldn’t get a lot of benefit from the site.”

It’s a funny story because you’ve told me a couple of times. Did you ever take them up on that opportunity or not or why is that?

Peter Hagerty: I let one web designer who was insisting upon reinventing the site for me to prove how great it was going to be. I let him go. I warned him that I don’t think I’d hire him, but he went ahead anyway.

And then I asked him the question which is “You have this website and everything,” then I said, “Okay, how does this make a website make more money?” And this was face-to-face. And he just went white. He realized that he’d forgotten the primary thing.

Web designers are much more mature these days in my experience, but they’ve forgotten like every other web designer that was approaching me at that time that the site was about making money.

Sure, it’s about delivering something, a paid product and so on and about people having fun and all of that, but the fact is unless a business makes money, money is the blood of the business and without blood, you’re dead.

Mitch Sanders: That’s a great analogy as well for entrepreneurs. We often fall into the trap of – we think we have to make things perfect, we think we have to make things pretty. And I know I’ve built different start-ups over the years. Some have been successful and some haven’t been. And the ones that haven’t been, I’ve been so focused on perfection and getting everything looking perfect and better than our competitors and so on and so forth. Whereas the ones that have really succeeded are the ones that I’ve tried to form together and hoped for the best and obviously tested it to make sure all the software works, but I haven’t gone and made everything perfect.

That’s one thing that I’ve noticed with web developers that don’t understand conversions and marketing. They really focus on making things a piece of art. And they are creative, so I understand it. They focus on making things a piece of art rather than serving the purpose, which is to make money and to be a business.

So yeah, I thought that was a really interesting story and it sits with what we’re talking about here because a lot of the interviews that you’ll see in coming weeks are around how entrepreneurs solve problems and different businesses that people have started in really strange and obscure niches that have done really, really well.

14:37 the entrepreneurial dilemma

Mitch Sanders: Okay. So I guess it’s time to start jumping into the questions. This has been free-flowing. I do have quite a few questions to grill you and keep you on your toes, Pete. So on to the questions.

So, what makes the critical difference between those few who are really successful and those few who aren’t in your opinion?

Peter Hagerty: Well, there’s a very long answer to that one. I can think of lots of different things that make a difference. But if I had to pick one, it would be the willingness to confront what I call the entrepreneurial dilemma.

Entrepreneurial dilemma, it says that I must follow my intuition, but listen to the market. So it says I’ve got to do this one thing and I’ve got to do the opposite thing to. And you’re running two courses at the same time, being caught in two different directions.

So an entrepreneur listens to their intuition because an entrepreneur can see what the market is currently delivering and delivers something new. Being an entrepreneur means to enter a new project. And to do that, you have to sense something that is not readily able to be sensed by the market. So you’re special. I think entrepreneurs, every entrepreneur, like to know that what we’re doing is special because we are a strange breed and pretty weird.

But you’re not going to be as successful as an entrepreneur if you don’t also listen to what the market wants. You have an idea that is way ahead of its time, you have an idea that you spend too long trying to perfect and then you miss the market.

You might have been trying to produce an electric car in the ’60s in an oil-dominated industry or something like that. You might be Van Gogh who everybody thinks is a genius, but he sold one painting very cheaply during his lifetime and the rest of them were used as dart boards and stuff like that.

So the entrepreneurial dilemma is following your intuition, but also listening to the market. It’s not easy. That’s basically what my coaching revolves around. It’s like, “Who are you? What do you want to deliver? What’s deep inside that’s of value to you?”

Now, you have to bust out of that self-obsessed delusion. That’s a very negative way of putting it, but you have to break the bubble and then go, “Do people want this? Does the market want this?”

We’ve talked a bit about Murder Mysteries. I’ve had a few businesses and the Murder Mysteries, when I first started, I called it Character Acting Cards and I got zero business. Suddenly, [inaudible 00:17:24]. And that’s called Murder Mysteries.

It was like an interactive role playing game where everybody’s playing characters in relation to each other and knowing each other and each other’s plots and everything. Everybody ends up exhausted from having so much fun. But Character Acting Card sounds that great like what I’ve just said. So I’ve got to call it something else. Otherwise, the market is not going to understand what I am talking about.

So listen to yourself and listen to the market and find the sweet spot between that. And that isn’t lucid. That is a microscopic dot in a haystack.

If you really think of all the really successful entrepreneurs, I dare you and I challenge you to find one who doesn’t listen to their intuition and who doesn’t also understand the market really well.

Mitch Sanders: Yeah, absolutely. You’re spot on. You look at some of the big names like Elon Musk. A big part of the story is he was one of the co-founders of PayPal. He cashed out for I think $170 million and he put – I don’t remember which companies the money went where, but I remember the split. But it was like he put $100 million into SpaceX, which is a privately funded space exploration company, put $50 million into Tesla Motors and he’s making cars. And then he put $20 million into another venture of his.

Peter Hagerty: Yeah, yeah, into the battery business.

Mitch Sanders: Into the battery business. He put all of his funds intuitively into all these different businesses and then had to borrow money for rent.

Peter Hagerty: Yes.

Mitch Sanders: That doesn’t come from just thinking you’ve got to do something. That’s a gut instinct. The guy went from $170 million to having to borrow money for his rent in a space for a couple of weeks.

Peter Hagerty: Yeah. A lot of people might think that’s insane and a lot of the big accountants would say he’s absolutely crazy. And even a lot of entrepreneurs would say that that’s crazy to do that, that they would never do that themselves. They admired him because he then became successful.

By I reckon Elon Musk understood something about himself that nobody else did. He was being intuitive. I reckon he understood that he knew that he had a vacuum that must be filled in order for him to continue to be successful. I reckon he did that intentionally. But that’s my personal theory. I don’t know. I haven’t met the guy.

And you know what? Let’s say that was true, even if I got to say that to him, he might not even know that.

Mitch Sanders: Yeah, absolutely.

Peter Hagerty: He’s trusting himself.

Mitch Sanders: Absolutely!

Peter Hagerty: And a lot of entrepreneurs don’t trust themselves. They trust something that somebody sold them or some piece of advice that somebody gave them.

Mitch Sanders: Yeah, that’s very true. That’s a very, very good point. He’s also logically hedged his risks as well because they’re very different industries. But yeah, I see what you’re saying. I couldn’t quite answer if I was personally in the same situation if I would do it or not. I’d like to think that I would, but then I couldn’t answer it.

Peter Hagerty: Okay. Personally, I’m not going to say anything bad.

20:51 on becoming an entrepreneur

Mitch Sanders: Yeah, definitely. Okay, so when did you first realize that you wanted to be an entrepreneur or work for yourself?

Peter Hagerty: I’m searching my memory. I have no idea. It must have been so early in my life that I can’t remember it. I can’t remember a time where I didn’t want to do that. Any time I did work for somebody else, it was because it was going to help me somehow in my own business and my own understanding. I don’t know.

Mitch Sanders: I know you can’t answer that, but I could give the listeners a bit of an understanding of who you are from a story that you told me just last week actually, which was about when you were in high school and you weren’t actually attending school, but you’re passing all your exams. And this gives you an idea of the brilliance and the genius behind Peter.

Do you want to tell them a little bit about what you ended up doing to, for lack of a better word to put it, force your way to pass the school certificate?

Peter Hagerty: Okay, it’s not something I want to tell people.

Mitch Sanders: It’s a good story. That’s why I brought it up.

Peter Hagerty: Yeah. If we weren’t being recorded, I’d be calling you some names. I’m desperately trying to think how I can make myself sound better, but I always tell the truth.

Mitch Sanders: That’s true.

Peter Hagerty: One of my obsessions was accelerated learning. I learned how to learn really quickly. I had a business when I was about 16 through to about 20 or 21 where I would teach people how to pass exams and so on. And basically, pretty amazing stuff with their mind like read 10 books a day, that sort of thing.

Mitch Sanders: Just to clarify that, what he’s talking about there is about learning, not about helping people cheat at their exams. He had systems and processes to help people consume information at a rate that is hundreds of times quicker than just reading a page over 30 seconds.

Peter Hagerty: Yeah. This stuff does work really well. If you do it in a particular way, there’s a method to it. But because I was too busy running a business and I wanted to graduate from high school, I decided that I just did my own study in my own pace and not really go to school very much because I had business stuff going on.

Anyway, the school principal (actually I don’t know what year it must have been) turns up at the door and I answered in shorts. He just asked, “What’s going on?” Anyway, long story short, I got called in and the government was basically saying that if you don’t attend to school, you’d be thrown out of school, et cetera. I said, “Well, look at my exam results” and they’re like, “Unfortunately, attendance is important.”

This is what the whole thing is about to me, results. What value you produce, what you do, what you end up producing is what’s important. As long as nobody gets hurt, how you get there is really irrelevant.

But basically, I said, “Well, it could be really embarrassing that a student who is performing as well as I am is thrown out of school. And how is it going to look at in the media? It ends up bringing represented that I’m doing so well basically because I’m not using your methods.” So that woke them up and let me stay in “school.”

Yeah. I was very cocky. I’d like to think I’m more mature. But at the time, I was a very cocky young man.

Mitch Sanders: But cockiness really is just understanding all of the variables of a situation before that happening and being able to have the foresight to make a decision or move forward on whichever direction you need to go before it happens.

Peter Hagerty: Yeah.

Mitch Sanders: That’s all you really did there. You’d look at your entire situation and go on like “It really doesn’t serve me to sit in a class and learn at a speed of one or two out of a hundred when I can learn at a hundred and learn two or three weeks worth of stuff in a day and then us the two or three weeks to build my business and better myself as a person in life.”

Yeah, I’m a big believer in that mindset and working through things as long as you’re not hurting anyone or breaking any laws. I’m a big believer in just getting the job done the best way possible rather than just taking as much time as you can to waste stuff.

That’s the analogy of the work force of the school. The work force generally is if you can waste time, you’re still going to get paid, so you might as well do your job as slow as you can so you can make the time go quicker and you still got to check out and get the same amount of pay.

It’s the same with school. You got to learn the same. So you might as well just sit and slowly move through versus actively trying to make yourself smarter. It promotes the wrong kind of thinking.

Peter Hagerty: I think a lot of kids that are diagnosed with ADD really just needs to do accelerated learning.

Mitch Sanders: Yeah.

Peter Hagerty: It’s not something I teach anymore, but we can certainly get programs like Photo Reading and so on and get online and go to KHAN Academy. You can move ahead if that’s what you want to do.

Mitch Sanders: Yeah, absolutely. That’s one thing that you’re really, really good at as well for memory, speed reading. You’re quite high up in the world in the amount of reading you could do in a few minutes, right?

Peter Hagerty: Yeah.

26:54 overcoming challenges

Mitch Sanders: Okay. So what would you feel has been the biggest challenge that you’ve experienced in your business and how did you overcome that?

Peter Hagerty: I don’t know why, but this one incident is coming to mind where I had just gotten a streak on one of my businesses and suddenly, I started getting all these phone calls from people asking if they can get a credit card and my business had nothing to do with credit cards.

Mitch Sanders: Yeah.

Peter Hagerty: And eventually, I found out that a very large bank has misprinted their advertising and put my phone number on their advertising.

Mitch Sanders: That’s horrible.

Peter Hagerty: The trickle of these calls turned into a flood where I couldn’t put the phone down without it ringing. It seemed like I hadn’t even put it down and it rang again.

And then eventually I got in touch with the marketing guy and we said, “We’ve got to do something about this.” He spoke to me. I won’t say what he said, but it was a very, very subtle way of telling me that I was some sort of worm that he found sludged underneath the bottom of his shoe.

So, I predicted that he would be calling me back, “Here’s my mobile phone number.” So then I was furious. I basically was like, “I’ve got to turn this gigantic problem into a win. How can I do that?” And through a lot of frustration and meditation and strategic thinking, I came up with the idea of basically going back and answering the phone and finding out something about these people wanting a credit card. And whatever I found out about it, I’ll use them as a reason to tell them that they can get a credit card.

I was like, “Oh, you’re a woman? I know enough about [inaudible 00:28:42]. No, we don’t work with Australian.” And then, when they complained and wanted to talk to a manager, it’s his number I gave them.

For some reason, that came to mind. It’s a wonderful story. At the time, it didn’t feel very good. I ended up getting quite a nice little pay out. They bought my number from me, which flooded me for a while. The business was really just starting.

But the challenge there was when he spoke to me and treated me like I was a despicable little worm, I believed that for a little while. I was like, “What am I doing?” It’s a very, very large bank. I’m not allowed to say the name of the bank. It’s a big one. We think Australian banks are big, but no. This is a big one.

I believe this is what this guy is putting across to me. But luckily, my anger helped me to get through that. And so that was a big challenge. I just wanted to bring that one up I think because a lot of the time, we think anger is a bad thing. Certainly rage, going around and wantonly destroying stuff is a bad thing. But as an entrepreneur, you really need to connect with what you’re angry about because anger helps you change stuff.

Mitch Sanders: Yeah, it does.

Peter Hagerty: You don’t go around destroying stuff, but go, “Yeah, I’m angry. What do I want to change? And how can I change it in a way that people will go, ‘Wow, that’s fantastic. Yeah, please take my money. Let me pay you because what you’ve done has done so much for me. And please let me say thank you with money.’”

Mitch Sanders: Yeah, absolutely. And sometimes, it’s just that little jolt that people need.

Peter Hagerty: Yeah.

Mitch Sanders: You call a friend of yours and by default, it’s “Hey, how are you going?” “I’m good. Thanks. How are you?” “Yeah, I’m good. Thanks.” I hear that all the time. Whether you’re good or bad, you say, “I’m good. Thanks.” And being an entrepreneur, you probably know all about this – listeners as well as Peter. Even if you’re having a shit day or a bad day, you say things are great.

Peter Hagerty: Yes.

Mitch Sanders: The business is great. You’re great. Wife’s great. Dog is great. But my wife’s in hospital, the dog just got neutered, he got his nuts removed and it’s walking around sulking, the house just got burned down and the business just got a lawsuit from one of the biggest law companies in the US. But you’re great.

Peter Hagerty: Yeah.

Mitch Sanders: That’s generally how we run. So yeah, sometimes you need to just give someone a bit of a jolt and anger is great as long as you’re not, again, hurting someone or demeaning someone.

I don’t have anything that comes to mind, but I’ve personally used anger to get through a lot of problems with business and with personal life, with relationships. Yeah, that’s a great story. I really appreciate that, Pete.

Peter Hagerty: There’s another shorter story. I rang an advertising company at one point, which sells discount book. This was for the Murder Mystery business.

Mitch Sanders: Yeah.

Peter Hagerty: I rang them and said, “Can we be in your book? It’s mostly for restaurants.” The woman goes, “No, we don’t do that sort of thing.” I was really disappointed. Then later on, I got angry and went, “You know what? I don’t believe that. Something in me says that’s not right.”

So I walked up at their office which wasn’t that far away from me thankfully. And I just said, “I just want to double check. I just happened to be dropping by. I just wanted to double check if this is true.” And the guy was like, “No, that’s not right. We do that.”

And because I got annoyed, because I honored that anger and used it in a constructive way, I ended up with free advertising throughout this country and throughout the US and was bringing in hundreds of thousands of dollars per year. It’s because I got angry.

Mitch Sanders: Yeah, absolutely.

Peter Hagerty: If you’re an entrepreneur and you get angry, think about “What do I want to change? And how can I change that for the betterment of others and of myself?”

33:16 procrastination

Mitch Sanders: Yeah, definitely. Great story! That’s really good. So here’s a deep question that I’m expecting you to take some time to talk about this given that you’ve coached so many people and this is one of the biggest things that holds humanity back, let alone entrepreneurs. So take your time to answer this one and if you have any quick or short strategies that you can share with the listeners, I’m sure they’d really appreciate it.

So what do you think makes people procrastinate so much and not implement what they learn straight away?

Peter Hagerty: Okay.

Mitch Sanders: I told you you’ll like it.

Peter Hagerty: Yeah. This one is not as difficult as people think. And the reason why it is difficult is because it’s something they’re thinking. And generally what we’re thinking is, “I must do task A,” let’s call it task A, “in a particular way. I must do task A using method B.” And then there’s a part of you that says, “I hate method B. I don’t want to be method B. Method B is the opposite of who I am as a person. Method B, I’d rather flush my head in the toilet or something. I don’t do method B.”

So then they get stuck. They got this decision, “I must use method B to complete task A.” And the whole thing is “You know what? There’s a whole alphabet.”

So you go, “Well, what if I don’t want to use method B?” Your procrastination is telling you not that you’re a worthless piece of scum, not that you’re stupid, not whatever is your favorite way of beating yourself up. We all have them. Think about when you are stressed or exhausted or whatever and what you start believing about yourself. When you’re procrastinating, you’ll start believing that about yourself. So you’re programmed.

One of my favorites is “I don’t produce any value for everyone.” This is when I’m really tired. I said that to an assistant once. And then she said, “Do you really believe that?” I was like, “Yeah.” And she goes, “Well, that’s because you’re a complete idiot.” She’s actually a bit more colorful in her language.

And then she started listing all the things that I was actually doing. And I was pulling in a lot of money by helping a lot of people. The money that you’re making is a very creative representation of how many people you are getting great results for.

So when you’re procrastinating, it means you do not want to do method B. That’s all it means. It doesn’t mean you’re stupid, useless, worthless, a waste of space, unmotivated or an adjective of sort or another because something that happens when we procrastinate is we all suddenly engage in whatever addiction we might have.

There was a great book out from years and years ago, which I must have given away somebody. It’s called the Procrastinator’s Success Kit. I can tell you’re reading the book, but the gist of it is this. It’s amazing. One of the things it said is “Have you ever noticed that when it’s time to do your tax returns that your house is really clean? Why is it clean? Because you’re cleaning your house instead of doing your tax returns.” So, you’ll be succeeding somewhere else. So the first thing to do is find out where you’re actually doing something worthwhile.

The second thing that you do is you’re go, “Why the heck would I use method B? How about method C, D, E, F, G, H, I, J, K?” all the way through the alphabet until A1 and B1 and C1 and off you go because there are a million methods of doing things.

Let’s say I have a web designer talking to me recently about how he couldn’t make calls to try and get the clients. He’s basically trying cold calling.

I was like, “Tell me about what you’re doing if you aren’t procrastinating.”

“Okay, what I’ve been doing when I’m not making calls.”

I’m like, “No, no. Be specific.”

He’s like, “Well, I’ve got to call hairdressers because hair dressers are great website design people. They love looking good. So their websites is always their thing.”

I’m like, “Great. So you like hairdressers?” And then he’s like, “No. I like getting my haircut, but I don’t like the thing.”

“So you don’t want the hairdressers?”

“No, I don’t.”

“Okay, then don’t call them.”

He’s like, “What do you mean? I’ve got to call them.”

I’m like, “No, you don’t. That’s method B. You don’t have to use method B. What about C, D? Who do you like?”

It’s like, “Oh, I used to be an electrician. I really like those guys. They talk about [inaudible 00:38:06] latest magazine.”

“Okay! Well, electricians who need websites.”

“They do.”

“Do you know anybody you can call? How long before you get to call them?”

“I’d like to get off the phone now.”

Mitch Sanders: And he was excited.

Peter Hagerty: Yeah.

Mitch Sanders: He was excited to do that rather than “Oh no, I got to listen to the hairdresser talk about what Kim Kardashian is wearing this week.”

Peter Hagerty: Yeah. That’s interesting. Basically, this whole time I’m talking to this guy, I’m thinking about another woman I know who was a website who used to be a hairdresser. I’m like, “Mate, have you got any leads? You want to pass some?” I said, “Somebody else like them.” And he’s like, “Yeah!”

Mitch Sanders: So he started passing leads that he just didn’t have the energy or effort to want to listen to them talk about stuff that he’s not interested in. He was able to help someone else in their business.

Peter Hagerty: Exactly! And then, the other person, they basically ended up teaming up on some projects, which she did all the stuff he didn’t want to do.

Mitch Sanders: Oh, wow. They found synergy through procrastination, which is amazing.

Peter Hagerty: What do you do when you procrastinate? I tell you what you should do. Step one, stop yourself from trying to stop procrastinating.

Basically, when we’re procrastinating, we’re judging ourselves. We’re saying, “I’ve got to stop.” Stop stopping yourself. Just start procrastinating for start. Give yourself the space.

Once you’ve done, you give yourself permission for a good reason for procrastination. So just keep procrastinating. Go on and do something else. Let your mind open up and go ask yourself the question, “What’s the benefit for me of this procrastination? How else would I like to do this?” And then you could come up with something.

Mitch Sanders: Yeah, that’s really, really good. That’s it. There’s something that I’ve been procrastinating on for a couple of weeks now that I really want to do. And I’m going to use that strategy today and I’m going to get it done.

Peter Hagerty: Let me recap the strategy. Let’s compare what you’re planning on doing. So you’re planning on doing something differently now as a result of hearing that.

Mitch Sanders: Yeah.

Peter Hagerty: And let’s look at the other method. So this is how it works. First, procrastinate. Then condemn yourself. Then put in the hard work, sabotage it, stir it up, condemn yourself even more and procrastinate some more.

Mitch Sanders: Yep.

Peter Hagerty: So you used it? Were you dealing with this before?

Mitch Sanders: Yes. It’s actually quite simple. It’s the environment that I’m in. I got that from what you’re doing.

So the environment, what it is, is there’s a specific course that I want to go through and I really want to go through it because I know the course and I know the information is really valuable.

But what I really don’t want to do is I don’t want to sit at a desk and watch the course videos. I want to sit on the lounge because whenever I want to do it, I keep going and sit on the lounge and watching TV.

Peter Hagerty: Right.

Mitch Sanders: So I’m going to sit on the lounge and watch TV, but I’m going to have a laptop on my lap.

Peter Hagerty: Okay. That could work. Or maybe you need to listen during a workout or when you’re driving or whatever the case may be.

Mitch Sanders: The other thing I was thinking about doing is – it’s a video course.

Peter Hagerty: Sorry?

Mitch Sanders: It’s a video course, so I can’t exactly run with the laptop in front of me. But I could see if there’s an audio version of it and listen to it while I go running.

Peter Hagerty: Yes. If there’s an mp3 or something, you know?

Mitch Sanders: Yes.

Peter Hagerty: There are all sorts of ways. Whatever works for you, do it that way.

Mitch Sanders: Absolutely.

Peter Hagerty: And anybody who’s listening to this interview, whatever is the thing that you’re procrastinating about, I’d recommend – whoever’s listening, you are not [inaudible 00:42:18]. You’re procrastinating about something probably. So then just allow yourself to stop trying to force yourself to do that and now allow yourself to think about how you’d like to do it.

Or another strategy is this. Think about the result of that task and write down 20 other ways of getting the same result, which has nothing to do with whether you think you should do it.

Mitch Sanders: Yeah, interesting. So those are three strategies for the one thing. So I think the listeners have definitely got more than enough ideas or ways around it.

Right on this blog post or the comment or the actual podcast itself, I’d love to hear (and I’m sure Peter would as well) how implementing this strategy for procrastination alone has really helped you and what it’s helped you push past.

I know I’m planning this afternoon. As soon as I get back from going shopping, I’m going to sit down on the couch and go through this course. I’m really excited about it now rather than thinking about, “Oh, I’ve got to do this thing because I want to do it.” You can see the difference in my voice just thinking about the different ways that I want to do it. That’s very, very cool. Thank you.

Peter Hagerty: Yeah. And the way that you try, it might not work and you might find yourself procrastinating again. So you try something else.

Mitch Sanders: Yeah, absolutely.

Peter Hagerty: And actually, you’ll get there. You get to do it in a whacky way because you’re a whack job like all the other entrepreneurs. Do you know what I mean?

Mitch Sanders: That’s funny. I love my deviant ways of doing things. That’s why I think that story about school really resonated with me because I really like the way that you’re able to go about getting a result without hurting everybody, but without having to do anything extra. You just kept doing what you’re doing.

Peter Hagerty: Yes. I’m not proud of it. But yes, I got a result. I don’t excuse myself.

Mitch Sanders: No, that’s totally fine. The big part of this podcast is a lot of what we’re talking about is very raw, so you’ve got nothing to be embarrassed about here or think about like that.

44:39 on creating a business

Mitch Sanders: And that leads me to my next question, which is for someone starting up online or in business, what type of business would you recommend that they start to learn to build?

Peter Hagerty: Okay. That’s a bit of [inaudible 00:44:57] type of question.

Mitch Sanders: Yeah.

Peter Hagerty: I would say what type of business. I mean, it made me start thinking of categories and then I just dismissed that. Basically, it has to be around something that you love.

Mitch Sanders: Yep.

Peter Hagerty: Unless you love it, forget it. And if you love doing it, you’re probably going to find it really difficult to find a way of marketing it because when you love something, we’re so close to it that we then half understand what the market sees.

So talking about something you love, that’s something that I’ve worked with people. I’m just putting them into what they really love doing.

And then give yourself the time to explore that even if you need to get a job cleaning toilets in the meantime, I don’t know. Just look into what you love and then start going to that.

And then, learn marketing really, really well. And you know this very well, Mitch. You’re a marketing guy.

Mitch Sanders: Absolutely. And I think something else to just add to that, correct me if I’m wrong, is to not judge yourself on what it is that you’re wanting to do.

So, for example, you’ve talked to me about there are people that are born in this world that are meant to be a garbage man. And by collecting people’s garbage every single day, it puts such a big grin on their face and they absolutely love what they do.

Now, for me personally, I couldn’t think of anything worse than being a garbage man. It’s not my purpose to do that. One thing that I’m really good at is I’m good talking about people in a positive light and getting people’s businesses out there and marketing.

So that’s why having this conversation with you is a lot of fun for me. It’s energizing. I’m really pumped and I’m having such a good time.

Do you want to touch a little bit on that as well? I think as entrepreneurs, I know personally for myself, I often judge myself. “I shouldn’t spend so much time working on my cars because it’s taking me away from my business. It’s important for me to make money so I can drive cars more.” But I love doing stuff with my cars. I love racing. I love doing stuff that’s on or around it or even just talking about cars. So do you want to just touch on that a little bit so that everyone can get a little bit of clarity?

Peter Hagerty: The thing about when you connect with what you love, you tend to give away that service for people that’s connected with that in a way that it doesn’t seem to cost you anything. So it’s almost like you can just give and give and give and you never run out.

And so whatever that is, you’ve got to keep going for that. If you then learn how to bill for that, because what you’re probably giving them is almost unlimited in a manner, you’re able to bill a lot and you’re able to provide a lot of value.

So there’s another point that comes to mind. I read a book on marketing I’m coming back to. I know you haven’t asked me a question about it before.

So, coming back to this one, when you connect with what you love, you start being able to give it almost endlessly. So then you give that and find a way to bill for it.

And then another story that comes up is a guy who was unemployed for the longest period of time. He just couldn’t get a job no matter what he did. He had this idea that he had to get a job as a baker because his family were bakers and he is trained as a baker. He was given a bakery shop for his 21st birthday. So he had a business and he basically ran into the ground. They had to be given another one. Pardon me. And to him, that was almost like a death sentence, being given another bakery shop.

So I was doing some work with him. He realized that he might do something extremely meditative and repetitive and something that has been a service to the community where he’s helping the community, but not necessarily interacting with anyone.

And the day that he got a job as a street sweeper was the happiest day of his life because he messaged every three months for years saying, “I’m still sweeping streets and I just love it. I just chill. It’s like heaven. I go along in the car and I’m sweeping the street with the truck thing that’s sweeping the streets. It’s the best thing ever. Thank you so much.”

And then I got another story about this farmer. He was a failure as a farmer. He was basically sent to Australia by his family to work in a factory because that would be as good as he’s ever going to be because being a farmer was admirable and anything else was lower than being farmer.

Then through talking to him (it’s a bit of a long process, but through talking with him), we discovered that he was such a bad farmer because he was always looking at rocks. No matter what he did, when he talked about rocks, he lit up. And then I said, “You know what? We have stonemasons and there are apprenticeships going all over the place.”

And this was in our country. He’s like, “Are you joking?” I’m like, “No, I’m not. Do you want to go and have a look?” I swear that same day, within two hours, he was an apprentice stonemason.

Mitch Sanders: Wow! That’s amazing.

Peter Hagerty: And he couldn’t believe it. He thought he’d died and gone to heaven.

Mitch Sanders: Wow!

Peter Hagerty: I wouldn’t like to be a stonemason, but that’s not my role.

Mitch Sanders: Yeah, exactly.

Peter Hagerty: For me, if I’m going to work with my hands, it would be with woods. But does that mean it’s got to be stone? No, of course not. Everybody has their talents. Maybe it’s the role.

And there’s a thing about how much teachers get paid and how they can’t be grossing very much. You talk to a teacher about how much they get paid and they talk very little about money. They talk about all the excellence awards. But then, money, it gives you a lot of ability.

Mitch Sanders: Yeah, a lot of freedom and choice is the one thing that money gives. I’ve had a few debates over the years on that topic. I enjoy what money can bring me, but I’m not in love with it. And I’ve had a lot of people, especially spiritual people trying to tell me that I’m in love with money and it’s the root of all evil.

And that’s a really good defining factor. It’s not that I’m in love with money. I’m in love with the freedom that I have and the right to choices that I have and money is what brings that.

Peter Hagerty: Yeah.

Mitch Sanders: And it’s very powerful in that sense.

Peter Hagerty: And if you want to go back to the Bible quote, it’s actually the love of money above all else is the root of all evil. And so loving money…

Mitch Sanders: So you got to love money second and your wife first and you’re still not breaking what the Bible says.

Peter Hagerty: Exactly! My wife is a fantastic person.

Mitch Sanders: You might want to put your kids above the money because then the wife probably won’t love you back.

Peter Hagerty: Exactly!

Mitch Sanders: Absolutely!

Peter Hagerty: If money is above the kids, then you’ll sell the kid.

Mitch Sanders: Wow!

Peter Hagerty: Yes. I’m joking around because this illustrates the point really well. Some people think we’re obsessed with money and we’re actually not because you just look at what you’d spend the money on, then that’s what’s more important than money.

Mitch Sanders: Yeah, absolutely.

Peter Hagerty: I suppose I’m doing some courses that I’ve learned where I basically created a theoretical situation where people would be willing to sell their children.

Mitch Sanders: Wow!

Peter Hagerty: The mechanism is not so much money. Basically, you found out what the parents’ values are and then you find a way of serving the values of that parent, fulfilling those values in a way that really is wonderful for the child.

So if basically the parents’ values are travel and learning from language, you say, “Okay, I’ll give you a million dollars to take your child to France and learn French,” they’ll be like, “No problem.” They love their child, they like to travel. They love their child, they want to learn another language. And if there’s money, no problem.

Mitch Sanders: Absolutely!

53:48 what would you do differently?

Mitch Sanders: Yeah, that’s definitely interesting. That actually leads me into the next question. You’re talking about kids and talking about having the ability to do really whatever you want. So Pete, having the knowledge that you have now, what would you have done differently if you had to start over or if you had a conversation with the younger version of yourself, what would you tell that younger version of yourself to start working on?

Peter Hagerty: You stunned me there, man. I don’t know what I would have told myself. I don’t know. I look at my life and I think I’ve had a pretty good go of it. I’ve done some pretty wild and crazy things. Am I missing the point of the question? What would I do different? Is that what you mean?

Mitch Sanders: Yeah, what would you do differently? You might not do anything differently and that’s totally cool as well. It’s more of a question to get a probe into who you are as a person or what you like or what you dislike.

Peter Hagerty: Look, I would say being less cocky. I think that’s a regret that I’ve exposed already. I’ve been a very clever young man who was able to do a lot of things and so on. I had this idea that I can achieve anything.

We do have limitations. We’re all limited beings. Our limitation enables us to have a very focused experience of life. I think I would have more gratitude for that. I have more gratitude for my limitations.

In 1987, I was in China. I was preaching the virtues of democracy and state capitalism. I got a lot of people into a lot of trouble. And basically, I would have had more respect for the system as it is because the systems that we have in place, although sometimes they limit us and they’re really annoying, they do some wonderful things for us. I think I’d have a lot more gratitude.

That’s what I’ll do, be more in gratitude for the way things were. I’d still innovative, I’d still be entrepreneurial, but I think I’d be more thankful to how things were and how we got to this wonderful stage of evolution that we’re at as a planet. I mean, [inaudible 00:56:26] the opportunity that is before us. I have not had gratitude to what brought us to this point.

56:33 the best piece of advice

Mitch Sanders: Excellent! And what would you say is the best piece of advice you’ve ever received?

Peter Hagerty: Do what you love and find a way to make money doing it.

I know it’s a cliché, but somebody said it to me when I was about 20, it struck me deeply and I’ve stuck to that.

Mitch Sanders: Okay, interesting. I had someone write on one of my Facebook posts the other day that if you make money doing what you love, you won’t love what you’re doing. What do you think about that?

Peter Hagerty: I think when it comes to profiling who should do what vocationally, people are split into various groups. I’d say that 95% of people could do well to move forward making money doing what they love. And then there’s another 4% to 5% who really shouldn’t do that. They should go and get a job and get a job that they find challenging and fulfilling to an extent and then have what they love as a separate interest outside of their job. That’s their profiles. So, that’s what I call it, a profile.

The purpose is to do a humble job of service during the week and then on the weekends and in the evenings, go and do something that expands for which they don’t have any really great responsibility for. So they can walk away from it if they want to.

Mitch Sanders: That explains that archetype. That personality type generally doesn’t do well as an entrepreneur because they need to be told what to do in order to continue to move forward.

Peter Hagerty: Yes, yes. People who aren’t entrepreneurs, you can still do what you love. I mean, somebody I know really well works for a charity in a corporate environment – or is actually the head of the corporate environment. But they love what the charity does. So all the pains of being a corporate environment are suddenly not a problem.

So they’re doing what they love. They’ve got a job. They’re not an entrepreneur. Although I think they’re very entrepreneurial because they’re good at raising money. And being an entrepreneur is not the end-all and be-all in the world.

Mitch Sanders: Of course. Of course.

Peter Hagerty: It’s a particular segment of whackadoodle people who can possibly innovate.

Mitch Sanders: We’re starting to run out of time. I’m going to have to start moving you on a little bit. We’ve got a couple of more questions. And then I’ll get you to end with something you’re working on at the moment and how people can find out more about you.

59:12 book recommendations

Mitch Sanders: So what are the top three or top five books that you’d recommend that the listeners of the podcast can have a read through?

Peter Hagerty: If they’re calling themselves entrepreneur and they haven’t read EMyth by Michael Gerber, you need to get on to that, Work the System by Sam Carpenter, The War of Art by Steven Pressfield, which might seem like a very airy-fairy book, but when you look at your business as an art, then you’re delving into the unknown every day and try to bring something into the real world. That’s really important.

They would be the top three that I would recommend. I’m looking at Duct Tape Marketing by John Jantsch. I can’t say his last name very well. J-A-N-T-S-C-H is how you spell it. And then from there, I’d say, The Speed of Trust by Stephen Covey who is the son of the author of Seven Habits of Highly Successful People. Speed of Trust, if you gain people’s trust because you deserve it, you cut out 90% of the problems in your world. Gain trust by deserving it basically is what it comes down to it.

01:00:37 the way of the slave

Peter Hagerty: There was one point I wanted to make which I alluded to before, which I think is core. Can I take a moment?

Mitch Sanders: Yeah, sure.

Peter Hagerty: The number one thing that stops people from making a lot of money is they are hooked into what I would call the slave’s mentality, the way of the slave mentality. And it goes like this. “I get paid according to the amount of suffering that I endure.” That’s their mindset. They say to themselves, “I get paid according to my suffering.”

If you’re doing that, you can only get paid so much because you’re going to resist suffering. So if you change that mindset consciously (and as you practice it and actually do it) over to “I get paid for how much value I deliver,” then you’re not slave anymore.

If you find a way of finding out how much value you can deliver and automating it and you have a brilliant system, but because of what we’ve done, everybody actually can have fresh water and plenty of electricity and food, don’t you deserve billions of dollars if you saved billions of lives?

Mitch Sanders: Absolutely.

Peter Hagerty: Because you’re delivering value. And that’s the core of what I work with on people. It’s taking them to how much value they can deliver. “What is my value as a person? How do I make it in the outside world? And how can I get really hot for that and let the heat of that passion for doing that burn away all the limitations and psychological stuff that makes me procrastinate?”

Mitch Sanders: Absolutely.

Peter Hagerty: If I don’t speak to anybody, let’s say someone listening to this podcast and they only take one thing away from it and I never had any interaction with them besides this, I’d just say, “Focus on the value you want to deliver up and go for it.” Put the suffering aside and you help other people put their suffering aside.

Mitch Sanders: Awesome. I love that. And that’s something that I’ve worked on with you over the years and I can definitely say that when I first started out, I had that mentality. I think it’s still there. I think it will always still be there. But I feel 100% more value-driven and focused on delivering value now than when I first started working with you. Excellent!

63:04 coaching with Peter Hagerty

Mitch Sanders: Now, this concludes the whole interview. But what I want to do now is I want to just get you to share a little bit about if you’ve got any offers or if there’s a competition or anything that you’re working on right now that people can go and look at or be a part of. Is there any?

Peter Hagerty: Yeah. I’m, at the moment, working on a project to get a really good understanding about people’s vocational psychology. And what I want to do is I’ve got a survey called The Vocational Freedom Survey, which is a questionnaire that takes about seven minutes to complete it. I’ve made it as brief as possible so that I can get the maximum value. That helps me about taking people to value-driven activities rather than suffering-driven activities. This is what I’m about. I love this stuff.

So what I want to do is bring the world a few steps closer in my lifetime towards people doing what they love for a living and having that be more normal than it used to be in the past. So I want this to be a normal thing that people do what they love and make money doing it. The Vocational Freedom Survey is a big part of that.

I already know a lot, but I’m too close to this material. So I want to hear from people and I’ve got these questions. So, if you answer those questions, you can go to my website, which is GenuineYouniversity.com, I would really appreciate it.

Anybody who does answer that survey, they get into a draw to get a year of group coaching with me on this topic of how to become successful as an entrepreneur by doing something wonderful in the world. And that year of coaching, I swear, it could transform you. It could change everything.

So there’s the prize for that. If you refer other people to the survey, then there’s another prize for you if you refer people. So that’s basically what we’re doing. I’m also doing some other little giveaways. There’s a lot to add value. If you get on that survey, you might see a little bit more than what I’ve just said. I’m going to keep my mouth shut now.

Mitch Sanders: Okay. Excellent! And I’ll put the link. If you’re listening to this on iTunes, head over to the blog and have a look from under the video, the podcast, you’ll see the link to this. Again, that’s GenuineYouniversity.com. Yeah, just start to fill that out.

I personally have been paying Peter for over seven years. I spent about $12,000 to $15,000 annually with him and it’s the best money I’ve ever spent. It has helped me through some really difficult situations. It has helped me through some really great situations. And I can’t speak any more highly of him.

I actually tell everyone that he’s in my business circle. It’s having problems about UP. As you know, I’ve sent you quite a few referrals over the years.

Peter Hagerty: Yeah. Also, I just want to make a point for people who think like that’s a lot of money. I hope you don’t mind me saying, Mitch, but when you first started, you had no idea how you can afford it.

Mitch Sanders: Yes. Yeah, and that’s a really good point.

Peter Hagerty: Yeah.

Mitch Sanders: I think you had a weekend course or something and I had to scrape together about $800 to do this 2-day event that you put on. Or was it a 1-day? I can’t remember. But yeah, you don’t need a lot of money to start. I just have you on retainer because I never know when shit is going to hit the fan or when I’ve got a deal that I need a different set of eyes to look at. That’s why I call you my secret weapon because I have you on retainer.

Peter Hagerty: Wow! Yeah, I’ve been called many things.

Mitch Sanders: And depending on the day and depending on how challenging it is, it’s normally a little colorful when I call you stuff. But generally, I call my secret weapon.

01:07:12 where to find Peter Hagerty

Mitch Sanders: Cool, Pete. Is there a way for people to get in contact with you? I’m assuming you’re on Facebook. Well, I already know you’re in Facebook. But can you share your Facebook profile with us or any other websites that people can reach out to you from?

Peter Hagerty: Yeah, like I said, the Genuine YOUniversity website, my website and the Facebook page. You can look me up on Facebook, but don’t expect me to behave in a way that is consistent with normal human beings.

Mitch Sanders: He shares a lot of cat memes. Yeah, if you’re after GOPG rated stuff, then you probably won’t get much of that. But if you wanted a good laugh and some deep insights into human psychology, business and the way that we all work, then definitely follow Pete on social media. It’s Peter Hagerty. I’ll put links below the video, the podcast and this blog post.

And that’s it. We just came in on time, which is really great for everyone listening. I’m looking forward to the next interview that I’ve got lined up.

I just want to say thank you, Pete. I know you’re a very busy man and you have a lot of things going on all at once. So thank you so much for your insights, for the strategies. I know personally I’ve got something out of it and I was just really here to pick your brain.

Peter Hagerty: I love what you’re doing. I love what you’re doing with these interviews. It’s fantastic.

Mitch Sanders: Excellent! Is there anything you wanted to say before we close and sign off or are you good?

Peter Hagerty: I’ll just sign off with free yourself and free others.

Mitch Sanders: Awesome! And make money doing what you love.

Peter Hagerty: Exactly!

Mitch Sanders: Awesome, Pete. Thank you so much for your time.

Peter Hagerty: Thanks Mitch. Talk to you soon.

Favorite Books

eMyth by Michael GerberWork the System by Sam CarpenterThe War of Art by Steven PressfieldDuct Tape Marketing by John JantschThe Speed of Trust by Stephen CoveySeven Habits of Highly Successful People by Stephen Covey

Interview Links

http://www.genuineyouniversity.com/group-coaching-prize-vocational-freedom-survey/

 

 

The post PMP001: Entrepreneurial Purpose with Peter Hagerty appeared first on PrintingMoney.com.