[Karen Dalton, APR, Executive Director for the Canadian Public Relations Society discusses the similarities of PR from their American counterpart and how they are dealing with changes with journalism, social media and more./>
[Corinne Weisgerber, Ph.D., assistant professor of communication at St. Edward’s University in Austin, discusses How to Use Twitter to Connect With Your Audiences./>
[Conference attendee Julie Keyser-Squires, APR, vice president, CFO of Softscribe, discusses her company’s public relations work in green government, green tourism and hospitality./>
[John Wall and Christopher Penn discuss their presentation, “Social Media Public Relations: How to Use Social Media to Reach Reporters and Analysts.” />
[Part two of our interview with Eric Schwartzman, who discusses social media resources used to communicate with attendees following the conference feedback and commentary online./>
[Hispanic Public Affairs and how to execute effective campaigns to influence Latino communities, mainstream constituents, government and institutions./>
[the 2008 PRSA Chapter Diversity Award Winners discuss the real significance of having diversity in chapters, why people should care about diversity plus current and ongoing diversity challenges that chapters face./>
[Bob Lutz of General Motors discusses Auto Industry Perceptions following his Making a Connection Remarks to the PRSA 2008 International Conference, where he stated that communications is all about making a connection/>