🔥 Like with everything, there are tactics and there are strategies & principles. Cold email is no different. Today, I'm sharing with you the golden rule of cold email, that when applied will help you create unlimited amount of converting cold emails.
✅ The more you talk about the other person the more time he's going to listen to what you have to say/sell
✅ Don't make it weird, imagine how you would start a conversation with a stranger on a street
✅ Make an observation, establish a premise, offer insights and tell them what to do next.
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