Consumers want and expect to take their listening with them everywhere. Untethered audio presents a challenge for radio, matched by the opportunity to increase time spent listening in dayparts and environments activated by smartphones, digital
Audio advertisers are raising the bar for publishers with new expectations of data-smart inventory and impressions. Learn how new ad technologies, buying platforms, and trading desks are changing the game in the streaming audio marketplace.MOD
What do buying agencies of digital audio advertising want and expect in their campaigns? How have new technologies changed the demand side? This panel features agency executives discussing the streaming audio market in 2015 and beyond.MODERATO
From RAIN Summit Atlanta, September 29 2015, Steve Goldstein of Amplifi Media moderates a conversation about podcasting with industry giants Kit Gray (President, PodcastOne), Brendan Monaghan (CEO, Panoply), Rob Proctor (CEO, AudioBoom) Rob Gre
In RAIN Summit Atlanta, September 29 2015, Jake Shapiro gave a well-received keynote address. Shapiro is the Chief Executive Officer of PRX, the largest market of audio programs for public radio. He spoke about podcasting's growing role in the
Congress, the Copyright Office, the DOJ and the CRB are all considering changes in the way digital music services pay for the music they play. This panel will explore music licensing issues currently being debated in DC. Learn how they may affe
There are many ways to measure online audio campaigns – impressions and cpms, return on investment, banner clicks, engagement. What are the best practices for measuring effectiveness? Hear several experts describe their perspective, including c
Data, big and not so big, is a key advantage for streaming over other forms of audio, enabling platforms to deliver better programming and advertising to listeners. This panel will discuss critical issues around collection and use of this infor