Jess Ruhfus is the founder of Collabosaurus. She's also an absolute powerhouse and was on my hit list of people who I wanted to connect with, so it's pretty special to have Jess on this episode.

Collabosaurus is a marketing platform that connects complementary businesses for clever marketing collaborations.

After working in PR, Jess was frustrated by the lack of connection for smaller businesses to get in front of huge audiences through collaboration.

Events, products and social media are the main categories of collaborations.

In the US, collaborations are surprisingly common. After speaking with Creative Directors for big brands, Jess discovered that in the US everyone is so well network and there's no shortage of value through connection.

So, The Pitch Portal was built and it changed the business. This is a custom portal so each brand has a specific page where smaller brands can pitch to large brands (think gritty Pretty, Porsche and  Channel 10).

If you want to collaborate with a big brand – who do you get in touch with? How do you find the decision maker? The Pitch Portal allows you to get in front of the right person really easily. 

Big brands are choosing to partner with small businesses. For example, Channel 10 collaborated with 8 small businesses. The businesses were able to provide value, and now they'll be in prime time TV. Cool, right?

You can connect with Jess at www.collabosaurus.com@collabosauruson Instagram and I highly recommend the Stop, Collaborate and ListenPodcast!

Today's funky word was: Snickersnee (n) a knife resembling a sword. 

Wanna chat? Catch me atwww.readcitywriting.com or send me your e-five at [email protected]

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Readcity Radio's music is made up of a mix from:

UPBEAT FOREVER

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"Upbeat Forever" by Kevin MacLeod (https://incompetech.com)

License: CC BY (http://creativecommons.org/licenses/by/4.0/)

I CAN FEEL IT COMING

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"I Can Feel it Coming" by Kevin MacLeod (https://incompetech.com)

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HAPPY BEE

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"Happy Bee" by Kevin MacLeod (https://incompetech.com)

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PILOT ERROR

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"Pilot Error" by Kevin MacLeod (https://incompetech.com)

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SINCERELY

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"Sincerely" by Kevin MacLeod (https://incompetech.com)

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HAPPY ALLEY

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"Happy Alley" by Kevin MacLeod (https://incompetech.com)

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MELLOW ROCK

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"Melo Rock 8" by Sascha Ende (https://www.sascha-ende.de)

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"Melo Rock 2" by Sascha Ende (https://www.sascha-ende.de)

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SIMPLE JOY

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"Simple Joy" by Alexander Nakarada (https://www.serpentsoundstudios.com/)

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"Climb" by Alexander Nakarada (https://www.serpentsoundstudios.com/)

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CLIMB

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"Climb" by Alexander Nakarada (https://www.serpentsoundstudios.com/)

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Grand Canyon

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"Grand Canyon " by Claus Appel ()

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