Brad Chandler is CEO of Express Homebuyers and President of Brad Chandler Coaching. Brad read a book about buying real estate with no money down when he was in the 9th grade and has been passionate about it ever since. He built, from scratch, a 7th-level real estate investing business that does 200+ deals per year, makes $500,000 a month every month in wholesale fees, and operates without his day-to-day involvement. Since 2003, he has been part of over 5,000 real estate transactions, and he is dedicated to sharing his experiences and helping others through this podcast, coaching, and mentoring.

View and comment on this episode on the Facebook livecast: https://www.facebook.com/bradchandlercoaching/videos/1063652393775596/

What you’ll learn about this episode:

• The 5 critical things your website must have to maximize conversions and profit
• The importance of the about us page
• How having too much information on your website can take money out of your pocket
• Why people need to know what your offer is, how it will make their life better, and how to purchase the offer as soon as they reach your website
• Why every website needs a form — and what good and bad forms look like
• Putting your face on your website (no actors or stock photos!)
• Making sure your URL matches your business name
• Marketing to people’s emotions and how you can solve their internal problems, not their external problems
• Showing sellers how your team is going to help them out of their situation
• Putting the important stuff “above the fold”
• Why you can’t afford to have a slow site
• Keeping things simple to make sure your site converts
• Using multi-step forms to gain important info like phone number and address at the beginning so you get those pieces even if they cancel filling out the form

Ways to contact Brad:

• Free Wholesaling book: Text “invest” to 855-999-1616
• Free website checklist: Text “website” to 855-999-1616
• InvestorCarrot, real estate investor website solution