Today’s guest, Glennda Baker, is known as the Queen of Real Estate Video. Her viral real estate videos have earned her a combined audience of more than one million followers on Instagram and TikTok. In this interview, she shares the simple formula she follows to create content that generates hundreds of thousands of views and brings in countless new clients. Glennda also offers advice to new real estate agents and discusses the biggest problem with the real estate industry: its extremely low barrier to entry. Other topics touched on in this episode include client appreciation, communicating value, and gaining competence.

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