Valerie Grubb (@valgrubb on twitter) discuss her new book Clash of the Generations with host Craig Price. Craig is no stranger to generational issues. He speaks on the subject himself (notice the complete lack of link to his own programs!!) so he's eager to discuss how other speakers view the subject. Thankfully, Valerie wrote an entire book on it called Clash of the Generations: Managing the New Workplace Reality. The two discuss, who's really to blame for this generational gap,  if it is harder for a seasoned veteran to be managed by a younger person or for a new worker to be managed by a seasoned veteran set in their ways and they even give a little glimpse of what the mysterious Generation Z (no, not zombies) has planned for the near future. Most importantly, Valerie has given Craig two books to give away for free! Listen to the podcast to learn how to win a copy!

Clash of the Generations explores this new and increasingly common workplace phenomenon, and provides strategies to help managers navigate this ever more complex maze. Traditionally, older workers would retire and make room for the next generation; instead, Baby Boomers are now prolonging their time in the workplace, yet the successive generations are still coming in. Senior leaders are now left to manage a blended workplace comprised of up to four generations—each with their own ideas of work ethic, work/life balance, long-term career goals, and much more. Management is challenging at the best of times, but the new prevalence of generation gaps—sometimes even layered—add an entirely new dimension to an already complex responsibility. This book presents case studies and interviews with representatives of companies with age-diverse workforces, detailing innovative strategies for smoothing out the bumps and helping everyone work together.

You can learn more about Valerie at http://valgrubbandassociates.com/