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The Role of Marketing in Mergers & Acquisitions

The Role of Marketing in Mergers & Acquisitions

Released Tuesday, 14th May 2024
Good episode? Give it some love!
The Role of Marketing in Mergers & Acquisitions

The Role of Marketing in Mergers & Acquisitions

The Role of Marketing in Mergers & Acquisitions

The Role of Marketing in Mergers & Acquisitions

Tuesday, 14th May 2024
Good episode? Give it some love!
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Chief Marketing Officer Ondar Tarlow from Kinecta Federal Credit Union delves into the intricate world of marketing in mergers and acquisitions. Discover how strategic marketing approaches can align cultures during transitions and ensure a seamless integration of brands post-merger. Ondar shares insights on mitigating risks, maintaining brand consistency, and monitoring key metrics for a successful rebranding strategy in the financial industry.

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