Featuring REDX ALL Star Sue Adler & Geeky Girl Lisa Archer!REDX All Star Sue Adler and Geeky Girl Lisa Archer share and answer questions about their business structure and practices, the impact of the new consumer research panels of home buyers and home sellers, and how "listing agents need to think like buyers". Sue Adler(@sueadler) is an "Outlier" who grew up in the Real Estate business, Sue has proven that it's possible to start over in any market and succeed. She was formerly the #2 Re/Max agent in PA before moving up to Short Hills NJ and starting over in in NJ's Midtown Direct Towns in 2004.* #1 Keller Williams Agent in NJ and the Greater New York Region for 7 straight years* Annual Production for 2011 - $77 Million* #103 on Wall Street Journal Top Teams List Nationwide* Nationally Recognized Consumer-Centric Website: www.SueAdler.com* Listed on 100 Most Influential Real Estate Leaders in America 2011 by Inman www.inman.com/inman100* Co-founder of www.hearitdirect.com , Real Estate Consumer Panel Conference in 2011Lisa Ludlow Archer (@LisaArcherRE) is a Realtor, Team Leader, Internet Marketing & Social Media/Tech Trainer/Speaker, and Geeky! She is a licensed NC Realtor and currently is head of Team Ludlow Realty with Keller Williams in Charlotte, NC. She has spoken at Agent Reboot, Inman Connect, & Keller Williams Mega Camp among numerous other real estate events.