Doing what’s best for our customers certainly can help our brands be successful long-term. But what are the best strategies to help us get there? Design thinking is one and can make our products better for customers. Today, let’s talk through the steps of customer-led product development and design thinking.

Andy Barraclough, co-founder and CTO at Voxpopme, joins Jenn Vogel on today's episode.

Try video surveys to know what your customers are thinking: https://bit.ly/3aL9QAo