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#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

Released Wednesday, 13th June 2018
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#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

#54 - IHOP changes brand to IHOb and becomes this week's Reputation Burgermaker (see what we did there?)

Wednesday, 13th June 2018
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There's a lot of meat on this reputation story, so Erin and I will cook it up fresh and help you digest the tasty and not so tasty ingredients to IHOP's rebrand to IHOb.

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Reputation Rainmakers with Andy Beal

Join us each week for the latest reputation roadkill, answers to your questions, and insights from the world’s leading branding experts.

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