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Episode from the podcastRetail management and marketing - for iPad/Mac/PC

Transcript -- Store operations

Released Friday, 10th June 2011

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Transcript -- Store operations

Transcript -- Store operations

Friday, 10th June 2011

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How do retailers decide where to locate new stores? Why do consumers behave in a particular manner? How does a frozen pea get from harvest to a supermarket freezer? How do independent and online businesses compete with high street chains? These are just some of the many questions answered throughout this collection of video material that looks in depth at the dynamic and innovative retail industry, and what the future might have in store for retailers and businesses alike. Store operations, globalisation, ethics, supply chains and retail environments are some other areas which are explored, while industry experts discuss the influence and power of the internet as a marketing and distribution tool.

This material forms part of The Open University course B122 An introduction to retail management and marketing.

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As of May 14th, 2024, Retail management and marketing - for iPad/Mac/PC has published 26 episodes.

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The latest episode of Retail management and marketing - for iPad/Mac/PC was published on Jun 10th, 2011

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Retail management and marketing - for iPad/Mac/PC launched its first episode on Jun 10th, 2011.

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Retail management and marketing - for iPad/Mac/PC is created by .

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Retail management and marketing - for iPad/Mac/PC

How do retailers decide where to locate new stores? Why do consumers behave in a particular manner? How does a frozen pea get from harvest to a supermarket freezer? How do independent and online businesses compete with high street chains? These are just some of the many questions answered throughout this collection of video material that looks in depth at the dynamic and innovative retail industry, and what the future might have in store for retailers and businesses alike. Store operations, globalisation, ethics, supply chains and retail environments are some other areas which are explored, while industry experts discuss the influence and power of the internet as a marketing and distribution tool.This material forms part of The Open University course B122 An introduction to retail management and marketing.

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Official Episode Pagewww3.open.ac.uk
Download Audio Filehttp://media-podcast.open.ac.uk/feeds/b122-retail/transcript/b122retail01_01448_14398.pdf

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