For our last episode of the season, we have something extra special for you! 

In this episode, we present a recording of a recent online event hosted as part of Brightpearl's Peak Season series on finance and fundraising in e-commerce. Our host, Caroline Baldwin sat down with Emily Bendell, Founder and CEO at Bluebella, and Nick Torday, Co-founder and CEO at Bower Collective.

Unmask the secrets behind successful e-commerce fundraising with Emily  and Nick.  This episode is an exploration of their fundraising sagas, the highs and lows, triumphs, and lessons learned. They pull back the curtain on the emotional roller coaster of fundraising, offer nuggets on securing a diverse pool of investors, and take a deep dive into the persistent gender gap in the investment sector.

As we navigate the twists and turns of their journeys, we'll dig into their experiences during the pandemic, their reasons for picking crowdfunding over angel investment, and the weight of having a supportive brand community. They candidly discuss the perks of crowdfunding,  and the crucial role of timing in the crowdfunding process. You'll gain insights on the current state of VC funding for female-founded businesses and why it's crucial to proactively seek out female investors.

Together, they share their remarkable e-commerce fundraising journey and the priceless lessons they've learned.

If you're in search of expert guidance on attracting investment or exploring
funding options for your e-commerce enterprise, regardless of its size, then this is an episode you don’t want to miss.

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