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MLM Failure To Launch

MLM Failure To Launch

Released Wednesday, 12th June 2019
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MLM Failure To Launch

MLM Failure To Launch

MLM Failure To Launch

MLM Failure To Launch

Wednesday, 12th June 2019
Good episode? Give it some love!
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Hey Guys!  It’s Podcast #1!!!!

ThomasJ here, and I’m going to start with one of the most overused, most untrue sayings that I hear.  Every time I hear it, I have to numb my mind, so I can let it go.

Ready?

MLM, It’s NOT ROCKET SCIENCE!

Doesn’t that annoy you?

Rocket Science is easy, MLM is HARD!

Ok, Ok I know Rocket Science is not normally considered easy, but hear me out.  RS is physics, aerodynamics, thrust, specific impulse, fuel burn, control system and all that.   It’s easy if you have the right equations.  It’s logical and all makes sense, . . . at least to me.

MLM is not logical.  Home meetings, 3 way calls, and bugging friends and family is HARD!

But listen, if you don’t know any of that rocket science stuff, stick around.  You may pick up some tings to impress your friends, lol.

Ok, just so you know, I’m not lying, I do have a masters degree in AAE from Purdue University, one of the best schools in the nation. Neal Armstrong went there if you didn’t know.

Side note: My dad actually got to play in a golf league with Neal when he retired to my hometown in Ohio.

But anyway, on a daily basis I actually use differential equations,

I use integrations and physics and aerodynamics,

But that’s not what this podcast is about.  It’s about MLM - - -- SAY WHAT!

If you are in any kind of workplace, like me, you can’t bring up selling anything, let alone asking somebody to join your downline. 

It’s worse than a dirty word.  It’s stealing company time and BIG NO_NO

So how did I get here?

I used to be this boring engineer, happy in my cube.  Just working on the same things every day, glad I had a paycheck, thankful for my 2% raise.

I had (have) a good job, with good pay, with insurance and stability. I was comfortable.

That really didn’t change when I had my first MLM experience.  I was the perfect target.  What I didn’t have was drive.  Don’t get me wrong.  MLM got me excited.  I looked at the numbers.  If you get 2 and they each get 2, then they get 2 and so on, you could have a team of 1000 in no time.  Visions of Disney Vacations and a fancy car leaped into my head! 

I was still skeptical though.  That along didn’t make me pull out the wallet, but it did get me thinking about making extra money.  But I was conservative and stingy.  I had to see the value in the products.

IT happened like this:  It was November in Texas.  My couch was that micro fiber soft kind of couch.  LSU and Alabama were playing a big game at the end of the season.   I had a bit of a cold and felt so tired.  I just wanted to watch the game and relax!  I was told we had other plans. 

Six flags story

Once I had that amazing product experience, it all made sense.  If I liked it, then everybody would. 

I bought the biggest pack and started sharing samples.  I had 3 home meetings and signed 4. 

Then I hit a wall.  I didn’t know what to do to help my people.  My sister was a socialite, so she actually did pretty good at first. 

I didn’t even realize that most weren’t doing anything.  I just charged forward. 

I even did 30 one-on-ones in one month!  It was great to help me present and talk to people, but nobody signed up, nobody bought my product.  Some even refused to try it. 

I tried going to all the conferences.  They were fun, but did not help my business. 

Every time I would get a little momentum, I couldn’t keep it up.  Working a full time job, having a family I just couldn’t do everything ‘they’ said I was supposed to do.  I didn’t have time to do home meetings twice a week.  I couldn’t step away from dinner to do three way calls.  Pretty much everybody that I knew, knew what I was doing.  I was out of my warm market.  The solution from my company:  Add 2 people to your list a day.  WHAT?  I am at work all day with the same people, then I go home to the same family.  When did I have time to meet these 2 people?   How about spamming people online, uh no!  But online had a lot of potential.  I just didn’t know anything about it. 

Failure story

I had to get good myself.  I started learning marketing online.  I went back to college, lol.   Podcasts, books, blogs, technical training.

Cuz here’s the thing about MLM’s.  They don’t teach you how to market.  They teach you to talk to your friends and family.  You don’t need to market to them.  You already have a relationship, so if you mess up its OK.  The problem is that if you mess up big time, you can damage that relationship.  Marketing is forming a relationship with someone you don’t know to present to them what you want to sell.  MLM’s don’t teach you how.  They say to just do it.  Then once you have a relationship, show them. 

That’s what this podcast is really about.  It’s about building that marketing machine to grow your business without all bugging and meetings.  We need to build a better vehicle.  I’ve been getting all the pieces together, but I’m not there yet.  This podcast is NOT about how I made it.  It’s about where I’m going.  And if I can help and teach people to do it, then great.  It’s much easier for me to start now, than try to remember a year from now.   I’m going to try some things that might not work.  Just like testing a new rocket, it might blow up.  It took me a long time to be honest with myself and say I just don’t have time to mess with the old methods.  I need a more advance solution. I need automation.  I need a system that I can actually do.  And, I figure since I’m a rocket scientist, I should be able to do this.

Hopefully my website is ready.  www.rocketsciencemlm.com.  

 

 

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