On this episode of Rocket Your Business for Trade Contractors we chat with Tony Margani from Nubilis about the ability of trade contractors to innovate within their company while simultaneously elevating their trade with products and services that make the world a better place. Not everyone is able to create world-changing products while staying profitable in their business, but Tony suggests that passion for one's trade will lead to the discovery of adjacent passions and opportunities that allows one to expand into new interests that could have a more global impact. The product Tony's team created connects innovation to sustainability through controlling Tio2 by using 66% less Tio2 than traditional products. We chat about the progress Tony and his team has made in paint chemistry that pairs efficiency with eco-friendliness, and we discuss the bandwidth needed to balance innovation and elevation.

See Tony's article in the December issue of In Paint magazine!

Learn more about Nubilis here.